Purpose Driven Development

We believe in housing for people at all income levels and all stages of life. Housing is a human right, not a commodity. Many cities are struggling to keep their essential workers as a result of the housing crisis. This was one of the central points of Carla Guerrera's recent TEDxSurrey talk, "rents have increased 50%, and within three years in Metro Vancouver, homelessness has increased 30%, staggering numbers over a far too short period of time. Here's how this housing crisis impacts you and me and why we need to be concerned. You know those people that we rely on in an emergency, the firefighters, the paramedics, the 9 1 1 operators? The minimum income required to own a home in Vancouver is three times their salaries." At Purpose Driven Development, our rigorous and comprehensive private sector approach to the delivery of affordable housing is what makes our business model unique. We understand that the housing crisis impacts all of us, from the teachers at our kids schools to the barista at our favourite, local coffee shop. Our company is committed to providing real solutions. We encourage you to watch her TEDxSurrey Talk and share it with your networks. Click below. https://lnkd.in/gGXCNBCh BC Housing BC Non-Profit Housing Association Canadian Institute of Planners Planning Institute of British Columbia (PIBC) Vancity City of Vancouver TEDx Co-operative Housing Federation of BC Co-operative Housing Federation of BC Urban Land Institute Urban Development Institute Carla Guerrera Sabrina Polga Annelise van der Veen Rebecca Seldon #canadianhousingmarket, #affordablehousing, #lowincomehousing, #socialhousing, #realestatedeveloper, #governmenthousing, #canadianhousingbubble, #canadianhousingnews, #socialenterprise, #thoughtleaders, #socialentrepreneur, #womeninleadership, #womenleaders, #nonprofit, #nonprofitbusiness, #nonprofitorganization, #triplebottomline, #missingmiddle, #communityplanning, #plannedurbanization, #womenentrepreneur, #communitybuilding, #liveablecities, #masterplanning, #mixeduse, #mixedincome #realestatedevelopment #housingcrisis #canadianrealestate, #TEDX #TEDxSurrey #TEDtalk #TEDxtalk #TED #TEDtalks #TEDxtalks

Happy 2025 to our clients, colleagues & friends! As we kick off a new year, we reflect on our 2024 highlights. Here's to another outstanding year of collaboration, success, and creating communities where everyone can thrive.   1. Real Estate Development Milestones ◾ Feasibility Studies: Unlocked 740 mixed-income units and 608,608 sq. ft. of development potential. ◾ Projects in Progress: 2,490 units under various stages of development and construction. ◾ Delivering over 2.4M sq. ft. of new mixed-income and affordable housing development, totalling $3 billion in project costs.   2. Notable Project Achievements ◾ Delivering Vancouver's largest multi-phased social housing project in the City’s history. ◾ Mission Waterfront: Named Canada’s most outstanding investment opportunity of 2023, played key leadership role to advance a 300-acre waterfront redevelopment project in just 2 years, after project was stuck for several decades. ◾ Partnered with 3 First Nations, 4 faith-based organizations, and 3 non-profits to advance their real estate priorities.   3. Strategic Partnerships ◾ Secured significant project financing for projects, including $10M of financing with new lending partner for affordable housing. ◾ Collaborated with 8 municipalities across BC and Yukon. ◾ Partnering with Lytton First Nation on a rebuild strategy for their Economic Development Corporation. ◾ Supporting a provincial crown corporation with real estate strategy development and portfolio analysis.   4. Growth & Innovation ◾ Launching a tenant relocation business line, Purpose Driven Relocation, for equity-focused housing transitions. ◾ Team Growth: Doubled our team size and onboarded senior advisors in finance and construction, including Andrew Hull.   5. Awards & Leadership Recognition ◾ CEO Award: Carla Guerrera was honoured with the prestigious BIV News CEO/C-Suite Award for her exemplary leadership. ◾ New Co-Founder: Annelise van der Veen was named Co-Founder of Purpose Driven Development, further strengthening the company’s mission and leadership. ◾ Industry Leadership: Marcela Corzo, a recognized development industry leader joined Purpose Driven Development, bolstering our team’s leadership team, with over 2 decades of expertise in transformative development and construction.   6. Workshops & Capacity Building  ◾ First Nations Land Development Workshop: Developed and delivered in partnership with Chief Louie & Geoff Greenwell, the first-ever workshop for First Nations leaders, providing in-depth and actionable strategies for land development. ◾ Strategic Board Workshop: Launched the Foundations of Development Success Board workshop, addressing client board and leadership capacity needs to ensure successful project delivery for all clients with land assets.   7. Thought Leadership ◾ Presented key note at the NABOC Conference (National Aboriginal Business Opportunities Conference), sessions at Housing Central, and key industry events. https://lnkd.in/gQzhyxzQ #happynewyear

