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ends Jan. 7 for Media Buying Summit | Mar. 12-14, Nashville
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Media Buying
The Creator Economy
Influencer spending increases in Q4 after election blackout as brands integrate channels, commerce
November 13, 2024
Generative AI
AI Briefing: How Google and DOJ’s latest antitrust arguments address AI
November 11, 2024
Member Exclusive
Media Buying Briefing: How generative AI is being applied in big and small settings
November 11, 2024
Agency Culture
One media agency gets vocal against principal media — and hopes others will too
November 7, 2024
Advertising around Politics
How AI shaped the 2024 election: From ad strategy to voter sentiment analysis
November 5, 2024
Advertising around Politics
Presidential ads mark a divide as both candidates spend big in battleground states
November 5, 2024
The Programmatic Publisher
Google is getting in on the latest ad tech craze: curation
November 5, 2024
Member Exclusive
Media Buying Briefing: Debating the pros and cons of principal media
November 4, 2024
Advertising around Politics
AI Briefing: Concerns about misinformation grow on the eve of the U.S. elections
November 1, 2024
The Programmatic Marketer
Criteo trumpets Microsoft tie-up and further retail media opportunities as Q3 revenues slide
October 30, 2024
Experimental Channels
Two Gen Z founders want to change the OOH ad marketplace for their generation
October 30, 2024
Content & Commerce
AI powers another quarter as Google, Snap and Reddit report Q3 results
October 30, 2024
Future of Measurement
Adelaide becomes the first attention metrics firm to enter the MRC accreditation process
October 29, 2024
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