Timileyin Hamed’s Post

How to make your brand connect with your target audience? Some of these may be obvious to you, you may have heard it before… but in this lays my point… why aren’t you doing it? Most often we know WHAT we need to do, but so few ACTUALLY do it. The problem here I see is one of accountability. Branding is about showing up consistently and sharing your visual & verbal communication in a way that gives clarity. It’s about showing up daily, posting consistently to prove to your audience that you’re reliable. It’s the constancy of being faithful to being consistent and enduring the challenge of actually being consistent. It’s about doing it in a different way that contrasts you against the competitors in your market. So ask yourself honestly… are you just thinking about these things… or are you actually deploying them everyday. Follow for more Umair Hasan Repost if you found this useful! ♻

𝐔𝐭𝐢𝐥𝐢𝐳𝐞 𝐯𝐞𝐫𝐛𝐚𝐥 𝐚𝐧𝐝 𝐧𝐨𝐧𝐯𝐞𝐫𝐛𝐚𝐥 𝐜𝐨𝐦𝐦𝐮𝐧𝐢𝐜𝐚𝐭𝐢𝐨𝐧 𝐟𝐨𝐫 𝐛𝐫𝐚𝐧𝐝 𝐚𝐝𝐯𝐚𝐧𝐜𝐞𝐦𝐞𝐧𝐭 To advance your brand, one has to utilize every means at his disposal to amplify the brand values. Communicating the values of the brand you represent, begins from the colors you adopt, the story behind the brand, your positioning and the spirit the brand evokes. Anyone who knows how to communicate what he has to offer and present them well will be able to attract the right patronage. Verbal communication is about; 1. Story telling 2. Expression and 3. Messaging Non-verbal communication on the other hand, is about; 1. Visual presentation 2. Digital presence, and 3. Body language As business and career individuals, it is important that one utilizes both verbal and nonverbal communication to curate an admirable brand identity and amplify our expertise to the world. ━━━━━━━༺༻━━━━━━━ Follow 𝙄𝙨𝙖𝙖𝙘 𝙉𝙬𝙖𝙣𝙮𝙖𝙣𝙬𝙪, to convert your frustration into greatness, your weakness into strength, challenges into opportunities, and pain into gain.

Too many things to say? You have tons of things we want to share with our audience,  and you know, it can get overwhelming for them. So, how do you communicate when you’ve got so much to say? Follow these steps: (ok, I didn’t say “easy” steps on purpose…) 1. Write down everything you want to say. 2. Check out your competitors - what are they talking about? 3. Ask your customers - what do they care about? Now, look at everything you’ve gathered. What’s that one thing you LOVE about your project that your customers also want, and your competitors aren’t talking about? That’s the essence of your brand. Lead all your communication with it. Use the rest as building blocks.

Trendy slides are NOT effective communication. While it’s easy to get caught up in the allure of fancy designs and striking visuals— Remember that design is meant to support your message— It’s not the message itself. So then what makes effective communication, if it’s not just the design? Effective communication goes beyond aesthetics: It’s about connecting with your audience on a deeper level and conveying your message clearly and compellingly. I believe the most important aspects of effective communication are: → Understanding your audience: Know where they're coming from. → Crafting a compelling story: Structure your message for maximum impact. → Training your team: Ensure everyone communicates your brand effectively. → Possessing industry insight: Familiarize yourself with the inner workings of your target market. → Adapting to context: Tailor your message to fit the situation. → Designing with purpose: Let visuals reinforce your brand's essence. So yes, design most definitely matters, but… Effective communication?  That’s how you are truly heard—consistently and correctly. Start elevating your communication strategy and make every interaction count. Share your thoughts below.

Many communicate, but few connect with their target audience or client. Connecting with your target audience or clients is paramount in effective communication because it builds trust, facilitates understanding, and fosters meaningful relationships. When you establish a genuine connection, you demonstrate that you value and respect their perspectives, needs, and concerns. This not only enhances your credibility but also makes your message more relatable and persuasive. By understanding your audience's motivations, interests, and communication preferences, you can tailor your messages to resonate more deeply, ultimately leading to better engagement, increased loyalty, and a more successful outcome in achieving your communication objectives.

As a member of the board of directors at Bind - communication solutions I know the power of effective brand communication. From content creation to comprehensive media relations, Bind knows how to reach your audience. But there are so many other companies doing the same right? So why Bind? 1/ Experience. With more than 20 years of experience, our expert team knows to how create the best communication strategies for YOUR business. Bind knows what works and what doesn’t. 2/ Local focus. Bind knows that as a business, your local impact matters significantly. By providing local insights to your business, Bind ensures that growth is sustainable and sustained. That’s how you deliver true and powerful results. 3/ Culture is important. Staying true to your culture is crucial. Your audience loves authenticity. At Bind, we know how to clearly and perfectly create that blend of culture and authenticity within your business communication strategy. So trust experience, data-based insights, and the local focus of Bind. It will lead to excellence.

Where do you begin when it comes to crafting a #communication strategy, guidelines, and messaging framework, and defining a brand’s #identity? Regardless of the company's industry or type, understanding your brand #attributes is critical for establishing a solid foundation for internal and external communication and defining how the organisation will be perceived from the outside. Some of these questions may be taken for granted, but even in the largest corporate environment you may encounter scenarios where the answers are unclear. 1. Which tone voice will your brand adopt? Is it official, informal, authoritative, friendly, or conservative? 2. Which three adjectives would you use to describe your brand to someone who is unfamiliar with the industry? 3. What is the main message you want to convey with your content? Is it going to be sales-oriented or something more informative or educational for your audience? 4. What are your strengths in comparison to others? 5. Last but not least, what are the core values guiding your company? Before implementing a communication roadmap and long-term strategy, ensure that you have clear answers to these questions. #communication #branding #brandingexcercise #brandidentity

After years of experience as a business owner and PR professional, I've learned that clarity is key in every aspect of communication. I encourage you to take the time to define your brand's message clearly and concisely. It's not just about what you say, but how you say it. Stay true to your brand's values and personality, and always consider your audience's perspective. And remember, consistency is key. Stick to your messaging across all platforms to build trust and credibility with your audience. If you are ready to work with a professional, I would love to help you gain that clarity. Comment COLLAB and I will send you a link to set up a CEO Strategy Session with me!

Have you ever noticed how effective communication is crucial in today’s fast-paced world? Among its many facets, consistency stands out as essential. But why? 🤔 Consistency builds trust and credibility. When messages align, they reinforce each other, making it easier for the audience to understand and believe. This is key in professional settings where trust is vital. 🤝 Clear and consistent communication reduces misinterpretation, ensuring effective collaboration and decision-making. 🧠Regular, consistent messaging keeps the audience engaged, fostering reliability and loyalty. 📢 For businesses, it maintains a strong brand identity, aligning all messages with the brand’s values and image. 🌟