ICUC

We’re your “always-on” team. Helping customers in any languages. Any time zone. Across all channels. Reach out to our support team: https://lnkd.in/gtcaUdQU

During our latest Role Call meeting, Senior Insights Analyst Mbulelo Dinga shared how his innate curiosity drives him when exploring our clients’ industries and audiences. By uncovering valuable insights and drawing meaningful conclusions, Mbulelo along with the Insights team, helps amplify their businesses and foster stronger connections with their audiences. Hear from Mbulelo as he explains how curiosity serves as a cornerstone for his role.

For our Co-President and Chief Growth Officer, Nicole van Zanten, leadership is deeply rooted in personal growth, continuous learning, and resilience. She believes that great leaders inspire growth in others, creating space for voices to be heard and ideas to flourish.  During her maternity leave, Nicole discovered Good Inside by Dr. Becky Kennedy, a parenting guide that unexpectedly became a source of leadership wisdom she often leans on. Here are a few books that have influenced Nicole’s leadership journey.

All year, our Content Specialists have been wrapped up in comments, DMs, newsfeeds, and everything in between. They’re the humans behind the brands, engaging everyone so seamlessly that some think they’re powered by AI. But let’s be clear: their unique engagements are unmatched, and so is their dedication. ✨   Here’s our wrapped list for 2024, dedicated to our Content Specialists who see everything and engage with everyone --- according to brand guidelines, of course. 😄🎁

🍂 Happy Thanksgiving! 🍂 As our US employees and clients celebrate the tradition of sharing stories, meals, and space, we’re reminded of the incredible ways community enriches our lives—both personally and professionally. This Thanksgiving, we’re especially grateful for: 🤝 Fostering Community — Together, we’ve built spaces that bring people closer, spark meaningful conversations, and celebrate diverse voices. ✨ Genuine Connection — The bonds we’ve nurtured with each other and with the communities we manage are a testament to the power of human connection. 🌟 Unwavering Support — Whether online or within our teams, we lift each other up, ensuring everyone feels valued and empowered. Wishing you all a Thanksgiving filled with gratitude and joy.

🌍✨ Happy World Hello Day! ✨🌍   At ICUC, we believe that every great conversation starts with, 'hello!' Our dedicated content specialists are the voices that connect with our clients’ audiences, providing exceptional customer service, sharing brand values, and creating lasting relationships—one hello at a time. And the best part? They do it in multiple languages, ensuring every 'hello' is personal and meaningful.

A little kindness goes a long way! 💚 Every day, our team members are the friendly voices behind the brands we serve. In celebration of World Kindness Day, we’re sharing words of appreciation from a few of our people leaders to the ICUC team.

Remembrance Day is an opportunity to pause and reflect on our shared history, honor the sacrifices made by countless individuals, and reaffirm our commitment to unity and peace.

Navigating sensitive topics on social media requires a thoughtful and strategic approach. Our Associate Director of Strategy, Petra Khan, emphasizes the importance of having a well-defined strategy when addressing these subjects. When guiding brands through sensitive topics, Petra recommends prioritizing safeguarding reputation, having a clear strategy, and maintaining a consistent and genuine message.

We can all relate to Lin's essentials: coffee and GIFs! ☕    During last week's company meeting, our Senior Operations Specialist, Melinda Esses Naanous, shared her inspiring journey in Operational Finance at ICUC. Beyond her daily cup of coffee and good morning GIF, Lin cherishes the community within her team and clients. With mentorship from Carlos 'Charly' Rodriguez and continuous learning and development, Lin thrives and contributes to a smooth and fruitful client experience.