Yogi’s Post

Two years ago, I took on a new job that pushed me out of my comfort zone. After five years in marketing, I joined Mindset AI as their first SDR and sales hire. Mindset took a chance on me, a young and untested sales rep. In just five months, the business and team grew, and I began managing two SDRs. However, we had no marketing function. As a marketer at heart, I made a strong case for investing in marketing. One month later, I was promoted to marketing manager. Here's what my journey taught me: → Push yourself out of your comfort zone. → Take calculated risks. → Value those who believe in you. → Try to find companies that promote from within. Being an SDR was one of the best ways to learn and grow as a marketer. So, for the next few weeks, I’ll be going back to my roots and working closely with our incredible sales team at Mindset (Hey, Chris Whitehead & Harry Pond) We’ve recently invested in customer data and learned so much already. But the reality is, the best way to truly understand your customers is to speak to them. If you receive an email, LinkedIn message, or call from me, I look forward to chatting! 👋

SDR roles are dead. AE roles are dead. Sales is dead. According to the LinkedIn echo chamber, AI is killing every GTM role. Caitlyn Vaughn, founder of Ascend AI, has a much better, more nuanced take. Caitlyn started her career as an SDR before moving into engineering thanks to knowledge she learned through AI, so she’s seen both sides. Instead of thinking about how AI can replace reps, she frames AI as a way to help reps: 👉Be way more efficient by helping them do deep account research in minutes 👉Excel in vertical SaaS where they need to be much more technical and act as trusted advisors 👉Move into new career paths or level up in their existing career by helping them contextualize information and learn new skills Curious to hear from our followers - have you used AI to learn about a niche industry or develop new skills for your career? Share your experience in the comments

“Stick to your guns, don't copy others playstyle but rather use it to build your own approach.” It's time to introduce another legendary Aprentee out there making it happen - Jojo Eshun 🙌 Jojo came to Apprento, a fresh graduate at a bit of a crossroads. An extrovert who loves understanding others, he was unsure if continuing down the Biochemistry route would fill his cup for interaction and problem-solving. Together, we carved a new path for JoJo into Tech Sales, and the rest is history. Joining Actionstep as a Sales Development Rep, Jojo is now an Account Executive helping lawyers be their best. Let's dive into Jojo's story! 🚀 📈 What made you consider a career in tech sales? After finishing Uni, I was torn on continuing my career in Biochemistry. I’m quite extroverted and was unsure if it was the path I wanted to take. So, I went back to the drawing board, wrote down my attributes, and Tech Sales seemed like a role where my personality and desire to understand others would be key to success. 🏎️ What were the key factors in getting up to speed in your role? Reading sales books really helped. Books like The Challenger Sale By Brent & Matt, SPIN Selling by Neil Rackham, and Combo Prospecting by Tony J. Hughes helped me understand both the SDR and AE roles. 🎬 If you were to do it all again, what advice would you give yourself? Stick to your guns, don't copy others' playstyles but rather use them to build your own approach to selling. Don't be offended by rejection; it's all part of the process. They'll come back (and some already have)! 💡 What trends do you believe are shaping the future of sales? AI seems to be peaking its way into sales, attempting to automate much of the sales process. But nothing beats a genuine connection with a trusted advisor who can empathise with clients and understand their pain points. If you are at a crossroads yourself, and are wanting more from your work, Apprento may be able to help! Reach out, and let's explore how we can elevate your career together! #TechSales #CareerChange #SalesSuccess #ApprentoStories #WhatAGuy

Happy midweek, my awesome LinkedIn family! 👋 As we gear up for the rest of the week, I’ve been reflecting on the importance of building strong teams to drive revenue growth in any business. It's the strategy and support behind them that truly makes a difference. Hiring a Telemarketer, Sales Specialist, and Customer Success Manager can be a game changer for your company: 1.Telemarketer: A telemarketer can make outbound calls to potential clients, breaking the ice and generating leads that can fill your sales funnel. A telemarketer is here to get more scoring opportunities for your sales team. 2. Sales Specialist: Once leads are in play, having a sales specialist in your team ensures those opportunities are nurtured and converted effectively. Their expertise can elevate your team's selling strategies and close deals effectively. 3. Customer Success Manager: Retaining clients is just as important as acquiring new ones. A dedicated customer success manager ensures that your customers are satisfied, engaged, and loyal, fostering long-term relationships that lead to repeat business. A customer success manager is always there as an intermediary between you and your customers. Together, these roles not only enhance your team’s performance but also maximize revenue potential. Surround yourself with the right team members , and watch your business thrive! Let’s keep pushing those boundaries and aiming for greatness! #BusinessGrowth #RevenueStrategies #Telemarketing #SalesSpecialist #CustomerSuccess #Teamwork #Leadership #Entrepreneurship #VirturalAssistant #Greatness Keep hustling! 💪🏾

💸 Want to make 5k$ in 1 minute? Referral below 👇 🎯 Who is the best early stage B2B SaaS marketing leader you know in California that has evidence of making bold marketing decisions? 🔥 We have an insane customer pipeline to manage at poolday.ai and want to hire our first ever marketing leader to grow aggressively fast and keep dominating this market for long. Tag them in comment or DM me and let’s make it happen #hiring #ai #marketing #enterprise

