Think with Google

Advertising Services

Mountain View, California 916,170 followers

About us

Google's source for insights, trends and research in digital media and marketing. Creative inspiration, industry intelligence and best practices for marketing leaders.

Website: http://ThinkwithGoogle.com
External link for Think with Google
Industry: Advertising Services
Company size: 10,001+ employees
Headquarters: Mountain View, California

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Think with Google reposted this
YouTube Advertisers

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Uniting for Change 🌍✨ At the Ad Council Dinner 2024, industry leaders and creators gathered to celebrate how advertising’s transformative power, meaningful campaigns, and creative collaboration are driving positive impact. #ACDinner A special thank you to creators Jordan Smikle and Melissa Metrano, as well as visionaries like Nadja Bellan-White (she/her/ella), Group CEO of M&C North America; Kirk McDonald, CEO of Sundial Media Group; Lisa Sherman, President & CEO of the Ad Council Shenan Reed, Global Chief Media Officer of General Motors; Linda Boff, CEO of Said Differently; and Lilly Singh, YouTube Creator.

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Think with Google

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Don’t miss our own Sophie Neary, managing director of retail and consumer goods, on the “Uncensored CMO” podcast 👇 In this episode, Neary shares her insights on the power of YouTube, the importance of creativity in the age of AI, and key trends shaping the future of retail. Watch now 👉 https://lnkd.in/gGer84gM

Sophie Neary Sophie Neary is an Influencer

Managing Director, Retail & Consumer Goods @ Google | Linked In Top Voice for Gender Equity | Host of Courage is Contagious podcast.
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💡Fun Fact - signed in users aged 18-24 issue more Google Search queries than any other demographic. AKA Gen Z use search more than anyone else. Why signed in? Well that’s so we can compare 🍎 to 🍎 with all the other platforms you also have to log in to use. 👉 Pop on over to your fave podcast platform to listen to my twirl in Jon Evans’ hot seat. 📺 You could even join 49% of British adults and watch it on YouTube on a telly 🇬🇧 #funfact YouTube is the second largest podcast platform on the planet. Search on and listen to your fave podcast on YouTube! Sophie XO Uncensored CMO Google Kerry Collinge Brendon Kraham Jason Spero

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BCG on Marketing, Sales and Pricing

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Although 48% of companies surveyed frequently use #GenAI for tasks like copywriting or developing taglines, only 9% have adopted AI for their end-to-end #creative workflow. More than half lack content management systems, so they are unable to organize creative in a way that AI can access. Leaders, however, take advantage of AI’s ability to dramatically #accelerate the creative process, improving both its speed and quality. A new study by BCG and Google reveals how leading marketers are using AI to achieve 60% greater revenue growth than their peers. Discover more here: https://on.bcg.com/4gtCari
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Katie Couric Katie Couric is an Influencer

Co-Founder at Katie Couric Media
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Check out this video to see what AI thinks I would NEVER do, and then dive into my new series with Think with Google where I interview leaders about the future of AI 👇 All 3 episodes are up now! https://lnkd.in/eFx-X4gV

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Think with Google

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What does it take to become a CMO today? Guest Thinker Jim Lecinski, a clinical professor of marketing at Northwestern’s Kellogg School of Management, is back with 3 powerful strategies to elevate your marketing career: 1️⃣ Build a strong foundation and never stop learning. 2️⃣ Embrace sideways career moves to boost adaptability. 3️⃣ Understand company dynamics and align with leadership. Unlock your potential! Read the full article on Think with Google 👉https://lnkd.in/g3isevzP
Jim Lecinski

Professor of Marketing at Northwestern-Kellogg
3w

How should you grow & develop your #Marketing #Career? Learn the 3 critical strategies, #Advice from Manish Shrivastava (#CMO PulteGroup), Amber Holm (#CMO Winnebago Industries) & Steve Moffat (#CMO GoHealth) in my latest monthly article for Think with Google. (Link in the Comments) #Marketers #CMOinsights #CareerDevelopment #CareerAdvice Northwestern University - Kellogg School of Management
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Think with Google

