2024 was a year of growth and milestones at #PocketAces. 🌟 From expanding our youth channels to breaking engagement records and winning awards, we’re proud of the progress we’ve made. Here’s to building an even better 2025! 🚀 Wishing you a Happy New Year! ✨ -Team Pocket Aces Aditi Shrivastava Vinay Pillai Vishwanath Shetty Sanket Kunde Prashant Oberoi Kunal Lakhara Janaki Amrite Ankit Panicker Ankit Bathija Kartik Krishnan Aashish Thanawala Andre Borges Savio Rathod Tarun Lohar Ashwin Suresh Anirudh Pandita #NewYear #Wrap2024 #GrowthUnlocked #FilterCopy #DiceMedia #Gobble #Clout #Nutshell #PocketChange
Pocket Aces
Entertainment Providers
Mumbai, Maharashtra 35,872 followers
Our mission is to be a global culture creator that influences people positively.
About us
With a renewed mission 'To Be A Global Culture Creator That Influences People Positively' Pocket Aces is India's leading digital entertainment company focused on mobile video. Pocket Aces’ unique positioning comes from owning distribution, IP and managing exclusive talent. Pocket Aces has 35 million subscribers and clocks 700 million video views monthly across social media platforms with its channels FilterCopy (short fiction), Gobble (lifestyle), Nutshell (infotainment), Dice Media (premium long-form web series) & Pocket Change (short-form non-fiction). Dice Media is also a creator of choice for premium OTT platforms and has content deals with Netflix, Hotstar, Voot, Amazon miniTV, Amazon Audible, Zee5, Aha, etc. Pocket Aces also runs Clout, which manages over 120 digital actors and influencers exclusively, making it one of the largest talent management companies in India. Pocket Aces has a team of over 110 people in Mumbai and has won more than 50 awards for its work across various categories. Music label giant Saregama recently acquired a 51.82% stake in Pocket Aces. Major investors in Pocket Aces include Sequoia Capital, 3one4 Capital, DSP Group, North Base Media, and the co-founders of India's largest IT services firm, Infosys.
- Website
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http://www.pocketaces.in
External link for Pocket Aces
- Industry
- Entertainment Providers
- Company size
- 51-200 employees
- Headquarters
- Mumbai, Maharashtra
- Type
- Privately Held
- Founded
- 2013
Locations
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Primary
Lotus Business Park, Off Link Road, Andheri (W)
11th Floor
Mumbai, Maharashtra 400053, IN
Employees at Pocket Aces
Updates
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Our channel, Pocket Change, dedicated to fostering dialogues that matter to the youth, has hit an incredible milestone of 100K subscribers on YouTube! 🏆✨ This Silver Play Button is a testament to the hard work, creativity, and passion of everyone who’s been part of this journey. A huge congratulations to our partners, Civic Studios, our amazing team, and, most importantly, our audience for liking, sharing, and engaging with our content. Here’s to continuing to create content that resonates and inspires meaningful conversations. 🚀 Aditi Shrivastava Anushka Shah Vinay Pillai Vishwanath Shetty Tarun Lohar Rahul Bajaj Raghunath Gangi Sanket Kunde Prashant Oberoi Kunal Lakhara #PocketChange #PocketAces #SilverPlayButton #YouTube #ConversationsThatMatter
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It’s Raining Gold at Pocket Aces! 🏆 We are beyond thrilled to share that Pocket Aces has bagged 5 prestigious Gold Awards at the ADGULLY ScreenXX Awards 2024! These wins reflect the dedication, creativity, and relentless passion of our teams across various verticals at Pocket Aces. A heartfelt thank you to our incredible brand partners: Maruti Suzuki India Limited, The Coca-Cola Company, boAt Lifestyle, Skechers, Tourism Australia, and Amazon MX Player for trusting us with these incredible campaigns. Your vision, combined with our creative execution, has resulted in some unforgettable digital moments. Here’s a look at the awards: 🏆 Best Integration of Branded Content in a Hindi Web Original (Adgully Choice) - Bada Sheher Chhoti Family by FilterCopy & Maruti Suzuki Arena 🏆 Best Use of Influencer on Web (Critics’ Choice) - Travel with Limca by Pocket Aces & Limca 🏆 Best Viral Campaign (Critics’ Choice) - Ourange Juice Gang Anthem by Clout, boAt & Skechers 🏆 Best Travel Show on Digital - Unravel Australia by Gobble & Tourism Australia 🏆 Best Actor Female in Comedy Web Originals (Adgully Choice) - Maanvi Gagroo for Half Love Half Arranged by Dice Media & Amazon MX Player These awards are a testament to the power of collaboration and innovation. Here’s to more milestones and many more successful partnerships in the future! 