Matt at Tech Retriever’s Post

Key Insights from an Inspiring Webinar with Don Norman on adplist.org . Here are my Top Takeaways from the session: 1. Humanity - Centered Design: Don Norman emphasizes the importance of designing for people. Putting humanity at the center of design creates solutions that truly resonate with users. 2. Feedback Fuels Growth: Don't shy away from feedback; embrace it! Constructive criticism is a pathway to personal and professional growth. It's the secret sauce for improvement. 3. Pitching with Impact: Presenting ideas goes beyond creativity; it's about data, numbers, and showing how your design translates into profits. Elevate your pitches with compelling presentations. 4. Embrace Criticism: Criticism isn't a setback; it's a stepping stone. Learn from critiques to refine your skills and enhance your craft. 5. Continuous Learning: Step out of your comfort zone! Beyond design, Don Norman advocates for a commitment to lifelong learning. Explore new horizons; broaden your skill set. 6. AI's Power for Designers: Acknowledge the potency of Artificial Intelligence. Don Norman foresees its pivotal role in enhancing the designer's toolkit. 7. Practical Application: Theoretical knowledge is a foundation, but real growth happens when you apply your skills in practical projects. Be a pro by doing, not just knowing. 8. Collaboration is Key: Team up! Collaboration is the breeding ground for learning and establishing meaningful relationships. Collective efforts lead to exceptional outcomes. 9. Crediting Matters: Integrity matters. In the dynamic world of design, always give credit where it's due. It's a reflection of your professional ethics. 10. Consumer-Centric Business: Businesses, listen up! Understanding consumer needs, addressing pain points, and ensuring convenience are not just trends; they're essentials for sustained success #adplist #uxuidesign #designcommunity #donnorman #webinar #uxdesign #businessdesign

In the world of graphic design, simplicity often holds the key to effective communication. Here’s a recent transformation where I simplified complex ideas into a visually compelling thumbnail. The Challenge: My client needed a thumbnail for content discussing AI's potential to replace humans. The challenge was to convey this complex and thought-provoking topic in a simple, clear, and engaging way. The Process: Initial Concept: The original images of a human and a robot were striking but disconnected. They needed to be unified into a single. Simplicity in Design: By focusing on the central question, “Will AI Replace Us?” The Result: The final thumbnail is a powerful yet simple visual that effectively communicates the video's core message, sparking curiosity and encouraging clicks. Looking to simplify your content with powerful visuals? Let’s connect! 📈

UX WRITING GUIDE - RULES OF BREVITY Eliminate Redundancy General Rule Remove unnecessary repetition and keep sentences tight and direct. This applies across all industries—healthcare, finance, tech, legal, and beyond. When you say something twice, you clutter the user’s path to understanding. Some of the domain Examples are 1. Healthcare Redundant: “Past medical history” Concise: “Patient history” Redundant: “Results from the laboratory” Concise: “Lab results” 2. Finance Redundant: “Future financial forecast” Concise: “Financial forecast” Redundant: “Enter in your PIN number” (PIN already means “Personal Identification Number”) Concise: “Enter your PIN” 3. Technology Redundant: “Merge together your files” Concise: “Merge your files” Redundant: “Close proximity sensor” Concise: “Proximity sensor” 4. Legal Redundant: “Null and void” (both words mean the same) Concise: “Null” (or “void”) Redundant: “Advance planning” Concise: “Planning” 5. E-commerce Redundant: “Join our new introductory offer” Concise: “Join our introductory offer” Redundant: “ATM machine” (ATM already stands for “Automated Teller Machine”) Concise: “ATM” Why It Matters in the product or service we offer! 1. Faster Comprehension: Shortened text means less time spent reading, so users can grasp information faster. 2. User Confidence: Concise language feels direct and authoritative, boosting the user’s trust in your product or service. 3. Professional Presentation: Avoiding duplication looks polished, reflecting positively on your brand. 4. Accessibility: Fewer words help those with cognitive or reading challenges absorb content more easily. By eliminating redundancy, you make every word count, ensuring clarity and reducing friction for your audience in any domain. #UXWriting #CommunicationTips #Simplify #PlainLanguage #WritingSkills #ContentStrategy #TechnicalWriting #BrandVoice #UserExperience #ProfessionalWriting #Accessibility #Healthcare #Finance #Tech #Legal #Ecommerce

Struggling with time-consuming design processes? 🤔 I wanted to take a moment to talk about something that’s truly transformed the way I work as a designer—AI tools. If you’ve ever felt that planning and executing design projects can be a time-consuming process, you’re not alone. But I’ve found a way to streamline my workflow using AI applications, and I’m excited to share my experience with you. When I start working on a new project, instead of spending hours brainstorming, I use tools like ChatGPT and Gemini to help prepare my design documentation. These AI tools assist in generating ideas, organizing thoughts, and even creating content that guides the design process. It’s an efficient way to get a jumpstart on creativity. Once I have a clear plan, I move into the design phase with platforms like Canva and Kittle, which are packed with AI-powered features that help turn ideas into polished designs quickly. They offer pre-designed templates and smart editing tools that speed up the creative process without compromising on quality. Now, I want to make it clear that this post isn’t sponsored by any of these applications—these are simply tools I personally use and trust in my own design projects. AI has truly helped me save valuable time, and I believe it can do the same for you, especially if you’re managing multiple projects or working with tight deadlines. If you’re a designer, content creator, or anyone involved in creative work, I highly recommend giving AI tools a try. They can make a big difference in how efficiently and creatively you can bring your ideas to life. Let’s embrace the future of design together! 🚀💡 PS: Do comment down below what's you think about it? #ArtificialIntelligence #DesignInnovation #GraphicDesign #AIinDesign #Creativity #Productivity #DesignTools