916,170 followers
3w
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Catch this sneak peek of our episode with Google’s James Manyika. He shows Katie Couric NotebookLM, a groundbreaking #GoogleAI tool that acts as a virtual research assistant. With sources you select, it can: ➡️ Turn your sources into audio discussions with AI-powered hosts ➡️ Summarize key facts so you can quickly grasp the essentials ➡️ Brainstorm new connections to spark innovation Watch the full episode now! #NotebookLM #AI #ThinkWithGoogle #KatieCouric

Katie Couric Katie Couric is an Influencer

Co-Founder at Katie Couric Media
3w

Excited to share a sneak peek of my latest Think with Google episode! James Manyika, SVP of research, technology & society at Google, introduced me to #NotebookLM, an incredible research tool powered by #GoogleAI. Watch the full episode for more 👉 https://lnkd.in/eptU3n4Q

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Google

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This year, we’re celebrating the Breakout Searches of 2024. From iconic performances to history-making breakthroughs, see the moments that captured the world’s attention and had us all searching to know more → yearinsearch.google #YearInSearch

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Think with Google

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A new study by BCG and Google reveals 6 key capabilities that leading marketers use to achieve significant growth and stay agile. By leveraging AI, these marketers see revenue growth that is 60% higher and adapt to market shifts 2.6 times faster than their peers 👇
BCG on Marketing, Sales and Pricing

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AI is reshaping the #marketing landscape, offering breakthrough capabilities like unlimited permutations of #personalized marketing for modern consumer journeys, predictive insights, and real-time decision making. But for most marketers, the whole idea of AI feels overwhelming. They are constantly bombarded with pitches from tech providers and platforms, each claiming that their #AI solution will revolutionize the way their brand engages with customers. Learn more here: https://on.bcg.com/3ZSqPvp Authored by BCG’s Derek Rodenhausen, Ray Yu, Trevor Sponseller, Paola F. Scarpa, Henry Leon, Javier Perez Moiño, Val Elbert, and Jordan Baker.
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Two years ago vs. today: How far has AI come? 🤔 In this thought-provoking segment, Katie Couric revisits questions she asked James Manyika, SVP of research, technology & society at Google, two years ago. His answers reveal just how much AI has advanced in such a short time, and the growing impact of AI on business leaders. Watch the full episode now 👉 https://lnkd.in/g8xhp8Zj

Katie Couric Katie Couric is an Influencer

Co-Founder at Katie Couric Media
3w

AI 2 years ago vs. AI today? The difference is incredible! Two years ago, I spoke with James Manyika about AI. In our newest episode, we revisit that conversation to explore how his perspective and the impact of AI on business have dramatically changed. It’s inspiring to see the progress. Watch our full conversation on Think with Google's YouTube channels now 👉 https://lnkd.in/eptU3n4Q

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Think with Google reposted this
Google DeepMind

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Introducing Gemini 2.0 ✨ It has better performance and new capabilities to help build exciting agentic experiences. We're first releasing an experimental version of 2.0 Flash ⚡ which can: 🔘 natively create images with text 🔘 controllably generate speech 🔘 call tools like Google Search and code execution These are being used to make research prototypes and experiments that could enable you get more things done in less time - including: 🔵 Project Astra, which explores future capabilities of a universal AI assistant 🔵 Project Mariner, which shows what’s possible for human-agent interaction, starting with your browser 🔵 Jules, an experimental AI-powered coding agent for developers As we develop these technologies, we recognize the responsibility it entails - and the questions AI agents open up for safety and security. That’s why we’re conducting research on multiple prototypes, working with trusted testers and external experts and performing extensive risk assessments. Find out more about Gemini 2.0 → https://goo.gle/gemini-2

Introducing Gemini 2.0 | Our most capable AI model yet

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Think with Google

Advertising Services

Mountain View, California 916,170 followers

About us

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Introducing Gemini 2.0 | Our most capable AI model yet

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