Smearcase - Protein-packed Frozen Cottage Cheese reposted this
For health-conscious Americans, the frozen aisle has transformed into a haven of guilt-free indulgence. The latest star? High-protein ice creams. Gone are the days when Halo Top dominated the market alone. Today, competitors like Targets own Favorite Day deliver 20g of protein per pint, while Natty Ice Cream (Tyrel Johnson) ups the ante with a hefty 40g. Then there’s Smearcase - Protein-packed Frozen Cottage Cheese, which reimagines frozen treats with a high-protein, low-fat cottage cheese base packing an impressive 39-44g of protein per serving As innovation ramps up and taste profiles improve, protein-enriched products are no longer niche—they’re mainstream. Heading into 2025, brands that balance flavor, nutrition, and accessibility will dominate this growing space. #health #icecream #wellness
Founder & CEO of Smearcase: Frozen Cottage Cheese / Inventor of FroCo
3wThanks for the shout out! Love seeing the high protein dessert landscape take form.