Brand Xcel

Brand Xcel

Market Research

Capturing the Pulse of Indian consumers

About us

As an unparalleled trendsetter and predictor of industry trends, Brand Xcel Conclave stands as a definitive benchmark set by Market Xcel, offering compelling market intelligence crucial for brands to maintain their competitive edge and consumer relevance in a rapidly evolving landscape. Celebrated by industry experts and influential figures like Sameep Shastri (BRICS Chamber of Commerce & Industry), Nitesh Priyadarshi (Unilever), Vara Prasad (ITC), Chandan Mukherjee (Nestle), and Jitender Dabas (McCann World Group), the event offers a thoughtfully curated format. The event format is thoughtfully designed to encompass engaging discussions on key themes, an exclusive launch of the Brand Xcel Report, a special awards felicitation, and invigorating panel discussions followed by an evening of immense networking opportunities. The Brand Xcel report, a cornerstone of our endeavours, acts as a precursor to emerging industry trends, providing brands with the foresight to adapt and strategize effectively. Tapping into the pulse of over 32,000 respondents across various cities, including Rural India, the report is an outcome of the tryst with the consumers through extensive market research. It functions as a guidepost, unravelling feeble consumer codes ahead of time before they become trends, enabling brands to fortify their positioning and resonance among consumers. The study enables us to decode the evolving consumer needs and spotlight the top brands in India. The integrated report also features thought-provoking articles penned by industry leaders, offering profound perspectives on the future of branding and marketing strategies. Deploying a category-agnostic survey-led approach we at Market Xcel conduct one of the largest pan-India studies offering brand ranking.

Industry
Market Research
Company size
501-1,000 employees
Founded
2021

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