Trade Promotion Management and Optimisation

About

XTEL’s proven digitalisation and change management approach to Trade Promotion Management and Optimisation helps you to drive profitable growth for your FMCG brands. Our solutions are market-specific and scalable, empowering your teams to deliver successful promotional strategies that resonate with you, your retail partners and shoppers, wherever you are.

We use closed-loop solutions encompassing predictive and collaborative business planning, trade terms lifecycle management, and trade promotion management and optimisation, all feeding into one another. Taking a unique layered approach, we help pace and drive deployment according to specific organisational needs to accelerate revenue management insights into actionable promotional activities and effective outcomes.

This product is intended for

• Chief Technology Officer
• Information Technology Specialist
• Information Technology Manager
• Head of Sales
• Sales Manager
• Finance Manager
• Chief Financial Officer
• Chief Information Officer
• Key Account Manager