Something's wrong if you still aren't sure about — Who and How to reach out. Hire Leo to get it right! Leo, your business's new best friend to find high-intent leads and convert them with hyper-personalized outreach messages. Just tell Leo about your business, and he'll identify the right people who: - Are ready to buy 🎯 - Make decisions 🚀 - Match your ICP ✅ Don't believe our word Start your free trial now. Link in the comments #ai #outreach #sales #sdrs #newposition #hiring #agents

Hey, my future colleague!!! Do you want to delve yourself into sales? Sorry, #B2B sales? Do you like #growth? Not just yours, but the company you are working with! Still confused? Check out what a #sales_intern day looks like, *with us at Maieutic Edutech Pvt Ltd !! You just need to do #STP! 1. Generate a list of SAM (Serviceable Addresable Market) (to get this, you should have the knowledge of TAM (Total Addressable Market) or the Target Market. 2. Study each prospect (company) based on set parameters. Don't worry, we will help you with the "parameters"!! 3. You are done with 'S' - #segmentation ! 4. Find the key people in the filtered list of organizations. How? We would love to hear from you! 5. You are done with 'T' - That's #Targeting. You are ready with the list of Target audience 6. Reach them out!!! How would you #position 'P' your company/service to the prospect? Still confused? You can tag your friend(s) who you think are good for the role! Maybe, it's not for you!! Oh sorry!! You got it?? We are excited to hear from you!!!! Write an email to us now: We just need; 1. You bio 2. Recent education 3. A write up about Maieutic! - What we do and who are our target audiences? At: megha.sah@maieuticedutech.com I am excited to work together!! (Yes, you will be promoted to #SalesAssociate based on your performance.) #hiring #sales #growth #Maieutic

Something's wrong if you still aren't sure about — Who and How to reach out. Hire Leo to get it right! Leo, your business's new best friend to find high-intent leads and convert them with hyper-personalized outreach messages. Just tell Leo about your business, and he'll identify the right people who: - Are ready to buy 🎯 - Make decisions 🚀 - Match your ICP ✅ #ai #outreach #sales #sdrs #newposition #hiring #agents

Your Prospects don’t reply because you have nothing good to say! Let that sink in … Most outbound strategies fall short because teams often rely on a generic Ideal Customer Profile and send the same message to everyone. There’s a much better approach... For starters let’s say you are targeting companies in Medtech Firstly you need to break down who your ICP is within the niche of medtech for example, are they diagnostic, therapeutic, robotics … When using these data sources, I’d strongly recommend using their keyword function to search for sub-niches Then you’d need to figure out what roles these decision makers are in, are they CEO, CMO, VP of sales/marketing etc … Then find company size, are these companies start-ups the best way to target is how many employees but again remember if your niche is Medtech it’s very normal for a startup to have 50+ employees You can go even deeper with targeting for example, if the company has raised investment/if they’ve just closed a Series A round If you are a service provider another great thing you can do is look at what roles these companies are hiring for e.g, hiring for VP of sales Final step when writing your emails or LI messages, keep them short. Emails under 70 words get the most responses  Keep the subject line simple e.g Hi {{first name}} Adding personalisations based on their LinkedIn profile and their website as simple as calling out when they started at their role again increases responses If you apply these steps I can almost guarantee your emails or cold messages will perform better Feel free to drop me a message if you have any questions  #b2b #medtech #healthtech #coldemail

Never Judge a Book by Its Cover It’s a common practice in many industries, particularly in B2B, to seek candidates with prior experience in the same vertical. The assumption? A B2B professional will thrive in B2B. But does that mean someone from B2C or another industry can’t deliver exceptional results? This rigid outlook often raises questions: • Can’t a B2C professional excel in B2B closures? • Can’t a fintech specialist thrive in EdTech? • Can’t a sales expert from the travel sector outperform in FMCG? Such norms might ensure a smoother learning curve, but they risk screening out high-potential talent eager to break into new domains. While domain knowledge is an asset, it’s not the sole determinant of success. Sales skills, adaptability, and intent often transcend industries. The Power of Intent and Coaching A case in point is Mukesh Kumar Singh. A few months ago, while hiring for my team, I came across Mukesh, who had 1.5 years of pre-sales experience. The role was for a Sales Associate, and on paper, he didn’t tick all the boxes. But what stood out was his intent, energy, and willingness to learn. Recognizing his potential, I decided to invest in his growth through focused training and coaching. The result? Within four months, Mukesh became the top performer on the team, surpassing even senior associates in revenue contributions. Here’s what one opportunity can lead to: ✅ Exceptional performance in sales ✅ Substantial incentives and growth ✅ A valuable team asset This experience reinforces my belief: with high intent and the right support system, anyone can excel in any field. Talent should be measured by potential, not just past industry experience. Let’s challenge the norms and open doors for those ready to prove their mettle. Once again , Congratulations to Mukesh kumar Singh 🎉💯 #Sales #Leadership #TalentDevelopment #GrowthMindset