Chartered Marketer

🎉 A New Chapter Begins! 🎉 Today, I’m thrilled to announce that I have officially graduated from the Chartered Marketer (CM) program by the Canadian Marketing Association (CMA)! Receiving my certificate on the very first day of the year feels like the perfect start to 2025—a year of growth, ambition, and new opportunities. The Chartered Marketer designation represents more than a certification; it’s a testament to the rigorous learning, industry insights, and practical expertise I’ve gained in marketing strategy, branding, data analytics, and leadership. These skills will undoubtedly serve as a foundation for driving impactful marketing solutions in my career. This journey wouldn’t have been possible without the support and encouragement of some incredible individuals: Alison Simpson, CEO of the CMA, for leading such a remarkable organization and inspiring countless marketers like me. Jeffrey O’Leary, CM Lead, for ensuring this program remains a beacon of excellence in the marketing community. nick staszewski and Dev Thacker, who stood by me through every step of this journey—your support means the world. Mike Muxlow, my professor, whose encouragement pushed me to pursue this challenge and reminded me of the power of perseverance. To anyone considering the CM program, I can’t recommend it enough. It’s not just about gaining new skills; it’s about becoming a part of a dynamic network of professionals shaping the future of marketing in Canada. This milestone strengthens my commitment to the craft of marketing and fuels my ambition to create meaningful, story-driven brands. With this achievement, I’m ready to take on the challenges of the industry with renewed confidence and expertise. Here’s to 2025—let’s make it extraordinary! #CharteredMarketer #CanadianMarketingAssociation #MarketingProfessional #Gratitude #CareerGrowth

Curious about what drives marketing success? Elvira Palermo, BA, CM, Senior Advisor at the Ontario Energy Board, shares her wealth of experience in our latest CM Spotlight. Key takeaways: • Why strategy is the cornerstone of effective marketing • The hidden efforts behind seemingly effortless results • How continuous learning keeps you ahead in the fast-paced marketing world • The surprising transferability of marketing skills across industries Elvira's journey from two decades in Financial Services to making waves in Energy Literacy proves that marketing skills are your passport to diverse opportunities. Click the link to dive into Elvira's insights and broaden your marketing horizons. https://lnkd.in/ek-NE__f #GetYourCM #CMSpotlight #MarketingStrategy #ElviraPalermo #ContinuousLearning #CareerGrowth #MarketingSkills

Congratulations to Jasmin Fisher on earning the Chartered Marketer designation! 👏 We are thrilled to welcome you to our talented CM community and celebrate your achievement. Jasmine is not only a testament to hard work and dedication but also our first CM learner to complete the intensive program in the new asynchronous format! To all our CM learners currently working through Summit, your final course, keep pushing forward! Your hard work will soon pay off and lead you to great milestones.

Registration is now open for our Winter Semester Certificate Courses! Start the new year strong with our top online courses kicking off on January 20th: 📊 Certificate in Digital Analytics with Blair Smith - MBA, CM 📈 Certificate in Digital Marketing Strategy with Robin Whalen These cutting-edge 10-week online courses are crafted to arm you with vital skills, helping you excel and affirm your expertise in today’s dynamic marketing world. Don't miss this opportunity to elevate your marketing skills—secure your spot now: https://lnkd.in/d2DsgTN And if you’ve taken one of our certificate courses, let us know which one in the comments below! #CMAcourses #Marketing #DigitalMarketing #CareerGrowth #CMA #MarketingCertification #MarketingCertificate #ProfessionalDevelopment

