#onStrategy Snap's Spectacles are a distraction for the company that is losing money I lost count of how many hardware initiatives this company had so far. Do people at Snap understand what are their strengths and weaknesses? I don’t think so… Why spend time, money, and energy to build something that is not in your core skills? This only takes attention from the real problems this company faces. And what are those problems? Well, their CEO, Evan Spiegel, said it in a public letter to its employees: “You may be wondering why, with all of the progress we’ve made in our business over the last year, our share price performance has lagged the overall market. The answer is simple: our advertising business is growing slower than our competitors. The growth of our digital advertising business is one of the most important inputs to our long-term revenue potential, and investors are concerned that we aren’t growing faster. [...] In Q2, even as our upper funnel brand revenue declined by 1%, our lower funnel direct response revenue grew by 16%.” Focus, man! You need to focus! Sources: [1] Spectacles: https://lnkd.in/dYbDE_WY [2] Letter: https://lnkd.in/dVNghPEk Image: Spectacles.com
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🚀 Q3 2024 Snap Inc. Earnings Highlights 🚀 I’m thrilled to share some incredible results from our latest quarter, which we released publically just over an hour ago: ✨ A 230% increase in Adjusted EBITDA ✨ A 790% surge in Operating Cash Flow ✨ A 218% rise in Free Cash Flow Our global top-line revenue is up 15% YoY and 11% QoQ, and our vibrant primarily GenZ and Millennial community continues to expand, with DAUs growing 10% YoY. Snapchat is thriving as the happiest place on our community’s phones, with 80% of our users now over the age of 18. 👻 Our Scale: With 850 million MAUs, we’re well on our way to 1 billion! We now reach over 75% of 13-34 year-olds in 25+ countries (including 🇨🇦). 👻 Content Engagement: Total time spent watching content increased 25% YoY. 👻 Advertiser Growth: Active advertisers doubled YoY, and Direct Response [DR] revenue grew 160%!! 👻 Snapchat+ Growth: Subscribers doubled YoY, surpassing 12 million in Q3. 👻 New Ad Products: Sponsored Snaps, Promoted Places, and features like First Lens Unlimited and State-specific First Story are now live, helping brands engage more intentionally and creatively. 👻 The Future Is Here: to further our vision for augmented reality computing, we launched the 5th generation of Spectacles, our Augmented Reality [AR] glasses powered by our new Snap Operating System [OS], and introduced a series of generative AI (GenAI) innovations for our AR developer platform. There’s more good news to come—stay tuned for updates in the comments. None of this would be possible without our incredible team, who roll up their sleeves each and every day... I must say I am nothing but proud to be one of them. Here’s to a strong Q4! #Snapchat #Bitmoji #Spectacles #Earnings Snap for Business | Snap AR (photo from our Snap Partner Summit, Sept 2024)
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So Yahoo CEO Jim Lanzone is set to join Snap Inc.'s board. Probably no big deal. But, FWIW, in 2014, Yahoo considered (and maybe did?) investing in Snap at a $10B value. Marisa Mayer was then CEO. https://lnkd.in/eFV94yYc After soaring to ridiculous heights in 2021 (~ $85B), Snap now trades at $15B. Yahoo was taken private by Apollo Global Management, Inc. along with AOL for $5B. It was then generating $8B in revenues and profitable. A profitable, growing Yahoo would in normal times be well received by Wall Street. Assuming it's grown since, and commanding a 2X P/S ratio, in theory it's could be a $15-20B business in terms of market value (if not more). But are times normal? I don't know, so unsure of any public market window. Right now, a tie up with an already publicly-traded Snap is an interesting option.
Very excited to join Evan, Michael and the entire Snap Inc. team on the journey ahead. Attended my first meetings this week and the roadmap and execution are both extremely impressive, as is the company's commitment to having a positive impact on the lives and relationships of its users. The opportunity is huge and the team is clearly passionate about making it all a reality. Ready to dig in. https://lnkd.in/e4VgqqPV
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My brain is expanding rapidly. I’ve had an incredible first few days on my Snap Lens Lab programme with Snap Inc. and Royal College of Art. Yesterday was spent at the Snap office where we were able to learn so much about: - The culture at Snap and how employee resource groups are empowered, championed and a core aspect of the working environment. - Experience AR technologies IRL with the AR glasses which was very surreal and from my technical perspective just ignited so much curiosity and interest even if I didn’t understand all the physics of it 😂. - Hear unique perspectives around branding, communications, creative strategy and product. So much I could say but I want to focus on my gratitude for this opportunity which I can already feel is having such an impact just by being able to connect with other like-minded creatives and absorbing a tonne of knowledge from employees/ creatives at Snap and the RCA. One key point I took from Valentina Culatti that was echoed by others was around letting go of your ego and being humble which is a value that keeps me grounded on a personal level but one that I believe is fundamental for the success and evolution of industries and individuals. Cant wait to see how my knowledge of immersive technologies deepens and what can come from this experience. #womenintech #augmentedreality #tech
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Snap Q2 2024 earnings: brand revenue languishing, continued push into DR With brand revenue in systemic decline, Snap seems to be contending with the much more competitive brand advertising landscape wrought by the Everything is an Ad Network dynamic: Snap must square off against relatively new channels like Netflix, Disney+, Amazon Prime Video, and the entire retail media ecosystem for brand budgets. With stagnant user growth in North America, Snap appears to be losing those contests. Meanwhile, Snap is progressing with its DR infrastructure and SMB recruitment efforts, but from a low revenue baseline and with a multi-quarter handicap, having not taken seriously the threat of Apple's App Tracking Transparency (ATT) privacy policy from the start. The result is tepid growth as Snap's advertising platform is rehabilitated for the new operating environment.
