Doodle Design

🌟 Design Thinking for CX: Shifting Mindsets & Skillsets for Success 🌟 It was such a pleasure for our Founder, Chris Elkin to share, connect, and learn with an inspiring group of professionals at the recent CX Global Summit 2024 in Saigon. A special thanks to Tom DeWitt, Ph.D. from Michigan State University (Broad College of Business) and FSB Global Program - FPT Education for the opportunity to speak and engage with the CX community. Chris also had the pleasure of meeting Tommy deVries, realizing how many mutual connections they share from the LUMA Institute! During the session, Chris shared how #DesignThinking empowers #CX professionals to turn challenges into opportunities by solving the right problems for the right people with the right solutions. The discussions reaffirmed that as customer expectations evolve at unprecedented speed, adopting a human-centered approach is more essential than ever. 💡 For a deeper dive, check out key insights from the session on our blog, including: 🔹 Why Design Thinking is vital to meet rapidly changing customer expectations.  🔹 Case studies from industries like automotive, finance, and technology.  🔹 Practical strategies to engage customers, foster innovation, and scale impact across teams.  Explore more here: https://lnkd.in/g5AfXd7r Here’s a quick video of Chris sharing thoughts on Design Thinking for CX success at the CX Global Summit.  👉 Click to watch: https://lnkd.in/gni4HJYe #GlobalCXSummit #CX #Vietnam #DesignThinking #CustomerExperience #HumanCenteredDesign #InnovationLeadership #CustomerJourney #ProblemSolving #BusinessTransformation #CustomerCentricity #EmpathyInDesign #Collaboration #CXTrends2024 #Leadership Chris ElkinNhu VoDoodle DesignDoodle A

Have Yours-elf a Merry Little Christmas!   This holiday season, may your ideas shine brighter than fairy lights, and may your New Year be full of next-level moments. Let’s sleigh 2025 together! 🎅✨   Cheers, The Doodle Team 🎄🎁 -- Explore our Blog - Doodle Innovation Hub to see what we’ve been up to: https://lnkd.in/gUiAKTAD We’d be delighted to reconnect over a coffee with you. Just let us know when’s convenient? ☕️ #DesignThinking #Innovation #MerryChristmas #HappyHolidays Chris ElkinNhu VoDoodle DesignDoodle A

✨ Celebrating 5️⃣ Years of Innovation, Resilience, and Impact ✨ As we celebrate our 5th anniversary, we reflect on a journey driven by creativity, collaboration, and the relentless pursuit of meaningful change. Together with our clients, partners, and team, we've turned challenges into opportunities and created lasting, human-centered impact. We remain true to our purpose: helping organizations and people innovate great ideas, always guided by the timeless principles of Human Centered Design. 👥 Customer Obsessed: Designing with Purpose Our success is rooted in a deep obsession with the customer. By listening closely to feedback, we've crafted solutions that meet real needs, exceed expectations, and create meaningful experiences. 💭 Collective Wisdom: Driving Innovation Together Innovation thrives on collaboration. Over the past five years, we’ve harnessed the power of collective wisdom, bringing together diverse perspectives from thousands of people to solve complex challenges and deliver impactful solutions. 💡 Sustainable Innovation: Building for the Future We’ve prioritized sustainability in every project, ensuring that our solutions are not only effective today but adaptable and resilient for the future — driving long-term, positive impact. 🚀 Transformative Growth: Rising Above Challenges Through every challenge, we've embraced the opportunity to pivot and evolve. Our ability to adapt has fueled transformative growth, helping our clients unlock new possibilities and achieve lasting success. 👤 Human-Centered Impact: Creating Real Change Guided by empathy, we’ve designed solutions that empower people and improve lives, creating value for individuals, organizations, and communities alike. Thank You to Our Clients, Partners, and Team. Your trust, collaboration, and resilience have been key to our success. Together, we’ve built something special that we call “Great Ideas” Chris Elkin, Nhu Vo and Team. #DesignThinking #Innovation #Sustainability #HumanCenteredDesign #VietnamInnovation #5thAnniversary #5YearsOfImpact Doodle DesignDoodle A

