Shopify

Developers, mark your calendars: Editions.dev is coming back to Toronto as part of Shopify Summit 2025. From May 29–30, we’re bringing our community together to get hands-on with new features and meet the builders behind Shopify. Bring your questions for our product teams and explore what's possible with apps, themes, and custom storefronts. Stay tuned for registration details next year.

From concert stages to checkout pages, the power of Taylor Swift’s reputation is undeniable. Today on her 35th birthday, we’re celebrating the Taylor Swift effect and the impact it had for small businesses and local economies this year. → Fans spent on average $1,300 each on travel, hotels, food, merch & costumes during The Eras Tour. → According to the New York Times, The Eras Tour grossed more than $2 billion, aka the highest grossing tour ever. → Swift's global economic impact from The Eras Tour is estimated to be up to $28 billion. And much of that trickled down to independent businesses. Case in point: One brand POPFLEX saw a +1,661% increase in sales for their skort after Taylor wore it this year—it’s even rumored to have inspired a lyric in her recent album. Another fashion brand Little Lies was flooded with pre-orders after Taylor was spotted in one of their dresses. Read about the brands who know “all too well” the power of Taylor Swift’s influence. https://lnkd.in/eakSdqps

Make feature X work with feature Y. That’s what we set out to do in the latest Shopify Edition. Products that merchants already rely on are now more compatible with each other, and integrated across more surfaces. Here are some familiar names with expanded capabilities.

The Winter ’25 Edition has arrived. And it’s boring. Every six months, we publish a rundown of everything we’ve built in Editions. Usually, this includes big, flashy product announcements. Not this time. This Edition isn’t about being flashy. It's about making sure everything on Shopify just works. Features that didn’t work together are integrated. Products in early access are rolling out to more merchants. Developers have more surfaces to build. It’s The Boring Edition: https://lnkd.in/gpryFNFJ

Raised by entrepreneurs, Jamika Martin is no stranger to innovation. After struggling with acne for years, Jamika founded ROSEN Skincare. Starting with skincare experiments in her UCLA dorm room, the passion project swiftly grew into a full-fledged business, culminating in the launch of ROSEN Skincare just after her graduation. Beyond building a business, Jamika finds time to mentor emerging entrepreneurs through programs like Target Forward Founders and Ulta Beauty's Muse 100, promoting diversity and innovation in the beauty industry. Her journey highlights how family entrepreneurship and relentless innovation can lead to amazing achievements.

The results for Black Friday-Cyber Monday weekend are in, and they're incredible: global sales reached $11.5 billion. That's a 24% increase from last year. Swipe through to see more stats.

The numbers from Black Friday speak for themselves: global sales reached a total of $5 billion, with a peak of $4.6 million sales per minute. Shoutout to our merchants for another record-breaking Black Friday.

Did you know? Black Friday edition. Data as of Friday, November 29 at 3:00 PM EST. Want more? Dig into the data: shopify.com/blackfriday

Entrepreneurs run Black Friday. We’re back at Sphere to show that to the world. Today, we are the first brand to partner with Sphere to deliver real-time data visualization on the Exosphere. This means you can watch entrepreneurs powering global commerce in real-time on the largest spherical structure in the world. How does it work? Powered by Shopify's live data source, the Live Globe renders instantaneously onto the Exosphere. Within seconds of an order being placed, an arc travels from the merchant to the buyer, lighting up fireworks to celebrate first-time sales. We're proud to be the first, and even prouder that this milestone is driven by real-time merchant sales happening on their busiest day. Tune in all weekend: shopify.com/blackfriday

The main character of Black Friday weekend: entrepreneurs.