Trevor Delaney’s Post

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Remote Advertising Ideas For International Brands. Turning Wooden Bowls In-Between. Keep Creating

When conceptualizing, always have a concept wall. Put all your ideas up, and leave them there… rough scamps, rough lines, half-baked thoughts, good ideas… even bad ones. Surround yourself in them. Stare at them. I do it with my bowls too. I have shelves and shelves of new bowls, good bowls, old bowls, cracked bowls, quarter bowls, bowl blanks, half bowls, pieces of bowls, bowl wannabees, bowl bits... staring down at me every day. They live inside your brain bouncing around from compartment to compartment. A while back, the recycler in me was desperate to make a bowl from pallets. I purchased some and lay one particular piece on top of one of the scrap bowls, without even thinking. A few days later, I glanced up at my wonky-wood-wall-of-inspiration – from the angle I was standing, that piece of wood looked like it was the actual rim of a bowl. Hope this helps you. #creativity #conceptualizing #conceptualising #concepts

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Brett Netherton

Cogito ergo. Sumthing useful may come of it.

2mo

I was thinking about concept walls last night too, oddly enough. I wonder: open plan office = fewer walls = bad advertising?

Colin Morris

World Class Awarded CD Writer/AD/TVCs/strat 360; 66 BizWinsAfrica/UK val $90m; CarsTelcoFMCgDrinksBanksTech; TTL-Digita

2mo

Apparently for some, bowel movements, are better than bowls.

Nick Olivier

Chairman, Black Khaki Group

2mo

Love this

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