Matchbox

What's on your association's resolution list for 2025? ✅ Host events to provide a service that members need and want? ✅ Give industry partners unprecedented value with new sponsorship options? ✅ Create new non-dues revenue for your association? Introducing Demo Days – curated, purposeful events connecting real buyers with real solutions! ➡️ Members love the low-pressure, Q&A-friendly format to learn about solutions they need; ➡️ Vendors get highly qualified leads; ➡️ Associations unlock a whole new stream of non-dues revenue. The best part? Matchbox takes the pressure off your team. We partner with you to deliver successful Demo Days — for the ultimate low-effort, high-reward initiative! Talk to us about Demo Days for your association: https://lnkd.in/etm6D2ST Happy New Year from all of us at Matchbox - We can't wait to turn your resolutions into repeatable results! #HappyNewYear #2025Resolutions #associationstrategy #strategicplanning #Matchbox #DemoDays #MatchboxDemoDays #AssnChat #AssnTech #AssnProfs #Associations #AssociationBusiness #Partnership #Community #AssnCommunity #revenuegrowth #memberengagement #sponsorengagement

Happy Holidays from All of Us at Matchbox 🎉 As 2024 comes to a close, we want to take a moment to say THANK YOU! This year has been incredible because of you—our amazing community of partners, clients, and friends. ✨ Whether we worked together on exciting projects, connected at conferences (we loved those moments!), or heard your valuable feedback, you’ve been the heart of everything we do. ❤️ 2024 was a BIG year for Matchbox! We embraced exciting new digital initiatives, focused on listening to your needs, and leaned into the power of Demo Days—a non-dues revenue strategy that’s already transforming how associations engage and grow. We’re launching something special in the new year to give back to this incredible community: our Demo Days eBook. This guide is packed with everything you need to decide if Demo Days are right for you and how to launch your own successful series. It’s our way of helping you hit the ground running in 2025, and we can’t wait for you to see it! As we head into the holidays, we’re grateful for your trust, partnership, and support. Here’s to an amazing end to the year and an even brighter start to the next! Warm Wishes from The Matchbox Team 🎄✨ #Matchbox #HappyHolidays #ThankYou #Grateful #Gratitude #DemoDays #MatchboxDemoDays #AssnChat #AssnTech #AssnProfs #Associations #AssociationBusiness #Partnership #Community #AssnCommunity

MassCPAs made magic happen ✨ Last week’s Practice Management Demo Day was everything a great event should be—engaging, valuable, and packed with opportunities for members and vendors to connect. Huge kudos to the MassCPAs team for pulling off such a fantastic demo day! When members leave inspired, and vendors leave smiling, you know you’ve hit a home run. 🙌 We got a glowing review from Kristin Wells, CMP, but let’s just say: We’re so lucky to work with associations that know how to bring the right people together. 🩵 💙 #DemoDay #PracticeManagement #AssociationSuccess #NonDuesRevenue #AssociationBusiness #Matchbox #MatchboxDemoDay #DemoDays #MassCPAsDemoDay #AssnChat #AssnProfs #AssnTech #MemberBenefit #VendorRelations #SponsorshipStrategy #Sponsorship #associations

Big shoutout to Carrie McIntyre, our Chief Revenue Officer at Matchbox, for being featured in Protech’s “The Most Interesting Association Professionals in the World!” 🎉 Let us tell you—Carrie isn’t just interesting; she’s fascinating. 👀 From painting to skydiving, rock climbing to improv (yes, improv!), she’s built a life fueled by a desire to learn new things. But it’s not just about her impressive list of hobbies. Carrie’s curiosity translates into her work—asking thoughtful questions, thinking creatively, and connecting with clients, colleagues, and partners on a deeper level. She has this uncanny ability to make work feel like solving a puzzle with friends (which, let’s be honest, is a vibe we all want!). Her advice for being “interesting”? “Be curious. Actively seek out what makes other people interesting and learn about their experiences. And don’t forget to have fun along the way!” 🙌 And while we know Carrie is amazing, she’s joined by some equally incredible individuals. Each one brings unique stories, lessons, and perspectives to the #association world—trust us, you’ll be inspired and entertained. 💡 Want to know more about Carrie and her fellow “most interesting” association professionals? Check out the guide here >> https://lnkd.in/g5DvuT_f #AssociationLeadership #CuriosityAtWork #TheMostInterestingPeople #TeamMatchbox #Matchbox #AssnTech #AssnChat #AssociationBusiness #Associations #InterestingPeople #AssnProfs #BeCurious

