Fitzrovia

Fitzrovia

Real Estate

Toronto, ON 41,808 followers

The future of rental living is here.

About us

Fitzrovia is Canada’s largest developer of purpose-built rentals with over 8,800 units completed, acquired or under development across the Greater Toronto Area and Montreal. We deliver high quality rental supply to the housing market across the affordability spectrum, including our flagship Fitzrovia Collection communities, Maddox modern vintage communities and Waverley premier student accommodations. We distinguish ourselves through our vertically integrated operating model where we own and manage the full process from land acquisition through to design, construction, leasing and award-winning property and asset management. We put our residents first and relentlessly innovate to exceed their expectations with world-class hospitality, amenities, and customer service. Our vibrant rental communities inspire and connect our residents while delivering long-term cash flow and capital appreciation for our investment partners. As a proud Canadian company, we are consistently recognized as one of the Best Places to Work by The National Apartment Association. The future of rental living is here.

Website
http://fitzrovia.ca/
Industry
Real Estate
Company size
201-500 employees
Headquarters
Toronto, ON
Type
Privately Held
Founded
2017

Locations

Employees at Fitzrovia

Updates

  • 2024 was an incredible year for Fitzrovia, marked by remarkable growth and achievements. None of this would have been possible without the dedication, leadership, and passion of our team. Today, we’re thrilled to celebrate the promotions of some of our exceptional colleagues across the organization. Please join us in congratulating these individuals for their hard work and commitment to leaving a legacy at Fitzrovia. Here’s to continued growth and success in the year ahead. #Fitzrovia #TorontoRentals #TeamFitz #2025Promotions

  • As we close out an incredible 2024, we celebrate the milestones that have shaped this year. From expanding into new markets and launching exciting new communities to creating exceptional experiences for our residents — 2024 was one for the books. A huge thank you to our dedicated team, trusted partners, and valued residents for making it all possible. Here’s to 2025 — another year of innovation, award-winning hospitality, community building, and growth. The future of rental living is here. #Fitzrovia #TeamFitzrovia #TorontoRentals #TorontoRealEstate #PurposeBuilt #2024InReview #CanadianRealEstate #MontrealRentals #CanadianApartments #RentalLiving #MontrealApartments

  • Before we closed our offices for the holidays, our Toronto team gathered to celebrate the exciting expansion of our office at 2 St. Clair West. We’ve officially taken over another full floor, adding to our corporate head office in Toronto. We marked this milestone with a ribbon-cutting ceremony led by our Founder and CEO, Adrian Rocca, followed by a team lunch to kick off this exciting new chapter. Stay tuned in the new year for a closer look at the design and its standout features and details, inspired by our incredible Fitzrovia communities. Our new office space includes a fitness centre, soccer field, games room, outdoor terrace, juice bar, Cleveland Clinic, lounge, and more. As our team grows, this new space reflects our focus on creating a collaborative environment where we can work together to build vibrant communities for our valued residents. The future of rental living is here. #TeamFitzrovia #CanadianApartments #RentalsReimagined #TorontoRealEstate #CanadianRealEstate #OfficeExpansion #RentalHousing #Fitzrovia

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  • View organization page for Fitzrovia, graphic

    41,808 followers

    Take a look at this 3D-printed replica of our signature Fitzrovia cranes. “Our crane signage is a compelling brand statement. Our communities are in highly desirable areas and Fitzrovia’s bold emblem—illuminated in our Blood Orange brand colour—stands out vividly against the skyline and remains legible from a distance. Our illuminated logo serves as a promise to the community that a Fitzrovia rental community is on the way, bringing exceptional hospitality, cutting-edge design, and a vibrant living experience." – Ryan Funt, VP of Marketing Thank you to our partners at GREENLOC for the generous 3D replica gift. #Fitzrovia #TorontoRentals #RentalLiving #FitzroviaCrane

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  • In case you missed it, Fitzrovia was recently honoured with five prestigious awards at the FRPO MAC Awards: - Best Amenities - Elm-Ledbury - Social Media Excellence - Elm-Ledbury - Best Amenity Renovation - Maddox Sherbourne - Best Lobby Renovation - Maddox Sherbourne - Customer Service - Fitzrovia These accolades celebrate our unwavering commitment to excellence in design, customer service, and innovation. As we close out the year, we're proud to end on such a high note, and we are incredibly grateful to Federation of Rental-housing Providers of Ontario (FRPO) for recognizing our team's hard work and dedication. The future of rental living is here. #RentalHousing #Fitzrovia #FRPO #RentalLiving #CanadianApartments #CanadianRealEstate #TeamFitz #TorontoRentals #PurposeBuilt #TorontoApartments

