Theory and Principle’s Post

What is Doherty threshold and how to use it to level-up your designs?⏱️ Find out in our latest article, where we explain the psychology behind that UX law, its application principles, and examples of how it impacts real websites! ➡️ Read the article here: https://lnkd.in/dXxm_aKV

Have you used google meet recently? If so, you might have seen the new design update banner. Changing the design can be really impactful and it tends to be negative, but considering some psychological design laws, you can do a smooth transition and even build trust with your users. Check my new medium article about some lessons we can learn from google's design update approach. Happy reading!

How to use UX laws → to get more conversions Merge psychology with technology that will bring you more clicks, clients, and ROI. Hick’s Law: KISS method With Hick's Law in play, streamline choices and watch decision-making time drop by ~ 30%. Reduce, refine, and enjoy the results! Jacob’s Law: Design with familiarity in mind users spend the majority of their digital time on other sites, so align with common UI patterns, and users are around 70% more likely to feel at ease. Miller’s Law: Less overwhelm = more action. Our memory loves chunks, organize information into bite-sized pieces for a ~ 60% better chance of user retention. P.S. An awesome resource for UX laws: https://lawsofux.com/ ♻️ Repost if you found this useful, cheers!

🚀 Excited to share my latest project on Content Design 🚀 In this project, I explored the application of Hick's Law and Miller's Law to enhance user experience and simplify decision-making in content design. By leveraging these cognitive principles, I focused on creating designs that reduce complexity and improve user retention. 🎯 #UXDesign #ContentDesign #HicksLaw #MillersLaw #UIUX #DesignPsychology #UserExperience #DesignThinking

🔥 One-week crash course on UX Laws! Day 5 - Miller’s Law Miller’s law implies that the average person’s immediate memory store is just “7 chunks of information”. Navigating a new app or website can feel like a mental workout, right? Our brains are incredible, but they have their limits. So, how do we design experiences that don’t leave users feeling overwhelmed? Here are some key principles to keep in mind: ✅Limit Choices: Too many options can lead to decision fatigue. Keep it simple! ✅Clarity is Key: Make sure every element is easy to understand.  ✅Organize Wisely: A clean, organized layout helps users navigate effortlessly. ✅Break it Down: Present information in bite-sized chunks. For instance, as we can see below, remember Holiday Inn’s memorable toll-free number: 1-800-H0LIDAY (+1-800-405-4329)? By incorporating letters, they've made it easy to recall. So, make sure your users focus their memory on what truly matters if you want your product to thrive.🌟 🚨Don't forget to look at the 6th UX Law of this week, which we will share tomorrow! PS: We have written about Miller’s Law in our UX laws article. Link in comments. #uxlaws #miller'slaw #uxdesign #uxui #userexperience #saasdesign #denovers

Fitts's Law and Its Applications in UX #UIUXDesign #UserExperience #DesignThinking #TechDesign #UserCenteredDesign #CreativeProcess #Innovation #CareerGrowth #DesignTools #UXResearch

What is Hick's Law in Interaction Design? The more choices users have, the longer it takes for them to make a decision. Simplifying options can lead to quicker and more satisfying user interactions. This is known as Hick's Law, and it has significant implications for user experiences. When faced with too many options, users can feel overwhelmed, leading to decision fatigue, churning and frustration. 🥴 Hick’s Law (or the Hick-Hyman Law) is named after a British and an American psychologist team of William Edmund Hick and Ray Hyman. In 1952, this pair set out to examine the relationship between the number of stimuli present and an individual’s reaction time to any given stimulus. As you would expect, the more stimuli to choose from, the longer it takes the user to make a decision on which one to interact with. Users bombarded with choices have to take time to interpret and decide, giving them work they don’t want. Some common examples of Hick's Law include: The Google Homepage, Apple TV Remote and Netflix Homepage. #ProductDesign #DesignThinking #InteractionDesign #UXDesign #HicksLaw #Creative #UserExperience #DesignTips #SimplicityMatters

Legal design prototyping with Claude: Five prototypes in one minute 👀 I am really intrigued by the latest Artifacts feature by Claude with their power model Claude Sonnet 3.5 I specifically enjoy that it makes prototyping and creating mock documents and interactive features super easy. The video is a quick cut of about 10 minutes of my discovery process on the European Accessibility Act, where I explored five formats across law and UX. 🚦 Are the prototypes perfect or precise? No 🚦 Is this reliable legal information? Definitely not 🚦 Would I rewrite an rephrase everything and do a lot more testing? Absolutely 🚦 Would a good product require a ton of human work and judgement? Yes 🚦 Can I quickly visualise different concepts to validate my approach? Yesss! Can't wait to play with this with Moderní Právníci! Until then, I'll be over here maxing out my Claude Pro usage limits 😅

Hick's Law The more options people have, the longer it takes for them to make a decision, leading to frustration and overwhelm. Too many choices increase cognitive load and cause decision paralysis, making users less satisfied with their choices, often second-guessing their decisions Possible Solutions : 1. Minimize choices 2. Break down complex tasks 3. Highlight essential items #UX #Hicklaw

Today, I wanted to share a quick refresher on some of the key UX laws that we should all keep in mind when creating user-centric designs. These laws have been proven to enhance user experience and drive business success. So let's dive in! 💡 1️⃣ Hick's Law: "The time it takes to make a decision increases with the number and complexity of choices." This reminds me to keep things simple and avoid overwhelming users with too many options. 🙅♀️ 2️⃣ Fitts's Law: "The time it takes to move to a target area is a function of the distance to the target and the size of the target." In other words, make buttons and clickable elements easily accessible and big enough for users to tap on without frustration. 🤳 3️⃣ Jakob's Law: "Users spend most of their time on other sites. This means that users prefer your site to work the same way as all the other sites they already know." Consistency is key, folks! Don't reinvent the wheel if it's not necessary. 🚀