When vendor outreach gets you crickets, what do you do? Kristin Wells, CMP of MassCPAs pivoted fast: 💡 She focused her pitch on what vendors care about—reaching qualified buyers. 💡 She asked members to introduce her to vendors they loved. 💡 And she even tagged vendors in social posts to get their attention (bold move, but it worked!). The result? Six new sponsors signed on for their first Demo Day event. Curious how you could do the same? Dive into Kristin’s story here: https://lnkd.in/gdukkUK9 #DemoDays #sponsorships #vendorrelations #associations #nonduesrevenue #memberengagement #sponsorshipgrowth #MatchboxDemoDays #assnprofs #associationbusiness #revenuegrowth

What if you could host an event that members need and want, gives sponsors unprecedented value, and creates new revenue for your association? Introducing Demo Days – curated, purposeful events connecting real buyers with real solutions. ➡️ Members love the low-pressure, Q&A-friendly format to learn about solutions they need; ➡️ Vendors get highly qualified leads; ➡️ Associations unlock a whole new stream of non-dues revenue. The best part? Matchbox takes the pressure off your team. We partner with you to deliver successful Demo Days — for the ultimate low-effort, high-reward initiative! Talk to us about Demo Days for your association: https://lnkd.in/g9Jj69sU #associations #MatchboxDemoDays #vendorshowcase #nonduesrevenue #digitalstrategy #memberengagement #DemoDays #digitalinitiatives #associationbusiness #revenuegrowth #assnprofs #digitalinitiative

What if you could host an event that members need and want, gives sponsors unprecedented value, and creates new revenue for your association? Introducing Demo Days – curated, purposeful events connecting real buyers with real solutions. ➡️ Members love the low-pressure, Q&A-friendly format to learn about solutions they need; ➡️ Vendors get highly qualified leads; ➡️ Associations unlock a whole new stream of non-dues revenue. The best part? Matchbox takes the pressure off your team. We partner with you to deliver successful Demo Days — for the ultimate low-effort, high-reward initiative! Talk to us about Demo Days for your association: https://lnkd.in/g9Jj69sU #associations #MatchboxDemoDays #vendorshowcase #nonduesrevenue #digitalstrategy #memberengagement #DemoDays #digitalinitiatives #associationbusiness #revenuegrowth #assnprofs #digitalinitiative

When Kristin Wells, CMP at MassCPAs, set out to plan their first Demo Day, she started with a simple survey to ask members what they actually needed. The result? A crystal-clear plan for a series of events that: ✨ Solves real problems for members. ✨ Attracts vendors excited to meet qualified buyers. ✨ Creates new sponsorship revenue. How did Kristin pull it off? Check out her story here: https://lnkd.in/gdukkUK9 #DemoDays #memberneeds #associations #sponsorshipgrowth #MatchboxDemoDays #associationbusiness #revenuegrowth #assnprofs

