SE Active’s Post

Reflecting on my journey in marketing promotion, I'd like to share insights from the past year's endeavors with the marketing and promotion team. A key aspect of successful promotions is the ability to effectively reach potential customers to drive sales. Looking back at our successful "End of Year People's Party" event in 2023, organized in collaboration with Cardinal Brand Official "Cardinal Fest 2023 x Ramayana" roadshows at various Ramayana malls in several cities in Indonesia. We were able to attract young customers and engaged loyal customer. The event not only met sales targets but also offered a platform for the community to enjoy free entertainment and stimulate economic activity. The event's success can be attributed to a comprehensive promotional approach, combining offline and online advertising, social media content, branding by Micro KOLs, and enticing discounts of up to 75%. It emphasized the importance of generating customer traffic and driving direct sales through a mix of strategies. In conclusion, the key takeaways from this experience are patience in the process, strategic planning before execution, and embracing creativity to make promotions engaging and effective. Remember, success in marketing is a blend of strategy, creativity, and persistence. This video content created by Dimas Ayodya #MarketingStrategy #Promotions

The rise of Asian brands in the global marketplace is a proof of their ability to understand and cater to the unique needs and preferences of their consumers. By utilizing technology, recognizing cultural nuances, and building strong brand identities, Asian brands are not only competing with global giants but also leading the way in innovation and customer satisfaction. Brilliant insight Kunal Sinha Sir!

TMN has grown to include more than 1,500 buildings and 6,000 screens across 7 key cities in Indonesia. This significant expansion makes building and maintaining strong relationships with its numerous partners both challenging and exciting. Go watch this video, as our resource management team shares their stories and valuable insights on how they create and sustain long-term partnerships that drive success. #targetmedianusantara #advertisinglift #advertising

I've seen firsthand the potential Indonesia holds for B2B businesses like yours. Let's dive into how my team at XpandEast (PT. Bernas Buana Nusantara) can unlock this potential for you. How about we jump on a quick call to discuss your roadmap to success? #IndonesiaMarket #B2BgrowthIndonesia

#Competition can be healthy for an industry as it can act as a powerful driver of innovation and creativity. This may hold true for the #media, #PR and #creative industries in Malaysia, where agencies are motivated to outdo each other, push boundaries and come up with creative solutions to brand problems. According to Andrew Lee, CEO of 4As Malaysia, the creative industry in Malaysia is an "interesting mix of competition and camaraderie" where everyone competes fiercely but has mutual respect that underpin these interactions. That said, A+M spoke to media, PR and creative heads in Malaysia, including Christyna Fong, Ashvin Anamalai, syahriza badron and Nizwani Shahar, about how they perceive competition in Malaysia, their experiences in the thriving industry and how competition and #collaboration can mutually support each other. #HealthyCompetition

Doing business without marketing is like winking at a girl in the dark. You know what you're doing, but no one else does. 🌟 Introducing our Merdeka Promo! Besides being patriotic for our beloved Malaysia (which is a MUST), remember that being smart with your marketing budget is key.💡 #Marketing #Promo #Business #Merdeka #Malaysia

Does a 103% coupon redemption rate seem wild? That too, during #Indonesia's busy #Ramadan period? 😲  Watch how Nestlé BEAR BRAND, dentsu Indonesia, and Glance achieved this with a stellar online-to-offline experience. ✨ #OnlineToOffline #advertising #MobileMarketing #SuccessStory

From TV Producer to Marketing Manager, Storytelling Across Industries One month into my new role as Marketing Manager at a halal premium dim sum start-up, this is how I transitioned from producing documentary films for Malaysia’s leading TV station to shaping the future of a manufacturing company. Despite it being a different industry, the core of my work remains — telling a story that resonates. This time, it’s about more than just a narrative on screen; it’s about crafting a brand that stands out in a competitive market. The company has aced production process — passing all health and safety checks and delivering thousands of delicious dishes daily to popular restaurants, hotels, and businesses across the Klang Valley. Yet, one crucial element is missing: the brand’s identity. No corporate profile, no digital presence, and yes, not even a LinkedIn page… yet. That's where I come in. In the past month, I’ve worked closely with the founder and top management, delving into the company’s existing assets and identifying the gaps that need immediate attention. My eight years of experience in creating impactful marketing campaigns, from airlines to the hardworking street food vendors, coming up with solutions did not take long. I just need to build an entire brand from the ground up. Meetings fill my calendar, reconnecting with past colleagues and leveraging my network to lay the foundation for a solid brand. The scope is enormous—taking on high-impact projects for a rapidly growing, multi-million-ringgit company is a significant leap. While overseeing the bigger picture is thrilling, I’m still very hands-on, whether it’s developing the brand’s story or diving back into occasional video production. Long way to go. Patience is key. Only way is forward. #marketing #food #manufacturing #branding

Achieve Your Branding Goals with Media Mustang Your brand deserves to stand out! 🌟 At Media Mustang, we help you hit the mark with a strategic approach to branding. From brand conceptualization and identity to effective communication and management, we focus on building a brand that resonates and drives results. 🎯💼 Let us bring your vision to life with customized branding strategies designed for success. Visit mediamustang.co or reach out at info@mediamustang.co to learn more. #BrandingGoals #MediaMustang #BrandIdentity #BrandStrategy #DigitalMarketing #BrandManagement #CreativeAgency #MarketingGoals