How can brands tap into the potential of their #data? From sub-second personalisation to overcoming internal hurdles, brands face plenty of challenges when it comes to data. Sometimes it’s about having the right tools. Other times, it’s about aligning processes or shifting mindsets. In part two of our conversation with David Ellis, Managing Director of Station10, we explore these challenges and how brands can level up their data maturity, from beginner to advanced. Link to full article in the first comment and here: https://lnkd.in/eaPmJAqB #DataStrategy #Analytics #CRO #CustomerInsights #RealTimePersonalisation
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