Birdseye Digital

Birdseye Digital

Marketing Services

CAPE TOWN, Western Cape 290 followers

Digital marketing strategists especially for the Interiors Industry. Let us represent your brand as if it were our own!

About us

𝗦𝗮𝘆 '𝗛𝗲𝗹𝗹𝗼' 𝘁𝗼 𝗕𝗶𝗿𝗱𝘀 𝗘𝘆𝗲 𝗗𝗶𝗴𝗶𝘁𝗮𝗹! 🤗⁠ ⁠ Where our love for interior design and our passion for original digital marketing collide!⁠ ⁠We are Cape Town based, Erica and Nicole and collectively have 30 years experience in Interiors and building brands. We know all too well what it's like to be overwhelmed by the stresses and the monotony of this online world - because we have literally been there ourselves.⁠ So! we’re on a mission to get your audience to fall in love and stay in love with your brand. How? this is how..

Industry
Marketing Services
Company size
2-10 employees
Headquarters
CAPE TOWN, Western Cape
Type
Partnership
Founded
2024
Specialties
Digital Marketing, Social Media Strategists, Digital Marketing for Interiors Industry, Brand development, Content Creation, Digital Creators, Interior Industry Marketing, Social Media Managers, and Social Media ADS

Locations

Employees at Birdseye Digital

Updates

  • 💫𝐓𝐈𝐏 𝐓𝐔𝐄𝐒𝐃𝐀𝐘💫 Calling interior designers and nest-builders alike! Are you ready to feather your nest with the colour that seems to be everyone's friend? We love us some rich and calming TEAL... don't you?! With its chameleon-like ability to blend into any design style, teal is that colour that plays nice with others while still strutting its stuff.  Pair it with gold for a splash of glamour that feels regal and chic. 🦚 Or, introduce some tan leather elements for a sophisticated edge that whispers masculine luxury. Or combine it with white and blonde oak for a relaxed, coastal look. Teal's magic is that it adapts to its surroundings, making it the perfect choice for clients who are stuck on the fence between the 'safe' monochrome feel, and the 'confident' eclectic vibes. It’s like the best of both worlds—a colour that commands attention but knows when to take a step back.  Today, we're sharing some #homeinspo visuals of teal bedrooms, ranging from moody to light - and we've also added a little shopping summary on the last slide, to make your jobs a little easier... all in a day's work for us Birds! 🐦💫 #birdseyedigital #smmforinteriordesigners #digitalmarketingservices #womeninbusiness #storytellingmarketing #localislekker #marketingforinteriors #interiorsuppliers #furnituremakers #marketingwithmeaning #interiordesigncommunity #brandswithpersonality #colouryourworld

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  • "Today's bird splatter of creative wisdom comes via Kelly Wearstler's wise words:  ""𝗧𝗵𝗲 𝗷𝗼𝘆 𝗼𝗳 𝗰𝗿𝗲𝗮𝘁𝗶𝗻𝗴 𝗮 𝗯𝗲𝗮𝘂𝘁𝗶𝗳𝘂𝗹 𝘀𝗽𝗮𝗰𝗲 𝗶𝘀 𝗶𝗻 𝘁𝗵𝗲 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 𝗮𝘀 𝗺𝘂𝗰𝗵 𝗮𝘀 𝘁𝗵𝗲 𝗿𝗲𝘀𝘂𝗹𝘁."" As always, the philosophies of creativity and life are so cleverly aligned - after all, the journey really IS the ultimate destination 🐦 Share this with your interior-creative friends to remind them to soak up all that delicious joy along the way of bringing their visions to life!  #birdseyewisdom #creativespace #creativesoul #interiordesignerlife #interiordesigncommunity #capetownliving"

