Small World Stories, Communications for Social Change’s Post

✨NEW Climate Comms Resource✨ Beyond ‘trusted messengers’ – new insights on trust & influence in #climatecommunications 🌱🗣️ This Climate Outreach report is designed to help #climatecommunicators explore the concept of trust, and be much better equipped to build it. It emphasizes moving beyond relying solely on trusted messengers to foster social cohesion and #climateaction. Key findings suggest the need for diverse and inclusive narratives, recognizing social identity, and leveraging community networks. The report advocates a multifaceted approach to climate communication to address the complexities of information dissemination and public engagement in climate action. Read it here 👉 https://lnkd.in/eK_wx8yM #climatecomms #climatechange #climateemergency #climatestorytelling

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