In this episode, IQVIA experts Sarah Rickwood and Kirstie Scott discuss the specific challenges multi-indication assets face, performance consistency across multiple indications, and promotional investment strategies to capture pan-indication synergies. Tune in now: https://bit.ly/3PlYCHf
IQVIA Commercial Solutions
Hospitals and Health Care
Powering life sciences commercialization journeys to improve patient outcomes
About us
IQVIA Commercial Solutions enable market and stakeholder assessment, launch and brand strategy and management, promotional engagement and performance measurement, and HCP and patient engagement to maximize prescriber and patient impact. This approach is backed by combining four unrivaled capabilities: unparalleled data, domain expertise, advanced analytics, and innovative technology.
- Website
-
https://www.iqvia.com/solutions/commercialization
External link for IQVIA Commercial Solutions
- Industry
- Hospitals and Health Care
- Company size
- 10,001+ employees
- Specialties
- Commercialization, Data Management , HCP Reference Data, Sales Data, Market Assessment, Promotional Engagement, Performance Management, HCP Engagement, Patient Engagement, Customer Engagement, Commercial Analytics, Consulting, Pharma Marketing, Launch , Managed Services, Primary Intelligence, Commercial Compliance, Commercial Solutions, Life Sciences, and Commercial Pharma
Updates
-
We are honored to share that PM360 Magazine has recognized IQVIA AI Assistant with an Innovation Award in the Artificial Intelligence category. IQVIA AI Assistant, a conversational, generative AI-based interface, revolutionizes insight generation by providing rapid, relevant, and precise answers to complex business questions in moments. It builds upon IQVIA Healthcare-grade AI™, ensuring data privacy, security, and regulatory compliance. Learn more about the award: https://bit.ly/3W7D98q
-
-
Discover how a resilient master data management strategy meets today’s real business needs and remains flexible for future change and growth. Read this blog by Francesca D’Angelo and Sowjanya Bukkapatnam Tirumala. https://bit.ly/4j4n0KT
-
Get ready to transform your commercial operations with Orchestrated Analytics with AI Assistant. Designed to enhance efficiency, provide personalized actionable insights, and accelerate decision-making at scale. Learn more: https://bit.ly/4h1FKc8
-
IQVIA Commercial Solutions reposted this
Happy holidays! We hope your week is filled with peace, happiness and wonderful memories.
-
Explore the evolving landscape of precision medicine and biomarker testing and its impact on oncology markets across different tumor types and geographics. Watch our webinar now: https://bit.ly/4gWPPqK
-
-
There's an increasingly high expectation to engage patients in a way that meets their needs, and life science companies are leaning on nurses, behavioral coaches and patient communities to help provide tools, education, and programs to support the overall patient experience. Read more about how a personalized approach to patient wellness is improving health outcomes: https://bit.ly/409HpXr
-
-
Personalized #HCPEngagement is critical for success, blending face-to-face connections with digital channels. Discover how #LifeSciences organizations can balance personal and non-personal strategies to meet customer needs, enhance efficiency, and reduce costs. Download now: https://bit.ly/403eHra
-
-
Discover how Patient Advocacy Groups (PAGs) are revolutionizing #RareDisease research and driving clinical and commercial success. Read our latest blog to learn how IQVIA is partnering with PAGs to advance innovative treatments and improve patient outcomes. Read now: https://bit.ly/3ZDKttA
-
-
Agentic AI is revolutionizing the pharmaceutical industry, from accelerating drug discovery to improving patient outcomes. Read more about its potential in this latest article by Pooja Jain and Tanveer Nasir: https://bit.ly/3P30LHB