🚀 Aditi Shrivastava Ashwin Suresh Anirudh Pandita Vinay Pillai Vishwanath Shetty Ankit Panicker Sanket Kunde Prashant Oberoi Janaki Amrite Kartik Krishnan Pratik Redij Deeba Khan Merina Telare Ananya Madan Anmol Vijan Aman Gupta Komal Aggarwal Neha Parmar Aashish Thanawala Priyal Jain Aditya Pardeshi Manali Deshpande Kashish Mehta Tanushi Sheth Twinkle Gala Agam Choudhari Sobiya Shaikh Omkar Mane Alisha Nazareth Navneet Kaur Panglia Hemangi Rao Ragini Dhoot Sangeeta Mukherjee #AdGullyScreenXXAwards2024 #PocketAces #BrandedContent #InfluencerMarketing #AwardWinningCampaigns #Teamwork #MarutiSuzuki #Limca #boAt #Skechers #TourismAustralia #AmazonPrimeVideo #FilterCopy #Clout #Gobble #DiceMedia
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We’re thrilled to announce that Pocket Aces has won three prestigious awards at the afaqs! Brand Storyz Awards 2024! 🏆 A huge thank you to our incredible partners and teams who made these campaigns possible. Together, we continue to push the boundaries of digital storytelling and brand integration! 💫 🏆 Best Use of Video - Gold & Health and Wellness (Sector Award) - Silver for Cipla #BerokZindagi by FilterCopy & Cipla 🏆 Best Influencer Collaboartion - Gold for Ourange Juice Gang Anthem by Clout Pocket Aces, boAt & Skechers A heartfelt thanks to Cipla, boAt Lifestyle, and Skechers for trusting us with these campaigns, and to the talented teams at FilterCopy and Clout for their unmatched creativity and passion. Here’s to even more milestones ahead! 🚀 Aditi Shrivastava Ashwin Suresh Anirudh Pandita Vinay Pillai Vishwanath Shetty Ankit Panicker Amit Patel Sanchita Chandra Gaurav Kaul Aman Gupta Komal Aggarwal Neha Parmar Aashish Thanawala Priyal Jain Aditya Pardeshi Manali Deshpande Kaustubh Chavan Shaun Pais Agam Choudhari Neeraj R Warrier Sobiya Shaikh Omkar Mane Alisha Nazareth #AfaqsBrandStoryz2024 #PocketAces #BrandStoryzAwards #TeamWork #Cipla #boAt #Skechers #FilterCopy #Clout
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We are so excited to share Vinay Pillai’s appointment as the new Chief Business Officer at Pocket Aces. Our Talent Management arm Clout will now be ably led by Ankit Panicker and Ankit Bathija as Business Head and Talent Head, respectively. Huge congratulations to these leaders for their tireless dedication to excellence and to always keeping us at the cutting edge of this continuously evolving media landscape. 🚀 #PocketAces #Leadership #Announcement #Growth #Team
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Case Study: Delivering creative campaigns for ORRA Fine Jewellery via impactful influencers and storytelling. Challenge: 1. Valentine’s Gifting: Position ORRA Fine Jewellery as the ultimate expression of love and the perfect Valentine’s Day gift. 2. Astra: Highlight Astra’s luxury with easy EMI options, making premium jewellery accessible. 3. Wedding Audio Trend (Aekta): Establish ORRA’s audio as the essential trend for the upcoming wedding season. 4. Solis Launch: Introduce Solis by ORRA as the go-to dainty, trendy, and minimal jewellery for everyday wear. Approach : 1. Valentine’s Gifting: Blend ‘In-store’ and ‘At-home’ experiences to promote the idea that you can celebrate with a valentine or enjoy being your own valentine. 2. Astra: Highlight ORRA as the ideal place to purchase one's first diamond whilst integrating the 0% EMI option, and encouraging customers with a compelling call-to-action. 3. Wedding Audio Trend (Aekta): Utilizing the vast audience and dancing prowess of Mukti Mohan to elegantly and charmingly present ORRA's Aekta audio and wedding jewellery. 4. Solis Launch: Enable ORRA’s minimal jewellery to be a part of one’s day to day life, positioning it in different daily scenarios. Impact : The campaigns reached over 5Million people with an engagement of 3Million+ and got a lot of supportive and encouraging comments praising the campaigns. At #CloutPocketAces, we specialize in creating impactful influencer marketing solutions tailored to your brand's needs. Aditi Shrivastava Vinay Pillai Ankit Panicker Navneet Kaur Panglia Twinkle Gala Neeraj Warrier Paloma Ghate #PocketAces #BrandCampaign #Orra #Clout