🌟 Doodle’s Proud Moment 🌟 We are thrilled to announce that Doodle Design has received an esteemed recognition on the DEIA category by AmCham Vietnam HCMC & Danang for our ESG Impact Efforts through our "Financial Inclusive Bright Futures” program, a collaboration with IDEO.org and funded by Primark and Standard Chartered. This honor underscores our unwavering commitment to driving sustainable and inclusive growth, since our inception 5 years ago. At  Doodle Design, we firmly believe in the power of Design Thinking to create solutions that not only address business challenges but also contribute positively to society and the environment. Our "Financial Inclusive Bright Future" project stands as a testament to this belief, showcasing our dedication to financial inclusivity and sustainable development. The program has helped workers, particularly women, build financial resilience, plan & manage their finances more effectively, and support their families. Key Achievements: 💵 Improved financial behaviors among workers, such as increased savings rates, reduced reliance on predatory lending, and enhanced financial decision-making.  👥 Successfully piloted its financial literacy training in three garment factories across Vietnam, with over 2,000 participants engaged in peer-driven learning groups so far. 🙏 Workers reported greater confidence in managing their finances, with many sharing the knowledge they gained with their families. "We are honored to receive this recognition. Our 'Financial Inclusive Bright Future' project exemplifies our dedication to making a positive impact on society and the environment. This is a reflection of our team's and partner’s hard work and our commitment to creating sustainable solutions that drive inclusive growth." - Nhu Vo, Founder of Doodle Design, representing the team to receive the certificate at the “Giving Thanks” dinner among other distinguished guests and nominated companies. We sincerely extend our heartfelt gratitude to our team, partners IDEO.org, Standard Chartered, Primark for their continuous support and collaboration.   Thank you AmCham Vietnam HCMC & Danang, Walter Power, Travis Mitchell, Van Ly and the ESG committee for this recognition. Together, we are making a meaningful impact and paving the way for a brighter, more inclusive future. Here's to more milestones and impactful achievements! 🚀✨ Download our Bright Future White Paper: https://lnkd.in/gyMwTQp8 Read other social impact projects:  _HealthCare Reimagined: https://lnkd.in/gWixRDbC _Reimagining Automotive & Mobility: Driving Customer-Centric Change: https://lnkd.in/gwmG6zCP #DesignThinking #ESG #Sustainability #FinancialInclusion #ImpactRecognition #TeamSuccess Nhu Vo Chris Elkin DoodleA Doodle Design Agnes Ogallo

🌟 Doodle’s Proud Moment 🌟 We are thrilled to announce that Doodle Design has received an esteemed recognition on the DEIA category by AmCham Vietnam HCMC & Danang for our ESG Impact Efforts through our "Financial Inclusive Bright Futures” program, a collaboration with IDEO.org and funded by Primark and Standard Chartered. This honor underscores our unwavering commitment to driving sustainable and inclusive growth, since our inception 5 years ago. At  Doodle Design, we firmly believe in the power of Design Thinking to create solutions that not only address business challenges but also contribute positively to society and the environment. Our "Financial Inclusive Bright Future" project stands as a testament to this belief, showcasing our dedication to financial inclusivity and sustainable development. The program has helped workers, particularly women, build financial resilience, plan & manage their finances more effectively, and support their families. Key Achievements: 💵 Improved financial behaviors among workers, such as increased savings rates, reduced reliance on predatory lending, and enhanced financial decision-making.  👥 Successfully piloted its financial literacy training in three garment factories across Vietnam, with over 2,000 participants engaged in peer-driven learning groups so far. 🙏 Workers reported greater confidence in managing their finances, with many sharing the knowledge they gained with their families. "We are honored to receive this recognition. Our 'Financial Inclusive Bright Future' project exemplifies our dedication to making a positive impact on society and the environment. This is a reflection of our team's and partner’s hard work and our commitment to creating sustainable solutions that drive inclusive growth." - Nhu Vo, Founder of Doodle Design, representing the team to receive the certificate at the “Giving Thanks” dinner among other distinguished guests and nominated companies. We sincerely extend our heartfelt gratitude to our team, partners IDEO.org, Standard Chartered, Primark for their continuous support and collaboration.   Thank you AmCham Vietnam HCMC & Danang, Walter Power, Travis Mitchell, Van Ly and the ESG committee for this recognition. Together, we are making a meaningful impact and paving the way for a brighter, more inclusive future. Here's to more milestones and impactful achievements! 🚀✨ Download our Bright Future White Paper: https://lnkd.in/gyMwTQp8 Read other social impact projects:  _HealthCare Reimagined: https://lnkd.in/gWixRDbC _Reimagining Automotive & Mobility: Driving Customer-Centric Change: https://lnkd.in/gwmG6zCP #DesignThinking #ESG #Sustainability #FinancialInclusion #ImpactRecognition #TeamSuccess Nhu Vo Chris Elkin DoodleA Doodle Design Agnes Ogallo

