Machine Learning is Here to Save the Day
Yaffa Cohen-Ifrah
Chief Marketing Officer and Head of Investor Relations at Sapiens I B2B Tech Marketing I Brand Builder I Strategy and Storytelling I Digital marketing expert I G-CMO I Investor Relations
Disruption is in the air. Cognitive computing and machine learning are clearly the next logical step toward developing the kind of products and services that will enable insurance companies to stay relevant and financially viable in the twenty-first century.
There is growing potential for machine learning to boost the insurance industry in many areas related to customer care and improved service, or efficiency and cost-cutting. When machine learning executes in place of a human, the process generates significantly fewer errors and is mind-bendingly faster than what any human is capable of.
There are many ways that machine learning and cognitive computing can save the day for insurance companies by helping them evolve into the types of service providers that customers are demanding in our connected world.
I invite you to click here to read Sapiens’ new white paper and learn more about the business benefits, obstacles and possibilities for insurance providers created by cognitive computing and machine learning, as well as the insurers already experimenting with this technology.