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Snap Inc. has lost -$11 billion since going public, and their market cap is only $17.5 billion. 💸 They’ve had only one profitable quarter since their 2017 IPO. 📉 Revenue has been stagnant since 2022, while gross margins keep declining. Yet instead of bolstering their core business, and serving ads more effectively, management is investing more in hardware with AR Spectacles. If Snap doesn’t address their foundational issues soon, they might run out of resources for any initiatives. Including their core business. For Snap users, have you noticed any improvements in the social experience that could turn this around? Or should leadership rethink their strategy? 🤔
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Yesterday, Snap Inc. released their new Spectacles, marking another chapter in the intense gadget war among the worlds largest tech producers, which is always exciting. However, what's even more captivating is the full-on battle now unfolding over the narrative about technology. Is technology evil and does it create isolation? Or does some technology acxtually promote interaction and foster social communities? The fight over this narrative will be truly fascinating to follow in the future. Watch the video to learn more about tomorrow's heroes and villains; according to Snap. #tech #futures #techforgood
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Find out how Snap Inc. is helping creators build communities and how many Gen Z-ers are relying on creators to guide their purchasing choices. Stay on-trend with changes in the creator economy from Influencer’s CEO Ben Jeffries, straight to your inbox. 📩 Sign up to receive our weekly landscape update via the link in the comments below👇 #CreatorLandscape #CreatorEconomy #InfluencerMarketing
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Big news from Snap Inc. (NYSE: SNAP)! The company has delivered an unexpectedly positive earnings report for the first quarter of 2024, showing a profit where none was anticipated. This remarkable performance not only highlights Snap's financial health but also showcases its operational efficiency, setting it apart from competitors in the bustling social media landscape. What’s even more encouraging is Snap’s decision to raise its guidance for the second quarter of 2024. This move demonstrates management's confidence in the company's ongoing strong performance and signals potential future gains, sparking increased investor confidence and optimism. Following this news, Snap’s stock has seen a significant uptick, closing at $14.55—a robust 27.63% increase, or a gain of $3.15. Such a surge underscores the market’s positive reaction to Snap's current trajectory and future prospects. 📌 For those interested in digging deeper into Snap's financial maneuvers and strategic outlook, you can access the full earnings call transcript. 📌 You can explore the details of Snap's recent successes and their strategic planning for the future through the FMP's Earnings Transcript Endpoint. 📌 This endpoint provides the full transcript of earnings calls, offering detailed insights into a company’s financial performance and strategic direction. 📌 Check it out here to get a closer look at how Snap is shaping its future: https://lnkd.in/dm6fNCHr #Snapchat #Earnings #Endpoint #API
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I could not be more excited to share this week’s episode of the Taking Inventory podcast with Snap Inc.'s President of America’s, Patrick Harris. I have looked up to Patrick since I first met him back in 2011 at Meta (aka Facebook) while building my first business Shift - before Snap even existed. For over a decade, Patrick helped build Meta's advertising business into the powerhouse that it is today. While most people I know would have taken a victory lap, thankfully for us Snap Inc. shareholders, Patrick joined Snap to lead the America's and help reshape how agencies, advertisers, and partners work with Snap to grow their businesses. Patrick takes us through how his parents shaped his worldview and approach to leadership, how he started his career, and why Snap Inc. was the place for him after such an incredible run at Meta. We also dive into what he’s doubling down on at Snap (ad tech improvements, leaning into relationships, expanding partnerships) and why the market is finally starting to understand that Snap can deliver value for businesses of all sizes. If you know me, you will not be surprised when I say that this is my favorite episode to date, so do me a favor and take a listen (the whole thing is good IMO) - my bet is after listening you will get why Daniel Druger and I have been/continue to be so impressed with Snap and the people who have previously built/are currently building there. Listen here: https://lnkd.in/gBqd42ZR Cristina Borow Peter Sellis Per Sandell Dante DiCicco David Lue Sean Friedland Mary Bloom Matt Trandall Shane Dwyer Clark Landry Kantrowitz Conor McKenna Eric Franchi
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Last week, I had the incredible opportunity to attend Snap AR's Developer Day and was lucky enough to walk away with a pair of the new Snap Inc. Spectacles—currently exclusive to developers! 🕶️ The event was packed with exciting insights, including a session from Snap's US team on market trends and a deep dive into the new Snap Spectacles and Snap Camera Kit. One of the highlights was learning how the kit can be used to power AR Mirrors—an innovation I believe will become a game-changer for brand activations in 2025. Speaking of AR Mirrors, I got hands-on with one and tried on some Dior clothes virtually - See more in the video below! Big thanks to the legendary Snap team for an unforgettable day - Joe Darko Raag Harshavat Qi Pan Addison Black Summer Wu Jesse McCulloch Trevor Stephenson Andreas Müller Chris Reilly Looking ahead, Shahnanigans has some exciting plans for 2025. We’ll be offering more innovative AR products in the new year—stay tuned for further announcements! 🚀 #AugmentedReality #SnapchatAR #AR #MixedReality #Snapchat
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