How does design help your brand succeed? In our latest Q&A, Chloe Reynolds, Major Tom’s Visual Design expert, explains how our team uses AI tools to speed up early-stage ideas, storytelling to build emotional connections, and strategic design updates to keep brands fresh and engaging — all without sacrificing creativity. Read the full conversation with Chloe now: https://hubs.ly/Q02PBwdJ0

Struggling to find the perfect design tool? 🖌️ This article covers top 16 alternatives to D ID, ideal for 2024! Enhance your creativity, productivity, and results. 🚀👨💻 Read on for the best solutions! #DesignTools #CreativityBoost #2024Tech https://lnkd.in/gh55qjdp

Maximize Your Creative Process with Style Reference Codes ▼ I know… a bit off topic from what I usually post… or is it? I am all about design and the most effective, efficient and productive design process... and how to be more efficient and deliver more consistent results This includes all sorts of tools to get the job done... and get it done well If you're a creative and not using Midjourney and style reference codes yet… it’s time to kick that into action! I still talk to creatives that don’t use AI in their creative process… shocking… why? Many reasons… but most people just don’t get what they need out of it Which is why I will start to share along with my other posts how I use AI in my daily creative process when I design real products and experiences I’ve been using AI as part of my creative process for the last 2 years… and now I can’t imagine myself without it Whether it's mood boards, color exploration, form exploration, contextual imagery, end-user mapping, concept visualization, brand visualization etc… AI has become a key creative tool in my workflow --- Back to style reference codes? Why do I use them? If you’re aiming for image consistency… seamless storytelling… or a distinct design language… these codes are your best friend Here’s why they’re crucial: _Consistency Across Projects… Keep your visuals on point by maintaining a consistent style, even across different concepts and iterations _Precision in Art Direction… Style codes allow you to recreate the same mood, feel, and tone in your work, ensuring that your vision translates with clarity _Flexibility in Exploration… They let you easily explore different artistic styles without sacrificing the cohesive flow of your visuals _Brand and Product Alignment… Whether designing for a specific brand or product, these codes help ensure that the visual language stays aligned with the core identity _Streamlined Workflow… Once you've dialed in the right style, you can scale your creative production more efficiently without starting from scratch each time For any designer, integrating AI isn’t just about speed… it’s about adding depth and exploration to the creative process   Style reference codes are a powerful addition to keeping that creative integrity intact Which are your favorite style reference codes? 

When we asked Cassidy Wolfenson, Creative Director at Labster, what tools she finds indispensable in daily life, her answer was immediate: “Tools that automate.” And those three words are ones to keep hold of whilst reading this interview, and should probably be at the forefront of all our minds. “It’s not perfect, but AI has automated so many production tasks,” Cassidy told us. “In school, I learned how to use the cloning tool, the brush, the eraser and other tools within Adobe Photoshop to remove an object from an image. Now you can just highlight that area in the photo and poof, the object is gone.” For Cassidy and her team, that means less time on boring, repetitive tasks and more time spent on collaboration and being creative. For example, developing compelling visuals that make online simulations more immersive — and thus more inspiring to STEM learners. Our huge thanks to Cassidy for taking the time to answer our questions with such clarity and thought. We hope you enjoy reading what she has to say! Interview here: https://lnkd.in/gCeUbPn2

A strategy canvas is a visual tool used in the Blue Ocean Strategy framework to illustrate a company's competitive landscape and strategic positioning in the market. It provides a high-level snapshot of how a business is currently positioned against its competitors based on key factors or attributes that are important to customers. Key aspects of a strategy canvas include: 1. Key Factors: The strategy canvas typically includes key factors or attributes that define competition within an industry or market. These factors can vary depending on the industry but often include price, product features, service levels, and customer experience. 2. Competitive Profile: By plotting the company's performance on each key factor against that of its competitors, the strategy canvas creates a comparative profile that visually represents the company's competitive position in the market. 3. Visual Representation: The strategy canvas uses a graph or chart format to represent the company's and competitors' positions on each key factor. This visual representation allows stakeholders to quickly grasp the competitive landscape and identify areas where the company stands out or lags behind. 4. Identification of Gaps: Analyzing the strategy canvas helps businesses identify areas where they are overinvesting or underperforming compared to competitors. This insight can reveal opportunities for strategic differentiation and innovation to create a new market space (blue ocean) by shifting focus away from competing head-to-head in existing markets (red oceans). Overall, the strategy canvas serves as a powerful strategic tool for companies to assess their current competitive position, identify areas for improvement or differentiation, and guide decision-making to create a unique value proposition that sets them apart from competitors. It is instrumental in developing a blue ocean strategy by visualizing the competitive landscape and highlighting opportunities for strategic innovation and market creation.

Leveraging AI assistants for marketing is 🔥! At my agency, AI tech has boosted our creativity and efficiency big time. Combining human insights with AI is key for killer campaigns. It's like having a super-smart sidekick, in this case a team of sidekicks! 🚀 #AIInnovation