TREND Group’s Post

As the market continues to navigate new challenges, #Elica continues to back itself to win and, at the culmination of an important repositioning process in the #cooking market, last week we announced our new brand identity. This opens a new phase for our Group, which is already a global leader in suction systems and set to invest over 40 million over the next three years in the transformation of its #business, with a focus on R&D and marketing. This will allow us to focus more on a fundamental direction of our growth strategy, even though we have to go toe-to-toe with the big foreign players in the appliance industry. It is a brave choice, but we are confident that, by capitalising on the know-how accrued in over 50 years of business in the world of extraction, we will achieve the objectives we have set ourselves. The “all-new” Elica is our way to stake our claim on the future. #rebranding

Kenal Lebih Dekat Ekosistem Blibli Tiket was part of a series of anniversary activities for Blibli (25 July), tiket.com (12 August), and Ranch Market (19 October). The CEOs of the Blibli Tiket ecosystem shared their journey, efforts and breakthroughs in a cake-cut infographic. Kusumo Martanto, CEO & Co-Founder of Blibli, emphasizes the synergy of the Blibli Tiket ecosystem, stating, "It's like the tradition of eating together on a birthday. All menus are available on the table." This integrated omnichannel approach aims to fulfill nearly 90% of Indonesian consumers' potential spending needs – from daily essentials to travel experiences, lifestyle products, electronics, automotive purchases, monthly bills, and even home furnishing – seamlessly offered online and offline within our ecosystem. Ready to explore the possibilities? Watch the video to learn more about the Blibli Tiket ecosystem and its potential to simplify your life. You can also find a detailed article further explaining this exciting development through https://lnkd.in/gzuixYkd #BlibliTiket #LifeatBlibli #BlibliUpdates #BlibliBirthday

In partnership with Altagamma, Boston Consulting Group (BCG) presents the 2024 edition of the "True-Luxury Global Consumer Insight” study. Our report uncovers the behaviors of top-spending consumers (Beyond Money) who make up less than 1% of the market but drive over 20% of luxury spending. Surprisingly, 7 out of 10 potential Very Important Customers (VICs) are overlooked by brands, highlighting missed opportunities. A refined segmentation strategy is key to effectively engaging these valuable consumers. Access the full report for our latest insights and strategies to tap into this critical segment: https://lnkd.in/dNmiK6pX Special thanks to the BCG authors Filippo Bianchi, Guia Ricci, Lucia Casagranda, Ioulia Chafrai, and Altagamma's Stefania Lazzaroni, and Matteo Bruno Lunelli. #luxury #BCG #Altagamma #luxuryconsumers #consumertrends

Lifestyle Innovation Day 2024 in #Lugano has been an astonishing event! Together with Giulia Biasini, Angelo Maccarone and the Lobra team, we had the opportunity to look back at the #Customer360 system we are building for Miamo and share what we learned with #LID participants. These are the key points we shared: 1. In a world awash with #trends that grow fast and die hard, it's easy to forget that what really matters to #customers is _their_ experience, and it is growingly a fragmented one! 2. To really understand the customer's needs, one must strive to bring all the #CX together: #dataflows, #privacy preferences, #social interactions, #transactions, #loyalty and customer care #interactions. And all of them in #realtime. 3. Improve the Customer Experience generating realtime: #KPIs, customer #behaviour analises, predicting #churn and deriving Customer Lifetime Value (#CLV). 4. Especially if your company is experiencing #hypergrowth, strive for go-to-market speed, and optimise at later stages. 5. You need adeguate human capital to achieve the desired results, both in terms of hires and business partners. We inspire to the #Netflix method to identify those who are ideal from the ones less so. 6. Innovation and growth are like waves: either you surf them, or you are in the water. Finally, thank you Carlo Terreni and the Dagorà LifeStyle Innovation Hub team for leading such outstanding event and Alice Farella Monti for the excellent moderation. Ad Majora! Matteo Margini Alessandro Pacetti Raffaele Nardo Allegra Ziletti Marc Sondermann Agnese Scarito Giacomo Losito Francesco del Bosco Andrea Dell'Olio Carlos Enrique Pedini Davide Guzzetti Helmut Maranesi Arianna Iatrino Federico Salina Maurizio Marchini Giulia Gentili

Exciting Insights into Bisleri's Success Story in India! In the ever-evolving landscape of the beverage industry, Bisleri stands tall as a beacon of success, especially in the dynamic market of India. Let's delve into the winning strategies that have propelled Bisleri to the forefront of the industry: 1️⃣ Market Penetration Mastery: Bisleri's strategic distribution networks have seamlessly penetrated even the remotest corners of India, ensuring access to clean drinking water for all. 2️⃣ Price-Point Precision: Balancing premium quality with affordability, Bisleri has adeptly positioned itself in the market, offering competitive pricing without compromising on excellence. 3️⃣ Bottle Design Innovation: Bisleri's ingenious bottle designs cater to diverse consumer needs: - 1-liter bottles for train travelers: Keeping wanderers hydrated on long journeys. - 500ml bottles for office-goers: Perfect for those hustling in the urban jungle. - 250ml bottles for quick refreshment: Ideal for school children and on-the-go consumers. Bisleri's success story exemplifies the power of understanding consumer behavior and tailoring products to meet their evolving needs. #Bisleri #SuccessStory #MarketInnovation #ConsumerCentricity #IndiaMarket #BeverageIndustry

Here’s a LinkedIn post draft based on the image celebrating Varak’s 2024 journey: ✨ What a Year 2024 Has Been for Varak! ✨ As we reflect on the milestones we’ve achieved this year, we’re overwhelmed with gratitude and pride. From opening our Flagship Store to growing our team and operations, 2024 has been nothing short of extraordinary. 📦 23,000 orders fulfilled – Thank you to each and every customer who trusted us with their celebrations. 🚐 4 vans added to our fleet – Ensuring our edible luxury reaches you faster and fresher. 👩🍳 25 team members strong – The backbone of Varak, whose dedication makes it all happen. 📈 70% revenue growth – A testament to the love and loyalty of our customers. 🌐 35% of revenue from our website – Embracing technology and seamless online experiences. 💼 EBITDA positive – Sustaining profitability while scaling up. From the debut of products that were off the charts to introducing packaging that turns gifts into keepsakes, 2024 has been a year of growth, learning, and pushing boundaries. We couldn’t have done this without the unwavering support of our customers, partners, and team. Here’s to continuing this journey of edible luxury and making 2025 even more memorable! 🥂 Thank you for being a part of our story. 💛 #Varak #EdibleLuxury #GrowthStory #Gratitude #2024Achievements #LuxuryGifting

Imagine it’s a scorching summer day, and you’re craving a refreshing cold brew. You head to your favorite roastery, only to find they’re out of stock. Frustrating, right? Why does this happen so often? Because great craft cold brew isn’t just delicious—it’s also labor-intensive to make and has a frustratingly short shelf life. Here’s the solution: Tell your favorite roastery to check out drink124.com. 124 creates the ultimate cold brew using a unique process with actual cold water. Even better? They’ll use your roastery’s coffee to craft a private-label cold brew that’s always ready for their customers. Problem solved!

Innovation is the lifeblood for the future of any Company.

Hamed Mazrouei, the Chief Executive Officer of Milagro, underscores the significance of making loyalty programs dynamic and tailored to the individual in the future. #Milagro #CustomerExperience #CX #RestaurantGrowth #RestaurantTips #Restaurateurs #RestaurantSuccess #RestaurantIndustry #RestaurantOwners #RestaurantMarketing #DataDrivenRestaurant #LearnMore

Print innovation at its best!