Worth Media Group’s Post

Millennials and the wealthy are sometimes overlapping groups subject to plenty of stereotyping. A new survey by Worth, in collaboration with Boston Consulting Group (BCG), shows that some of those preconceived notions have weight. People aged 28-43 care more about sustaining the planet and their image. Rich folks buy more and like luxury products. But dig deeper, and the picture, by age or income bracket, isn’t so simple or predictable. Some wealthy millennials are excited to buy fancy new cars, but a sizable portion prefer to rent or grab a rideshare. On the giving side, they are more skeptical of and reluctant to send money to charity. However, they are more inclined to give their time to the right organizations with which they have developed closer relationships. Learn more: https://hubs.la/Q02C324X0 #millennials #worth #research #millennialresearch

New Research Reveals the Complex Character of Wealthy Millennials | Worth

New Research Reveals the Complex Character of Wealthy Millennials | Worth

https://worth.com

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