🌟 "Most ideas fail because they solve the wrong problems for the wrong people." I loved receiving this profound reflection from Kevin Nguyen, a participant in Doodle Design's recent #DesignThinking workshop for the AIS4EE's Accelerator Program for Start-ups —Vietnam's first accelerator program dedicated to ✨ 🌳 🚀 energy efficiency start-ups and students. Kevin's insight perfectly captures why innovation begins with human-centered, empathy-driven problem-framing. It was inspiring to see such passionate energy-efficiency start-ups and students take on the challenge: "How might we optimize energy efficiency in our daily work?" Through hands-on "learning by doing," the group uncovered new ways of working and insights that redefined their approach to problem-solving for this important, world-saving challenge, including: 1️⃣ *Look Again Before You Leap*: Innovation starts with really questioning assumptions. Through visual Stakeholder Mapping and creative problem-framing methods, participants explored whether they were truly addressing the right problems for the right people. 2️⃣ Think Visually, Act Clearly: Using tools like Rose-Thorn-Bud and Affinity Clustering, (and lots of post-its) the teams synthesized scattered interview data into actionable patterns and themes, uncovering hidden opportunities for energy efficiency to focus and flourish. 3️⃣ Turn Data Into Human Stories: Interviewing and synthesis techniques & methods revealed a powerful truth: behind every energy efficiency opportunity lies a human story. By deeply listening to people’s challenges and aspirations, participants found the clarity and purpose to design solutions with meaningful, sustainable impact. ✨ Key Takeaway: Design Thinking isn’t just another framework—it’s a mindset shift first followed by easy to learn, remember and apply methods to solve everyday challenges (if you prefer, a system or toolkit). It empowers people to deeply understand their users/customers, to validate the people problems they’re addressing FIRST, and then to create impactful solutions that drive desirable, viable and feasible solutions. A huge thank you to AIS4EE's Accelerator Program for Start-ups community, Dear Our Community, Tuyen (Kelly) Vo, Global Green Growth Institute, and the European Union for creating such a meaningful platform for Vietnam’s young green innovators. Thanks Kevin Nguyen & Quan Tran Dinh and all the participants for their energy and insights. Here’s to accelerating energy-efficient solutions forward for Vietnam! 💚 🚀 #DesignThinking #EnergyEfficiency #AIS4EE #Innovation #Sustainability #Startups DoodleA Nhu Vo #EnergyEfficiency #HumanCenteredDesign #VietnamInnovation #EU #GGGI. Thank you LUMA Institute for the system and Mural for the space to collaborate! :-)

🚗 "How might we truly make automotive and mobility fully customer-centric?" Excited to share highlights from 'Reimagining Automotive & Mobility' — an innovation series co-designed & facilitated by Doodle Design, DealersEDGE Asia, and Ipsos Vietnam, alongside industry leaders! 🎉 With participants from top brands like MOTUL, SUZUKI MOTOR GUJARAT PRIVATE LIMITED, Piaggio Vietnam, Subaru, Sencar, and WE'EV, we dove deep into trends shaping Vietnam’s automotive and mobility future. 🌍 From the rapid shift toward electrification and sustainable practices to the rise of personalized, digital, and #AI-powered experiences, one key insight emerged: a 😃 customer-first experience must be at the heart of every innovation. We kicked off with global & local insights from Rakesh Dayal, Ipsos , customer-centricity considerations from Paul Nguyen, DealersEdge laying the groundwork for a customer-centric #DesignThinking approach led by Doodle Design. The participants then got 'hands-on' to reimagine mobility solutions that meet the fast-evolving needs of Vietnamese consumers. 💡 The positive feedback from the interactive sessions highlighted the impact of Design Thinking in driving creativity and collaboration across industries. A huge thanks to our sponsors, Keith D. Schulz, Jr., MOTUL and The Sentry, and to all participants! Together, we’re paving the way for customer-centered transformation in Vietnam’s automotive and mobility sectors. 🚘 Interested in joining future sessions or receiving a copy of the upcoming White Paper? 📄 Email us at: hello@doodledesign.co Nhu Vo #DoodleDesign #Ipsos #DealersEDGE #DesignThinking #humancentereddesign #CustomerCentricity #AutomotiveInnovation #MobilityTrendsVietnam #EVRevolution #SustainableMobility #Vietnam