As we wrap up another incredible year, we want to take a moment to express our heartfelt gratitude to our clients, partners, and team members who have made 2024 so meaningful. Your support, collaboration, and trust inspire us every day. This holiday season, we wish you and your loved ones a time of joy, peace, and connection. May the new year bring you prosperity, success, and happiness! From all of us at Purpose Driven Development, thank you for being part of our journey. We look forward to achieving even greater things together in 2025. Happy Holidays and a Merry Christmas! 🎄✨ #HappyHolidays #Gratitude #SeasonOfGiving #MerryChristmas Alejandra Guerra Oñate Carla Guerrera Annelise van der Veen Sydney Edwards Marcela Corzo

🔑 The key to real estate development success? Empowered Boards and leadership. Our Strategic Board Workshop was developed and tailored to provide Boards and executive teams with the tools and insights needed to navigate development challenges with confidence and to be development-ready, or improve their foundations for successful development. 💡 Workshop Highlights: - Comprehensive audits of your current project approach - Practical frameworks for critical decision-making - Step-by-step guidance for mission-aligned outcomes 🚀 Take the first step toward amplifying your organizations development success and learn more at www.purposedrivenroi.com! ✉️ Contact us at info@purposedrivenroi.com to schedule.

At Purpose Driven Development, we are experts in the delivery of multi-phased, mixed-income projects. One current transit-oriented development project at a key location maximizes accessibility and connectivity for residents. Masterplanned, multi-phased developments like this provide unique opportunities—but also demand careful consideration to balance long-term vision with immediate needs. Here are some key learnings we’ve gained from delivering such a transformative project: 1️⃣ Flexible Phasing for Design and Operations: Each phase must deliver functional, independent buildings while maintaining integration across the project. This includes solutions like shared amenities phased in alignment with building occupancy and adaptable parkade designs that support future connectivity. 2️⃣ Legal and Financial Adaptability: Structuring buildings as independent parcels allows for tailored financing and operational independence, ensuring project viability through each phase. This approach also provides flexibility to accommodate varied funding sources and ownership models while maintaining a unified masterplan. 3️⃣ Leveraging Stakeholder Support: Strong municipal partnerships and clear governance frameworks, like master easement agreements, ensure alignment and smooth coordination across all phases. These partnerships also help unlock critical approvals and accelerate timelines. 4️⃣ Proactive Financing Strategy: With multiple private and public lenders involved in the capital stack, we take a rigorous approach to project financing. By bringing all lenders together, we ensure a coordinated and proactive financing strategy that supports the project at every phase. We’re thrilled to use these lessons to shape the future of inclusive, sustainable, and community-focused housing developments. Together, we’re creating spaces that not only meet housing needs but empower communities to thrive. What are your key insights from phased development? Let’s continue the conversation! #affordablehousing #phaseddevelopment #communityhousing #rentalhousing #mixedincome #housingdevelopment #masterplan #transitorienteddevelopment #realestatedevelopment Alejandra Guerra Oñate Carla Guerrera Annelise van der Veen Sydney Edwards Marcela Corzo

