India’s IT backbone—the Offshore Development Center (ODC) model—is at a turning point. For decades, ODCs powered the country’s rise as a global tech leader. But as Pari Natarajan, CEO of Zinnov, puts it, “The ODC model is nearing the end of its lifecycle.” What’s driving this shift? Generative AI, evolving client demands, and the move to fixed-price contracts are disrupting the status quo. The IT services industry is being forced to rethink its playbook—shifting from scale to precision, from cost efficiency to value creation. The question now is, can the industry adapt fast enough to stay ahead? To discover how Tech Services can thrive in this new era—read the full article now: https://lnkd.in/gckDgp5c #odc #genAI #techservices
Absolutely agree, Pari Natarajan! The evolution of the ODC model is not just timely but essential as we navigate the complexities introduced by generative AI. This shift presents a unique opportunity for IT services companies to redefine their value propositions and innovate service delivery. By embracing these changes, we can not only enhance operational efficiencies but also foster a more agile and skilled workforce that meets the demands of a rapidly changing market. Excited to see how this transformation unfolds!
Explore Pari Natarajan's insights on the future of tech services, featured on moneycontrol.com now! https://lnkd.in/gYwsvGJ2