Reimagining Automotive & Mobility: Driving Customer-Centric Change 🚗 ✨ Doodle Design are excited to bring together Vietnam’s automotive and mobility leaders for a unique, hands-on workshop to co-create customer-centric solutions! Through Design Thinking and Human-Centered Collaboration, we aim to reshape the customer journey in this fast-evolving industry. This dynamic workshop, co-led by Paul Nguyen of DealersEDGE Asia and Chris Elkin of Doodle Design, will be enriched by fresh consumer insights from Rakesh Dayal at Ipsos Vietnam. Together, we’ll work to answer critical questions facing the industry: 🚗 How might we truly make automotive and mobility customer-centric from end to end? 👥 How might we engage the customer as co-creators in designing the next wave of automotive experiences? 🔄 How might we collaborate across stakeholders to deliver an optimized customer journey? ♻️ How might we drive innovation with sustainable, forward-thinking solutions? Through immersive Design Thinking ways, participants will dive into the perspectives of real customer personas (some joining us in person!) to reframe challenges and generate practical, actionable ideas for future implementation. Big thanks to Greg Ohan from The Sentry and Keith D. Schulz, Jr. from Motul Vietnam for their ongoing support in driving this mission toward sustainable, customer-centric innovation in Vietnam’s automotive sector. Curious to collaborate or interested in receiving the workshop’s White Paper insights? Reach out at hello@doodledesign.co #AutomotiveRetailManagement #AccelerateToGreen #ConsumerInsights #CustomerCentricity #DesignThinking #CustomerJourneyDesign #SmartMobility #SustainableTransportation #AutomotiveTraining #Vietnam #innovation #facilitation Doodle Design DoodleA Chris Elkin Nhu Vo

🌟 The Doodle Design team and I have been experimenting with and integrating #AI into #DesignThinking / LUMA Institute inspired ways of innovating and collaborating for quite some time now, so it was perfect timing to be invited to Mural’s webinar on "AI in Collaboration!" The session offered guidance into how MURAL’s AI 🤖 tools can help teams problem frame, innovate more easily, align quickly, and collaborate efficiently to unlock creative, human-centered solutions..... Don’t miss out>>> ✨ 🗯️ 💡 Recording here 👇 https://lnkd.in/gWg9mZ3r MURAL Board shared here 👇 https://lnkd.in/gKrsBzZj Thank you, Rhiannon Heritage from MURAL for an inspiring session and valuable resources! #humancentreddesign #designthinking #Ai #integratingAi #vietnam Doodle Design Nhu Vo

A big thank you to the incredible Talentnet Corporation team for the opportunity to be part of #TheMakeover2024: Foster Green Dynamics! Doodle Design was thrilled to provide live graphic visual recordings during this transformative event, where sustainability and green business practices took center stage, presented by top thought leaders from Vietnam and across the globe. Our live graphic visual recordings captured the essence of the event in real time, distilling complex discussions into engaging, easy-to-understand visuals that resonated with the audience. This method not only captured key insights but also increased audience participation, enabling attendees to better grasp and retain critical insights & ideas. By visually mapping out these forward-thinking concepts, we helped participants see connections, generate deeper insights, and spark meaningful conversations around the future of green business. At Doodle Design, we’re proud to use the power of visual storytelling to elevate events like #TheMakeover2024, helping organizations amplify their message and create a lasting impact. If you would like to explore how live graphic recordings can support your ideas, please get in touch. Thank you again to Talentnet Corporation and everyone involved for making this event such a success. Here’s to a greener, more sustainable future! Download the graphic recordings here: https://lnkd.in/gzmP5qzm #TheMakeover2024 #FosterGreenDynamics #GraphicRecording #VisualFacilitation #LiveVisualRecording #DesignThinking #VisualStorytelling #Sustainability #GreenInnovation #Innovation Chris Elkin Nhu Vo Doodle Design Talentnet Corporation Khanh Nguyen Quynh Nguyen