PUMA Group

Celebrating the holidays in style 🎄 What better way to celebrate the end of the year than an Apres Ski themed party! Last week, our Herzo HQ transformed into a cozy alpine retreat for an unforgettable end of year get-together. From chic ski goggles and colorful snow jackets to cozy knitwear, our #PUMAFam brought their A-game with outfits. Add in an exclusive PUMA Christmas market and snow-covered dance floor, and the night became one to remember. Relive the night with us below ❄️ #LifeatPUMA

Turn trash into fashion masterpieces ♻️👗 In the final episode of the Green Flags podcast, our hosts—Lioness Maya Le Tissier, fashion expert Oliver Bromfield, and ex-pro footballer Moses Duckrell—take on their toughest challenge yet: crafting new looks using only materials that would have gone to waste. With their new looks, they explore PUMA’s RE:FIBRE initiative, which turns polyester textile waste into new textiles. Over the 5 episodes, they’ve mastered renewable energy, tackled sustainability challenges, and learned how to upcycle – proving that small steps can lead to a #ForeverBetter future. 🌍 Watch the full episode here👉 https://bit.ly/4gIrNjb

Score big with us 🤝 This is PUMA Around the World – your introduction to the PUMA Family. Our office in Buenos Aires is your next winning move. Join a community of go-getters and feel the energy of a city that’s as bold and vibrant as our #PUMAFam. From its rich culture to its legendary passion for sports and success, this is where champions work. Be part of the PUMA Family in Argentina: https://lnkd.in/dXU_avqy 🐾 #LifeatPUMA #FOREVERFASTER

Where speed meets history 🏃🏻 This is where FOREVER meets FASTER. PUMA Running took over the Great Pyramids of Giza for a unique running experience at one of the Seven Wonders of the World. With 6,500 runners from 104 nationalities, the race brought together a global community of athletes who felt the heat as they conquered a half-marathon, powered by our NITROᵀᴹ running culture. A huge shoutout to our incredible #PUMAFam, with five members finishing in the top 10 and one claiming an unforgettable victory. Celebrate speed and history like never before 🙌🏻 #ForeverFaster

The mind behind the design 🧶 Meet David Vago: PUMA Hoops Product Line Manager. Having started at PUMA France as a Teamsport Merchandising intern in 2018, David has been with PUMA since the start of his career. Wanting to continue growing in another area of interest, David hopped on the opportunity to move to our Boston HQ in 2023, working as an apparel PLM for Basketball. Here, he leads basketball performance product ranges, and supports teams globally with strategic direction. One of his standout achievements? Teaming up with two of our Basketball designers and developers from our Hong Kong HQ to create a show-stopping jersey for Lithuania’s iconic Zalgiris basketball team. Take a closer look👇 #PUMAFam

A trip to Las Vegas? Count us in🤝 Welcome to another edition of intern insights - Formula One style! Two of our lucky interns, Jun-Ling and Kati, had the chance to enjoy an unforgettable trip to Las Vegas. From partying with Paris Hilton at the Speedcat event to visiting the new flagship store, our #PUMAFam had a blast in Vegas. Take a peek into their camera roll below 👀 #LifeatPUMA

Red light, green light 🚦 The game is on - PUMA x Squid Game has arrived. Inspired by scenes, characters, and moments from the world of Squid Game, the collection sees the show's infamous uniforms brought to life by a remake of the iconic PUMA T7 tracksuit, set to be worn by contestants in the show. Limited-edition versions of PUMA Suede and Easy Rider sneakers are also in the collection - but there's more to the Easy Rider than meets the eye. Inspired by one of Squid Game’s most viral moments, the lethal game of ‘red light, green light’, the green panels of the shoe reveal red underneath when scratched off. It's time to enter the game 🍪 #ForeverFaster

Luis Suárez in the house ⚡️ This week, we welcomed football legend Luis Suárez to our Herzo HQ. Luis lit up the stage with a special townhall with our #PUMAFam, sharing his most memorable moments from his career and gave us a glimpse into what it's like to dominate the game in PUMA boots. The best part? Our employees had the incredible opportunity to meet the legend face-to-face and get their jerseys signed. Thank you for the visit, Luis! #ForeverFaster

Come play with us ⚽️ This is PUMA Around the World – your introduction to the PUMA Family. Vamos ao centro do futebol mundial: Brazil! With a strong, dynamic culture that embraces diversity, #ForeverFaster takes on a distinct Latin American flavour at PUMA Brazil. We are what enriches PUMA with Speed and Spirit, and each player is an individual talent and a force to be reckoned with when we come together. See what drives us, and how we celebrate when we score. Be part of the PUMA Family in Brazil: https://lnkd.in/dkQvjwkm 🐾

Speed and style take over Milan 🔥 Milan was the place to be last night as we threw the ultimate party to celebrate our iconic PUMA Speedcat. In The Mall in Milan, an immersive space brought the Speedcat campaign to life with the vibes of the Nevada desert and our rich racing history. The star-studded event saw #PUMAFam members like Dua Lipa and Romeo Beckham turning heads and setting trends in true PUMA style. Step into the show below👇