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We are thrilled to announce that our channel #FilterCopy and Cipla has won two Silver awards at the The Economic Times Shark Awards for our campaign #BerokZindagi! 🌟 🏆 Use of Storytelling - Cipla Berok Zindagi 🏆 Health & Wellness Sector - Cipla Berok Zindagi These awards recognize our innovative storytelling and impactful work in the health & wellness sector. A huge shoutout to Cipla for their continued partnership and dedication towards breaking myths around asthma. Aditi Shrivastava Ashwin Suresh Anirudh Pandita Amit Patel Vishwanath Shetty Aashish Thanawala Sobiya Shaikh Sanchita Chandra #ETSharkAwards2024 #Storytelling #HealthAndWellness #FilterCopy #Cipla #Partnership #AsthmaAwareness
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In our ongoing efforts to enhance Learning & Development across the organization, our department heads and team leads recently participated in an intensive Lego Serious Play workshop facilitated by Alcor Consultancy. The session was exceptionally insightful, enabling our members to visualize their strengths and identify pathways for growth. A big thank you to Vijayashree (Shree) Parameswaran and T. G. Ganesh for organising such a transformative experience! #LEGOSeriousPlay #TeamBuilding #LeadershipDevelopment #PocketAces #CreativeThinking
Last month, we brought together our amazing Digital Media Entertainment Leaders - Pocket Aces for a unique team-building experience using LEGO® Serious Play®! It wasn't your typical childhood playtime. LEGO Serious Play is a facilitated technique that uses LEGO bricks to unlock creative thinking, communication, and problem-solving. The focus this time? Building team cohesiveness! The leaders actively participated in building LEGO models that represented their ideal team dynamic. The insights gained from these models and the storytelling around them were truly eye-opening. The value derived from this session was game-changing! From fostering deeper connections to identifying areas for improvement, LEGO Serious Play proved to be a powerful tool for boosting collaboration and communication within our leadership team. T. G. Ganesh Masao Ishihara Laxman Murugappan Vijayashree (Shree) Parameswaran #LEGO #LEGOSeriousPlay #TeamBuilding #DigitalMedia #LeadershipDevelopment #CreativeThinking #Communication #ProblemSolving #CompanyCulture
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Case Study: Boosting Awareness on Licious' 'Ready-to-cook' range on Father's Day with heartfelt & impactful storytelling. Challenge: This Father's Day, Licious, the go-to destination for fresh meat, fish, seafood and ready-to-cook products, aimed to Start Heartfelt Conversations with between children and their dads. Approach: Clout, our Influencer Marketing arm, launched a timely Father's Day campaign. We focused on influencers with a mature target audience, ensuring genuine connections and meaningful interactions. Impact & Result: The campaign not only boosted brand visibility but also resonated deeply with audiences. It inspired many to start conversations with their fathers, creating relatable and heartfelt moments. The success of the campaign is evident in the impressive engagement numbers, significantly increasing brand recognition and customer interest in Licious products. Clout's seamless fusion of brand and audience set a new benchmark for influencer marketing. At Clout Pocket Aces, we specialize in creating impactful influencer marketing solutions tailored to your brand's needs. Aditi Shrivastava Vinay Pillai Ankit Panicker Manali Deshpande Hemangi Rao Navneet Kaur Panglia Tanushi Sheth Twinkle Gala Agam Choudhari Neeraj Warrier Simran Gupta #InfluencerMarketing #FathersDay #BrandAwareness #Licious #Clout #PocketAces
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