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  • Choosing our favourite interior style is, of course, not nearly as traumatic or dramatic as Sophie's Choice. But it does feel as hard. How does one choose?!! Every style seems to find a way to illicit a "Oooooh!" or a "Aaaaah!" So we're throwing out this fun-but-infuriating game to you... if you 𝒉𝒂𝒅 to choose you favourite favourite, which of these scrumptious living rooms would you choose? 😍 A. The Tropical B. The Whacky Wonderful C. The Industrial D. The Scandi E. The Boho F. The Country Cool F. The Groovy Answer below! 👇🏼👇🏼 𝑝.𝑠. 𝑤𝑒 𝑎𝑟𝑒 𝑢𝑠𝑢𝑎𝑙𝑙𝑦 𝑣𝑒𝑟𝑦 𝑔𝑜𝑜𝑑 𝑎𝑡 𝑡𝑎𝑔𝑔𝑖𝑛𝑔 𝑜𝑢𝑟 𝑖𝑛𝑠𝑝𝑖𝑟𝑎𝑡𝑖𝑜𝑛𝑠... 𝑏𝑢𝑡 𝑃𝑖𝑛𝑡𝑒𝑟𝑒𝑠𝑡 𝑖𝑠 𝑛𝑜𝑡 𝑎𝑙𝑤𝑎𝑦𝑠 𝑎 𝑔𝑜𝑜𝑑 𝑠𝑜𝑢𝑟𝑐𝑒 𝑓𝑜𝑟 𝑠ℎ𝑎𝑟𝑖𝑛𝑔 𝑐𝑟𝑒𝑑𝑖𝑡𝑠. 𝐴𝑝𝑜𝑙𝑜𝑔𝑖𝑒𝑠 𝑖𝑛 𝑎𝑑𝑣𝑎𝑛𝑐𝑒. 𝑃𝑙𝑒𝑎𝑠𝑒 𝑙𝑒𝑡 𝑢𝑠 𝑘𝑛𝑜𝑤 𝑖𝑓 𝑦𝑜𝑢 𝑘𝑛𝑜𝑤 𝑤ℎ𝑜 𝑡ℎ𝑒 𝑔𝑒𝑛𝑖𝑢𝑠𝑒𝑠 𝑎𝑟𝑒 𝑏𝑒ℎ𝑖𝑛𝑑 𝑎𝑛𝑦 𝑜𝑓 𝑡ℎ𝑒𝑠𝑒 𝑝𝑖𝑐𝑠, 𝑎𝑛𝑑 𝑤𝑒'𝑙𝑙 ℎ𝑎𝑝𝑝𝑖𝑙𝑦 𝑔𝑖𝑣𝑒 𝑐𝑟𝑒𝑑𝑖𝑡 𝑤ℎ𝑒𝑟𝑒 𝑖𝑡'𝑠 𝑑𝑢𝑒! #birdseyedigital #interiorinspo #livingroominspo #smmforinteriordesigners #digitalmarketingservices #womeninbusiness #storytellingmarketing #localislekker #marketingforinteriors #interiorsuppliers #furnituremakers #marketingwithmeaning #interiordesigncommunity #brandswithpersonality

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  • In a world where there's no shortage of tactics, tips and tools to "grow your following", there's one thing that isn't spoken about often - something that goes far beyond metrics, numbers and table comparisons: ENERGY. Yip. We're letting our woo-woo shine today ✨✨ But here's the truth: here at Birdseye Digital, we believe that energy affects EVERYTHING. It ain't just hippy stuff - it's true-and-tested science. If you're creating content because you feel you "have to" - and you're mechanically churning out posts without much intention or heart - it has an impact on how it's received. We, the consumer, can FEEL IT. 🤗𝑃𝑎𝑠𝑠𝑖𝑜𝑛𝑎𝑡𝑒, 𝑒𝑥𝑐𝑖𝑡𝑒𝑑, 𝑗𝑜𝑦𝑓𝑢𝑙? We feel it. 🫤𝐷𝑖𝑠𝑒𝑛𝑔𝑎𝑔𝑒𝑑, 𝑏𝑜𝑟𝑒𝑑, 𝑛𝑒𝑒𝑑𝑦? We feel it. But what if you can't seem to muster up enthusiasm for your content? You have a few options: Maybe you need to take a little break from the Content Train. Or maybe you need to tweak your schedule so you feel more spaciousness between your posts. Or maybe you need to reflect on whether your offerings are still aligned to who you are? (we're always changing - sometimes, our business needs to pivot with us) Or... 𝐌𝐚𝐲𝐛𝐞 𝐲𝐨𝐮 𝐧𝐞𝐞𝐝 𝐭𝐨 𝐡𝐢𝐫𝐞 𝐬𝐨𝐦𝐞𝐨𝐧𝐞 𝐭𝐨 𝐝𝐨 𝐲𝐨𝐮𝐫 𝐜𝐨𝐧𝐭𝐞𝐧𝐭 𝐟𝐨𝐫 𝐲𝐨𝐮. Just take that heaviness right off your schedule and clear your energies for the things that light you up. If it's the latter - please reach out to us. Between Erica and I, we have an abundance of GOOD VIBE ENERGY for all things interior design and copywriting and graphic design and all that geeky tech stuff too. That's why we're a great team - and it's why we're a great addition to any Designer or Interiors supplier's artillery - we bring the energy of LOVE & JOY to our work... and we believe your audience will feel it! Email us at: nicole@birdseyedigital.co.za erica@birdseyedigital.co.za or simply DM us your email, and we'll get in touch. High Fives & Vibes to all! 🤗🐦 xo, Nicole #birdseyedigital #smmforinteriordesigners #digitalmarketingservices #womeninbusiness #storytellingmarketing #localislekker #marketingforinteriors #interiorsuppliers #marketingwithmeaning #interiordesigncommunity