🌟 Are your Board and leadership team “development-ready”? 🌟 At Purpose Driven Development, we understand the foundations required to deliver successful development projects, and it starts with Board members who are aligned and confident in their priorities and directions. With a deep understanding of the challenges some Boards encounter, we are offering "Foundations of Development Success: Strategic Board Workshop" designed to equip Boards and leadership with the clarity, tools, and confidence to lead successful, mission aligned development projects. 🎯 What you'll gain: - Clear guidance on key phases of project delivery - Strategies to manage risks and streamline decision-making - Tools to strengthen transparency and partnerships 🚀 Take the first step toward amplifying your organizations development success and learn more at www.purposedrivenroi.com! ✉️ Contact us at info@purposedrivenroi.com to schedule. Urban Land Institute Urban Development Institute BC Non-Profit Housing Association #affordablehousing #landdevelopment #firstnations #indigenous #economicdevelopment #nonprofit #housing Marcela Corzo Carla Guerrera Annelise van der Veen Sydney Edwards Alejandra Guerra Oñate

Anything is possible with a solid and comprehensive strategy - especially when we're talking about real estate assets. 💡🏠 Our team has a unique and proven approach to helping Boards and executive teams create strategies to optimize and redevelop their real estate assets. Currently, we're thrilled to be undertaking this work with the Yukon Housing Corporation (Government of Yukon) in developing a Strategic Renewal and Optimization Plan for their assets with their executive team. Together, we're engaging in meaningful work to develop priorities and strategies, as well as implementation tools that will guide the stewardship and optimization of their assets for many years to come.   At Purpose Driven Development, we’re passionate about creating innovative solutions that empower organizations to achieve their mandate and goals with their real estate assets. This partnership with Yukon Housing Corporation reflects our shared commitment to sustainable and impactful housing strategies. #strategicplanning #affordablehousing #realestatedevelopment #purposedrivendevelopment #yukonhousing

🏠 On National Housing Day: We Reflect on Housing as a Human Right 🌍 On this important day, we reflect on the urgent need for solutions to Canada’s housing crisis. At Purpose Driven Development, we’re committed to delivering inclusive, sustainable communities where everyone can thrive - all stages of life and all income levels. This is both our mandate and our vision of the future. Last year our Founder Carla Guerrera delivered a TEDX Talk, where she redefines housing as a human right, not a commodity, and shares bold strategies to tackle this crisis. 💻 Watch here: https://lnkd.in/gGXCNBCh Let’s work together to create communities where everyone can thrive. What steps do you think are critical to making housing a human right in Canada? #NationalHousingDay #HousingIsAHumanRight #AffordableHousing #housing #realestatedevelopment #TEDTalk #Leadership #inclusivecommunities #citybuilding #completecommunties Carla Guerrera Annelise van der Veen Marcela Corzo Alejandra Guerra Oñate Sydney Edwards Canada Mortgage and Housing Corporation (CMHC) Société canadienne d'hypothèques et de logement(SCHL) Vancity BC Housing Urban Land Institute BIV News Western Investor Federation of Canadian Municipalities Stephani Baker GBL Architects Ledcor BC Non-Profit Housing Association Canadian Urban Institute Federation of Canadian Municipalities

We're thrilled to be a Gold Sponsor at this years BC Non-Profit Housing Association Housing Central Conference! It's been a fantastic experience getting to connect with other leaders and organizations across the sector doing impactful work. 🏠 If you're at the conference today, come by our booth for a treat and conversation on how we can assist you in tackling your biggest development challenges! 🌟 #housingcentral #housingcentralconference #bcnpha #purposedrivendevelopment #affordablehousing

Financial Sustainability and Portfolio Stability through Cross-Subsidization 💡 Mixed-income housing isn’t just about affordability—it’s about financial sustainability and portfolio resilience for nonprofit developers. With cross-subsidization, higher rents from market-rate units help cover operational costs for affordable units, creating a stable revenue stream and reducing dependency on single funding sources. Purpose Driven Development is leading the way in helping nonprofits achieve independence and flexibility, ensuring they can consistently serve low-income residents even during policy or funding changes. At this year's BC Non-Profit Housing Association's Housing Central Conference, we'll be presenting on Mixed-Use & Mixed-Income Affordable Housing Projects. Attend the session to learn more, or feel free to reach out to us directly at info@purposedrivenroi.com. If you're not able to attend our session, be sure to visit our booth—grab a snack, say hello, and learn more about our recent work. We look forward to meaningful conversations and building connections with you! #FinancialSustainability #NonprofitHousing #MixedIncomeLeadership #PurposeDrivenROI