Check out our take on KFC's recent anti-user generated content campaign. #brandloyalty #usg #kfccampaign
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KFC recently decided to turn a deaf ear to customers wanting them to add Turkey Zingers to their menu. In fact, they turned their response into a marketing campaign, making it one of the first anti user generated content done by a well known brand. Read more to find out our take on this: #usergeneratedcontent #marketing #campaign #strategy
KFC’s decision to stick to chicken, shows they are listening without budging
https://webzenia.com
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Making waves with every campaign 🌟 From captivating brand strategy and campaign development to content marketing and social media that resonates with Wahoo's Fish Taco customers - Dive into the Wahoo's experience and keep your adventures as fresh as their ingredients... That's Living the Wahoo's Way! #marketingcampaigns #creativecampaigns #videomarketing #wahoos
Wahoo’s – Not Just a Restaurant but a Way of Living
https://bluecusa.com
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Check out this amazing ad content from Matt James and Nissan. The ad takes you on a food tour of LA with Matt, making it feel like just a regular day with him. It's refreshing to see branded content that doesn't feel overly promotional and could easily be mistaken for organic content. This is the kind of authentic content that brands should strive for! Watch the ad here and let me know what you think. #brandedcontent #marketing #authenticity
TikTok · mattjames919
tiktok.com
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Why Chili’s TikTok Moment Matters for Marketers Chili's saw a 40% sales growth boost in Q3, thanks to one organic TikTok post about the Triple Dipper appetizer—not a high-budget campaign. This viral moment shows that authentic, user-generated content (UGC) can outperform traditional ads when it truly connects with people. For today’s marketers: ▶️ Engagement Over Polish: Real stories from customers often resonate more than polished agency content. ▶️ Quality Over Spend: Authentic, trend-driven content can yield major returns without a massive budget. ▶️ UGC Power: Leverage UGC to build trust and show authenticity. Want to build real connections through organic content? Let's talk strategy! Schedule a 15-minute consult here: https://lnkd.in/gAcruwQt #MarketingStrategy #UserGeneratedContent #ContentMarketing #OrganicGrowth #TikTok https://lnkd.in/gkpJE2ib
TikTok and fast-food rivalry fuel Chili's sales as parent Brinker says turnaround is taking hold
cnbc.com
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What an exciting time for both content creators and brands! Check out the latest insights from branded content expert Mary Beth Anderson!!🌟 #brandedcontent #contentcreators #contentproduction #creativity
Branded Entertainment and Content Specialist| Bridging the Gap Between Advertising & Entertainment | Helping Businesses Craft Authentic Stories That Engage & Convert
☕️ Brands are getting into the content production game in a major way. Starbucks just announced the launch of its new production studio in partnership with Sugar23. What are your thoughts? Wouldn’t be mad if they made “Sleepless in Seattle 2” to be honest. Will this be an inevitable part of marketing and entertainment in the future? 🎥
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I recently had the opportunity to create a spec ad for McDonald’s Chicken Biryani as part of my content marketing class led by the incredible Abhijith Asokan at CDA Academy. 🌟 This project was a fantastic journey into the world of creative advertising, where I explored the fusion of global fast food with local flavors. Check out the ad below and let me know your thoughts #ContentMarketing #SpecAd #McDonalds #ChickenBiryani #CDAAcademy #CreativeAdvertising #MarketingJourney
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Good Read
In 1970s, Burger King brought McDonald's to their knees McD was ruling the fast food market—it was their era But Burger King(New player) saw something that McDonald's couldn't BK launched one campaign that changed the fast-food industry forever Here’s the full story: #marketing #ad #content
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Check out the full article below to see what we've been mixin' 😎❤️🔥
Two recent alums— Celeste Chance (Copywriting, 2024) and Catherine Emblidge (Strategy 2024)—have turned a Brandcenter class project into a business venture. Everything But The Booze (EBTB) offers a line of "shocktails" that deliver the full cocktail experience, but without the alcohol, and with creative names and bold flavors, EBTB is making a splash as it heads to market. Read more from VCU News: https://lnkd.in/gKf2GVmc
VCU Brandcenter alums bringing Everything But the Booze ‘shocktails’ to market
news.vcu.edu
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Content that’s as irresistible as the product itself. We know food & beverage brands don’t just need visuals—they need wow-factor content that resonates. With every frame, we create mouthwatering moments that draw in audiences and keep them coming back for more. Ready to make your brand the next social sensation? Let’s serve up something delicious. #CoolNerdsMarketing #CPGMarketing #FoodAndBeverageMarketing #CPGExperts #SocialMediaManagement #CreativeMarketing #BrandBuilding #SocialMediaStrategy #MarketingForCPG #CreativeAgency #DigitalMarketing #ProductMarketing #FoodBrands #BeverageMarketing #SocialSuccess #VisualCreatives #MarketingForFood #SnackMarketing #ContentCreation #DigitalCreatives #FoodAndDrink #MarketingThatWorks #BrandShowcase #SocialMediaExperts #MarketingWithTaste #ContentStrategy #ProductLaunch #CreativeConcepts #MarketingForBrands #SocialMediaMagic
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If you can see it, are you more likely to try it? Video feeds are now in beta to find out; leveraging engaging video content can significantly impact customer behavior and drive sales. #shortformvideos #videoexperience
Food discovery on Uber Eats has become more interesting
newsbytesapp.com
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