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  • SUNDAY SPOTLIGHT In keeping with our quest to serve interiors-based industries, we're starting a new feature called SUNDAY SPOTLIGHT.  These posts will be about us swooping in on a South African brand whose service or products have caught our BIRDSEYE 🐦👁️  We hope you'll find it helpful... if you're an interior designer or an architect, you might find this series useful to inspire, order or commission specific pieces for your clients; and if you're a manufacturer or a interiors supplier, you might find this series useful to find aligned collaborations with fellow local brands and service-providers. So THIS WEEK, we're clucking and squawking about KZN-based furniture makers, Kipekee Studio.  Here's what we love about them: 🦚 their furniture screams CRAFTMANSHIP 🦚 their seating options have very comfy-looking back support 🦚 they offer the option of custom designs 🦚 family-run biz that feels homely and relatable

  • 😍KITCHEN CRUSH😍 We're weak at the knees and fanning our feathers for these gorgeous kitchens! Lining up in this week's Crush Curation, we have: 1. @Easylifekitchens 2. @CoreKitchens 3. @TheInteriorFox 4. @Winelands.design.studio 5. @handmadekitchenschristchurch 6. inspiration via @vr_interior_photography 7. @vicellokitchens Which one's your favourite? 1-7?  #kitcheninspo #interiordesigncommunity #smmforinteriordesigners #digitalmarketingservices #marketingforinteriors #womeninbusiness

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  • 😍KITCHEN CRUSHING😍 We're weak at the knees and fanning our feathers for these gorgeous kitchens! Lining up in this week's Crush Curation, we have: 1. @Easylifekitchens 2. @CoreKitchens 3. @TheInteriorFox 4. @Winelands.design.studio 5. @handmadekitchenschristchurch 6. inspiration via @vr_interior_photography 7. @vicellokitchens We know it's hard to pick a favourite, but if you HAD to... which one gets your vote? 1, 2, 3 4, 5, 6 or 7?  #kitcheninspo #interiordesigncommunity #smmforinteriordesigners #digitalmarketingservices #marketingforinteriors #womeninbusiness

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  • 👀A SPLATTER OF WISDOM 👀 We shit you not. 🐦 This is a mighty good splattering of wisdom to live by... and here at Birdseye Digital? We think about this quote every day and how we can empower our clients with this kind of confidence 👊🏼 Regardless of ever-changing trends and increasingly-mean algorithms, finding that solid, dependable trust in your differentiating factors - and communicating these effectively - is what gives you great "Birdseye Branches" to perch your cute patootie on with poised conviction!  We love a good quote (who doesn't?!)... What's your favourite? Share your 💥Splatter of Wisdom💥 in the comments below! 👇🏼👇🏼 #birdseyedigital #digitalmarketing #marketingdigital #funmarketing #wordsofwisdom #saturdayquotes #meaningfulmarketing #interiordesignlife

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  • Some might say it's Mission Impossible and not even Tom Cruise could scissor-run his way to victory on this one... But we say a big, fat 𝗡𝗢! 🚫 to: ❌Douche Marketing ❌Bland Brands and ❌any industry that doesn't fall under the pretty umbrella of the "Interiors Industry" Picky peckers, aren't we?! 🐦 But we have our reasons....  We believe that: ✅honest, transparent marketing that's entertaining and inspiring is Big Confident Energy - no tacky tactics needed! ✅the customer is the hero of their own story; your company and its offerings are the guide. So we bird-dive deep into customer psychology to create content that will resonate and appeal to your ICA #DingDingDing !! ✅LOVING THE INDUSTRY we represent translates to AUTHENTIC CONTENT QUALITY. Passion is simply never bland and boring! (it's why we're niched) So, if you want to partner with a pair of #HonestBirds who'll showcase your Interiors-based business and nurture it like it was our very own, then you've landed in the right nest! 🪺 Email us at : online@birdseyedigital.co.za or drop us a DM - we're here to serve and help you SOAR HIGH! 🐦 #birdseyedigital #smmforinteriordesigners #digitalmarketingservices #womeninbusiness #storytellingmarketing #localislekker #marketingforinteriors #interiorsuppliers #furnituremakers #marketingwithmeaning #interiordesigncommunity #brandswithpersonality

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