We are excited to announce a major milestone in branded resale: Trove has acquired Recurate!
Trove is acquiring Recurate to strengthen our market leadership by integrating Shopify and peer-to-peer solutions into our enterprise platform. This acquisition underscores Trove's commitment to making branded resale more accessible and supporting the launch and scale of resale programs for all brands.
By integrating Trove’s market-leading capabilities including store trade-ins, digital trade-ins, returns processing, non-new inventory management, and resale site building and management with Recurate’s peer-to-peer expertise, operational network, and Shopify integration, this merger creates a one-stop shop for brands to tailor, launch, and scale profitable resale programs that best suit their needs.
With this acquisition, Trove now commands over 75% of total U.S. branded resale traffic, cementing its status as the market leader in resale technology. This growth is further supported by 29 new brand partners, including Steve Madden, Frank & Eileen, The Frye Company, COYUCHI, Clare V., and Michael Kors.
Branded resale is increasingly proving its value, not only as an environmentally sustainable initiative but also as a profitable business strategy. Trove’s branded resale programs, known for driving revenue growth, attracting new customers, and improving margins, can now launch in as little as four weeks and scale effortlessly to any level.
Trove is poised for continued global expansion, with a focus on new enterprise partnerships in Europe and the United Kingdom, while also driving growth in its established North American operations.
Whether you’re aiming to launch a new resale program or scale an existing one, visit https://lnkd.in/eFwsXyu6 to learn more and join us in shaping the future of branded resale.
#BrandedResale #TroveRecommerce #CircularEconomy
Finance Accountant| ACA/ MSc/ BSc
2moExcellent work!