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  • Team Fitzrovia is proud to participate in the annual Hold'em For Life Charity Challenge. This year, an incredible $3.48 million was raised to support cancer research. Our Founder and CEO, Adrian Rocca, proudly co-chairs this vital event alongside Gavin Cheung, bringing together an evening of impact and generosity.   Since its inception in 2006, the Hold’em for Life Charity Challenge has been a volunteer-driven initiative making a profound difference, raising over $50 million to support cancer research and critical programs at Mount Sinai Hospital, Princess Margaret Cancer Centre, SickKids Hospital, Ronald McDonald House, and Sunnybrook Health Sciences Centre.   We are honoured to support this extraordinary event and its mission to make a meaningful impact in the fight against cancer.   #Fitzrovia #TeamFitzrovia #HoldemForLife #CharityChallenge #CancerResearch #CancerFundraiser

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  • In yesterday’s STOREYS article by Erin Nicole Davis, Fitzrovia was highlighted for “Redefining the Tenant Experience.” The article outlines the benefits of purpose-built rental living for the end user. As stated in the article: “Fitzrovia’s portfolio of urban purpose-built rental projects include everything from basketball courts designed in partnership with the Toronto Raptors, resort-style rooftop pools, cafés and bars, to access to virtual healthcare from The Cleveland Clinic Canada and even a preschool and kindergarten. In addition to these lifestyle perks, tenants can rest assured that they won’t lose their unit because a landlord wants to sell or move a family member in.” The article also underscores a critical housing shortage in new construction. Our Founder and CEO, Adrian Rocca, highlights that current construction levels are far below what’s needed to meet demand. The situation is expected to worsen after 2025, as new housing starts are projected to significantly decline, causing the supply of new units to drop off. Proposed solutions include waiving development charges and property taxes for a set period to help stimulate supply. To read the full article: https://lnkd.in/gMyAvvBw #Fitzrovia #RentalHousing #CanadianRentals #RentalSupply #HousingStarts #CanadianRealEstate #TorontoRentals

    STOREYS' Trend Of The Year: The Pivot To Purpose-Built Rentals

    STOREYS' Trend Of The Year: The Pivot To Purpose-Built Rentals

    storeys.com

  • Last week, our Montreal team came together at Buvette Pastek to celebrate the year’s successes and mark an exciting new chapter for Fitzrovia. With the launch of our Montreal office this year, it was a special moment to reflect, connect, and toast to all the hard work and milestones achieved. - La semaine dernière, notre équipe de Montréal s'est réunie à la Buvette Pastek au Vieux Port pour célébrer les succès de l'année et marquer un nouveau chapitre prometteur pour Fitzrovia. Avec l’ouverture de notre bureau de Montréal plus tôt cette année, ce fut une occasion spéciale pour l’équipe de faire un retour sur la dernière année et de se retrouver entre collègues pour porter un toast au travail accompli et aux étapes franchies. #MontrealRealEstate #MontrealRentals #Fitzrovia #QuebecRealEstate

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  • Family Fitzmas is a cherished annual tradition here at Fitzrovia. Each year, we transform the office into a festive wonderland for an afternoon filled with holiday magic. From photos with Santa and cookie decorating to face painting, story time, and a bouncy castle, there’s something for everyone to enjoy. This year’s event was no exception—the office buzzed with energy as colleagues and their families came together to celebrate. #Fitzrovia #Fitzmas #TeamFitzrovia #TorontoRealEstate #ChristmasParty #CompanyCulture

  • This week, Fitzrovia’s senior leadership gathered in Montreal to reflect on the year’s achievements, analyze key performance metrics, and align on priorities for the year ahead. 2024 has been a year of significant achievement, highlighted by the launch of new communities such as Sloane, first resident move-ins at Elm-Ledbury, and the introduction of the Maddox and Bloomsbury Academy brands. We've also expanded our team, unveiled additional office space at our Toronto headquarters, and acquired new communities in Montreal, C-Lofts and Le Smith. Additionally, we've rolled out successful new partnerships, including our collaboration with the Toronto Blue Jays, offering incredible in-game and behind-the-scenes experiences for our valued residents. These are just a few of the many milestones we've reached this year, reflecting our continued growth and success. By fostering collaboration, innovation, and forward-thinking, we are continually enhancing the experience we offer our valued residents. As we look to 2025 and beyond, we remain dedicated to creating exceptional living environments that exceed expectations. #Fitzrovia #TorontoRentals #MontrealRentals #LeadershipMeeting #CanadianRealEstate

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