⚠️EP Lawyers! AI/DIY legal tech, cheap legal, and financial advisors are moving into the estate planning space in droves.
And trying to compete by racing to the bottom on your pricing is a losing game - for you and your clients.
The more you compete on cost, the more you commoditize your legal services and contribute to the problem.
And the more you commoditize, the harder it becomes to attract high-value clients and charge what your service is really worth or attract clients who are happy to pay for a better service.
⬇️So, what's the alternative?⬇️
It's simple: you need to differentiate from “cheap legal” or get left behind.
At NewLaw, we call it the “Differentiated Service Model”, and it's the key to charging premium fees of $4-6k (even $8k+ on average in some markets)... for the “same thing” other lawyers get paid $1500 or less to deliver, regardless of what DIY AI/legal tech, cheap legal or financial advisors are doing.
🤝The key is providing a client experience so personalized and high-touch, your services become impossible to compare to the generic, bare-bones plans pushed by the "cheap legal" crowd.
When you deliver this level of bespoke (yet fully systematized) service, clients are happy to invest top dollar for the peace of mind that they have a plan that will work for their family when they need it … and that they simply cannot find elsewhere. 💓
Learn how by joining us for the live “Differentiated Service Model Blueprint” training with Kim Rockwood on Thursday, May 30th @ 12pm ET.
💬 DM or Comment “SERVICE” to register.
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Customer Success at Spellbook 💎 | Building lasting client relationships through exceptional service. Expert in retaining & growing accounts, and scaling cs/cx teams. "Better Call Caul"
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