Hey friends, the latest #Matchbox newsletter just dropped! ✨ 👉 Check it out: https://lnkd.in/gCC7Ftw3 This month is packed with ideas and stories to help you crush your goals (and maybe even have fun doing it!). Here’s a little taste of what’s inside: 🌟 How to Market Demo Days to Engage New Sponsors Kristin Wells, CMP from MassCPAs, turned member feedback into a Demo Day success story. She brought in 6 brand-new industry partners and created a whole new revenue stream. Her story is SO good—don’t miss it. 🥁 Big News: Demo Days Are Taking Over! We’re ALL IN on #DemoDays because they’re helping #associations connect members with the right solutions while boosting revenue. (Seriously, we’ve never seen anything like it!) 🎉 RevUp Summit Highlights From inspiring keynotes to fresh ideas on revenue, this year’s #RevUp was everything we hoped for—and more. Oh, and our client ASAE: The Center for Association Leadership was a Pierre Award finalist! 🏆 💡 Time to Rethink Annual Meetings Let’s be real—annual meetings could use a little glow-up. Let’s give members something fresh, exciting, and engaging. Shout out to our partner, James Young, from Product Community! 💬 12 Words to Better Sponsor Relationships Yep, just 12 little words can turn a one-time sponsor into a long-term partner. Want in on the secret? Hear more from our partner Bruce Rosenthal! There’s SO much good stuff this month—don’t sleep on it! 💌 P.S. Love it? Forward it to a friend! #DemoDays #NonDuesRevenue #AssociationLife #EventInnovation #associations #associationbusiness #newsletter #Matchbox #digitalstrategy #revenuegrowth #MatchboxDemoDays #assnchat #assntech #assnprofs

The third RevUp Summit from Professionals for Association Revenue (PAR) is in the books, and it just gets better every year! My 10 Favorite RevUp 2024 Things: 1. Brant Menswar's keynote kicked things off with a roller coaster of laughter, sad tears, inspiration, more laughter, happy tears, and more inspiration. That behind-the-scenes clip of "This is Me," from The Greatest Showman might even be better than the version in the movie. 2. Jamie Notter wrapped things up with his insights and reminders about the importance of workplace culture and how to figure out what your culture really is... and "being a family" probably doesn't mean what you think it means. 3. The "Turning Content Into Cash" session with Amy Hawkes Repke and Krystle Kopacz was a personal favorite. Pretty sure we all had lightbulbs going off listening to their B2B media-inspired strategies for aligning content and revenue generation. 4. David Upbin's session on bundling education offerings showed how to create a paradoxical data-driven sweet spot where you save money for your members AND increase your revenue. Don't you love it when that happens? 5. Carolyn Shomali's interview of the Pierre Award finalists' – Letty Kluttz with APIC, John Bacon, MBA with ASAE, and Jena Stack, M.Ed, PMP with SIO – highlighted creative ways associations fulfill their mission while generating revenue. 6. Robb Lee's moderated panel with John Bacon, Erin (Stevens) Pressley, Richard Yep, and Lynda Patterson, FASAE, CAE generated great discussion on the stage and among the audience. 7. PAR's annual "volunBeering" project – the Oliver Patch Project co-founded by Brian Burkhardt – was a wonderful way to leverage event attendance to support children battling cancer, other illnesses, and mental health challenges. 8. On the Matchbox side, I loved chatting with folks about how Demo Days can bring in high-value, low-lift revenue for associations. 9. The fun off-agenda event hosted by Lori Zoss Kraska, MBA, CFRE and Ginger Johnson was a lovely and unexpected addition to this year's conference. 10. Finally, the best part of any conference: the people. Meeting new folks and reconnecting with friends and colleagues who are all in the business of supporting association revenue generation is what PAR is all about. It was great to see all the folks above, as well as Colleen McKenna, James Young, Teri Carden, Jeff Baker, Andy Steggles, Barbara J. Armentrout, CAE, Bruce Rosenthal, Dr. Michael Tatonetti, CPP, CAE (he/him), Jeff Cobb, Celisa Steele, Karl Ely, Bill Sheehan, Rachel Druckenmiller 🗣, Dianne Vance, CAE, Lewis Flax, Danielle Duran Baron, MA, MBA, FASAE, CAE (she/her), Judy Lewis I Voiceover Artist, Moustafa Abdel-Kader, Vinodhini Deshetty, Dan Cole, Patrick Calpin, and many others LinkedIn won't let me tag! 🤗 Sean Soth and the entire PAR team hit it out of the park this year, and I'm already looking forward to #revup2025! #revup2024 #PAR #associations #nonduesrevenue