I am so beyond #thankful right now, as I have been awarded a full scholarship to participate in the 𝐃𝐢𝐠𝐢𝐭𝐚𝐥 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐒𝐤𝐢𝐥𝐥𝐬 𝐂𝐚𝐧𝐚𝐝𝐚 initiative powered by 𝐔𝐩𝐒𝐤𝐢𝐥𝐥 𝐂𝐚𝐧𝐚𝐝𝐚! Through the Canadian Marketing Association I am now able to take part in the full 𝐂𝐡𝐚𝐫𝐭𝐞𝐫𝐞𝐝 𝐌𝐚𝐫𝐤𝐞𝐭𝐞𝐫 𝐩𝐫𝐨𝐠𝐫𝐚𝐦 where I will earn the #Canadian Chartered Marketer designation! This is a huge step forward in my journey to become a more data driven and strategic marketer in a rapidly evolving landscape. I'm ready to dive deep into cutting edge technologies and insights to elevate not only my career but the impact I can make in the industry and for small businesses across #Canada. 𝐀 𝐡𝐮𝐠𝐞 𝐭𝐡𝐚𝐧𝐤𝐲𝐨𝐮 𝐭𝐨 𝐭𝐡𝐞 𝐂𝐚𝐧𝐚𝐝𝐢𝐚𝐧 𝐌𝐚𝐫𝐤𝐞𝐭𝐢𝐧𝐠 𝐀𝐬𝐬𝐨𝐜𝐢𝐚𝐭𝐢𝐨𝐧 for this incredible opportunity. I'm excited to learn from some of the best in the industry and continue to build on my skills. #levelup #marketingstrategy #digitalmarketing #scholarship #mindset #mondaymindset

Are you confident in your marketing abilities? Gurshan Singh, CM says the DMSC CM program encouraged him to take a step back, reassess his approach, and change the way he tackled his goals. Click the link to read about Gurshan's dedication to upskilling and how it can help you on your journey. https://lnkd.in/gF3N-rGx Gurshan received a fully funded scholarship to complete the Chartered Marketer program from the Digital Marketing Skills Canada program (funded by the Government of Canada and Palette Skills). #GetYourCM #DMSCScholarship #CharteredMarketer #CMA #GurshanSingh #MarketingCareer #Upskilling Palette Skills, Government of Canada

Thank you to Chartered Marketer and the Canadian Marketing Association for the opportunity to discuss the key importance of changing careers into marketing.

Marketers must embrace change in an uncertain landscape… As technology is a catalyst for #disruption, #CMO must look across the entire stack and #reimagine workforce, skills, capabilities and operations to keep up with the crazy lives their customers are living. The human element is often overseen and requires nurturing, talent development and fostering collaboration. Above all, being a leader in the #genai age is about navigating #ethical dilemmas and embracing social responsibility. I invite all marketers to strive for a #sustainable future, balancing progress and environmental stewardship. Thank you Canadian Marketing Association for being the voice of the #marketing profession in Canada. #change #disruption #reinvention #socialresponsability #stewardship

Are you unemployed or working part-time with 3-12 years of progressive marketing experience? You could qualify for a scholarship from Digital Marketing Skills Canada (funded by the Government of Canada, Upskill Canada and Palette Skills). This scholarship covers the entire cost of earning the Chartered Marketer designation- the only professional marketing designation in Canada! Through this scholarship program, you will not only earn a respected credential but also receive personalized coaching and job search support to help you secure your next career opportunity. Use the holiday season to invest in your professional growth and set yourself up for success in the new year. Spots are limited so don’t wait! Review the full eligibility criteria and apply now: https://lnkd.in/gpmwSTEU

Are you confident in your marketing abilities? Gurshan Singh, CM says the DMSC CM program encouraged him to take a step back, reassess his approach, and change the way he tackled his goals. Click the link to read about Gurshan's dedication to upskilling and how it can help you on your journey. https://lnkd.in/gF3N-rGx Gurshan received a fully funded scholarship to complete the Chartered Marketer program from the Digital Marketing Skills Canada program (funded by the Government of Canada and Palette Skills). #GetYourCM #DMSCScholarship #CharteredMarketer #CMA #GurshanSingh #MarketingCareer #Upskilling Palette Skills, Government of Canada