Olter

Olter

Marketing Services

The agency for change.

About us

We’re a creative and digital transformation agency based out of Mumbai, India. Founded in 2019 by Jimmy Crasto & Vaishnavi Lotlikar. Our 3 core business areas are Branding & Communications, Digital Marketing & UI/UX Design. Our name, derived from the word "Alter" is a testament to our belief in altering how an organisation communicates and shows up in the world while building a purpose-led brand and supporting non-profits. We are known for our unique design approach and the impact we leave on social-impact organisations through digital media. Our mighty team has worked with legacy brands like Tata, IHCL, Sony Music India, HUL, and Marico and supported Non-profits such as Digital Green, GrameenFirst and Yoda Pet Well-fare, for their digital needs. If you want your brand's personality to be "Oltered" or want to join us in our journey of "Oltering the world", reach out to us on business@olterinc.com 📧

Industry
Marketing Services
Company size
2-10 employees
Headquarters
Mumbai
Type
Privately Held
Founded
2019
Specialties
Branding, UI/UX Design, Social Media Marketing, Advertising , Video production, and Web Consulting

Locations

Employees at Olter

Updates

  • View organization page for Olter, graphic

    1,084 followers

    Jaguar’s New Logo: Sleek, Minimalist, and Ready to Go Electric ⚡🚗 Well, well, well... look who's going full electric! Jaguar has just revealed a brand-new logo and corporate identity as part of its grand plan to go EV-only. And honestly? We’re here for it. Gone are the days of traditional luxury logos that scream “I’m fancy and I know it.” The new design is clean, modern, and feels like it belongs on the back of a super futuristic spaceship... or, you know, a luxury electric vehicle. Same thing, right? Jaguar’s making some big moves—three electric models are set to launch by 2026, with a concept car and their new branding taking center stage at Miami Art Week. So, get ready to see this minimalist logo everywhere from art galleries to the highway (we’re guessing). At Olter, we think this shift is spot on. Who doesn’t love a little luxury with a side of sustainability? Jaguar’s rebrand is proof that even legends can evolve and keep up with the times. We’ll be following closely to see how this electrifying transformation plays out! #Jaguar #EVRevolution #NewLogoWhoDis #ElectricVibes #LuxuryMeetsSustainability #GoingGreen #FutureOfMobility #ArtWeekVibes

  • View organization page for Olter, graphic

    1,084 followers

    🌱 Nourishing Every Wag 🌱 We’re thrilled to unveil our branding journey with Fluffy, a brand that’s all about nourishing every wag and celebrating every moment of joy with our furry companions! 🐶💚 For Fluffy, we crafted a visual identity that captures their commitment to quality, health, and happiness. With playful illustrations and earthy tones, the brand reflects a natural, pet-friendly essence that pet parents love. Our tone of voice is friendly and knowledgeable, designed to connect deeply with Fluffy’s audience and bring out the joy of caring for their beloved furr-babies. Creating a heartfelt connection between pets and their pawrents was our top priority—because only the best will do when it comes to our furry family members. #BrandLaunch #PetBranding #FluffyPets #NourishingEveryWag #AgencyWork #PetCare #OnlyTheBest #PetWellness #CreativeBranding

  • View organization page for Olter, graphic

    1,084 followers

    Thrilled to share the journey of one of our talented graphic designers Nandita Raj. From navigating long hours to finding her balance with creativity and a collaborative mindset, all while writing her story of making a positive impact on us and on brands that are impact-driven. Onwards and Upwards from here! 👏 🚀 #thebreakfastclub #teamspotlight

  • Olter reposted this

    View profile for Jimmy Crasto, graphic

    Propelling bottom-lines for brands @Olter | Ex Firework | Ex Moksha Media Group

    Ever wondered if you have what it takes to drive real innovation or make it a part of your company culture? 🌟 Sunny Bonnell and Ashleigh Hansberger’s latest article reveals how embracing a “Rare Breed” of employees — those with unconventional traits — can lead to disruptive change within your company. These individuals stand out with their audaciousness and charisma, pushing progress in unexpected ways. At Olter, I often struggle with finding meaning to the word, and then to making innovation a culture and reality for my team. This article offers a step in the right direction. So, are we ready to rethink how we approach and manage unconventional talent? 🤔 #Innovation #Leadership #CompanyCulture #Talent #Creativity

    Companies fire employees for these personality traits, but maybe they should be getting bonuses

    Companies fire employees for these personality traits, but maybe they should be getting bonuses

    fastcompany.com

  • Olter reposted this

    View profile for Jimmy Crasto, graphic

    Propelling bottom-lines for brands @Olter | Ex Firework | Ex Moksha Media Group

    A social media post about social media posts 📲 . @digitalgreen is a non-profit, a global development organisation that is building an AI-powered assistant to help small holder farmers in India and Ethiopia improve their productivity and income. . Olter helped Digital Green educate and inform various stakeholders about the impact they brought through agri-tech and we did this by strategising content on impact data, expert opinions and webinars. . The result we saw was an exponential rise of 3000% in engagement on Meta and IG, and 150% rise in content published. . Want to work with Olter? Get in touch

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  • Olter reposted this

    View profile for Vaishnavi L., graphic

    Marketing Strategist | Project Manager

    🐾 It's National Pet Day, and there's no better time to talk adoption! As a pet parent and co-founder, working with organizations that champion animal welfare brings a special kind of joy. A couple of moons back, we collaborated with YODA, a fantastic Mumbai-based NGO that finds homes for stray dogs and cats. We helped them develop a new brand identity and merch to better share their mission. ♥ YODA is doing incredible work, and adopting a pet is a wonderful way to celebrate National Pet Day (or any day). Check them out ➡ https://yoda.co.in/ PS - Jimmy Crasto and I love it when brands give shoutouts to small agencies (like Olter), that makes our hearts happy and keeps us motivated.

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