Big shoutout to Adam De Roma, our Head of Sales in Australia, for representing Scroll Media at SXSW Gaming! 🎮✨ On October 17th, he had the chance to connect with gaming innovators and industry leaders, exploring the future of in-game advertising. Exciting insights coming your way—stay tuned! 🚀 #ScrollMedia #SXSW #GamingInnovation
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On this #NationalVideoGameDay, let's celebrate gaming as a powerhouse in the entertainment industry, ranking among the highest-grossing categories. Our Entercom & Recreation team, as part of their 2023 Entercom Landscape Research, shares some compelling insights: • Gaming Competes for Wallet Share: ~70% of Gen Z gaming households purchase at least one video game streaming subscription. • Top Revenue Generators in the Past 12 Months: o 46% bought a newly released video game. o 38% snagged an older game at a discounted price, proving classics are still cool. o 38% invested in in-game content for free-to-play games. How do you game?
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🌟 Meet Maddy & Noah! 🌟 We’re excited to introduce two key personas from our upcoming report with SuperAwesome on how gaming connects with younger audiences! 🎮 Maddy (Gen Z) and Noah (Gen Alpha) represent the future of gaming — tech-savvy, socially conscious, and constantly evolving. 🔍 Want to understand what makes these generations tick? Get a sneak peek into how they interact with brands in their favorite gaming worlds. Curious to learn more? Get ready for our live report launch on October 22 at the IAB UK Gaming Upfronts in London where all will be revealed! 🎉 #GamingReport #GenZ #GenAlpha #InGameAdvertising #GamingInsights
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NODWIN Gaming acquires Trinity Gaming in Rs 24-cr deal. This acquisition adds agency business, YouTube MCN and Meta CSP of Trinity Gaming to the NODWIN ecosystem. Read the full story :- https://lnkd.in/gHFtb-gf Akshat Rathee | Abhishek Aggarwal | Shivam Rao #e4m #NodwinGaming #TrinityGaming #Esports #GamingIndustry
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Globally, there are 3.38 billion gamers, making gaming a universal entertainment and engagement medium. With mobile gaming ad spend set to reach $130.9 million by 2025, the opportunity for brands is monumental. 🔗 Visit the link in the comments to explore iion for insights on enhancing your game advertising approach. #GlobalGaming #AdvertisingOpportunity #GamingAudienceInsights
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The world of gaming is booming, but are you effectively tapping into its massive potential? At Advertising Week New York, our very own Isabela Albero, Managing Director at T&Pm, and Tiara Puglisi, Director of Brand Marketing at Electronic Arts (EA), teamed up with experts from Discord and ALDORA to discuss cutting-edge strategies for navigating the dynamic world of gaming advertising. Ready to level up your ad game? See the key takeaways from the session by clicking the link below. https://lnkd.in/dqBEvw7Y #TandPm #PowerOfAnd #Gaming
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CDC Gaming Connect here with your Thursday refresh on all things gaming! 🎲 🔹 Detroit casinos saw their best November since the pandemic, hitting $106.4 million in revenue—a clear comeback! 🤑 🔹 Maryland’s sports betting market shattered records with $78.6 million in November revenue, driven by $639 million in wagers. 🏆 🔹 Macau is back on top, with nearly $1 billion in gaming tax revenue for November, a 6.4% year-over-year boost. 🎰 🔹 ... and more in today’s episode. Want to stay connected in the industry? Visit CDCGaming.com for all the details. #CDCGamingConnect #DetroitCasinos #SportsBetting #MacauGaming #CasinoNews #GamingUpdates #IndustryTrends #MarylandGaming
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CDC Gaming Connect here with your Thursday refresh on all things gaming! 🎲 🔹 Detroit casinos saw their best November since the pandemic, hitting $106.4 million in revenue—a clear comeback! 🤑 🔹 Maryland’s sports betting market shattered records with $78.6 million in November revenue, driven by $639 million in wagers. 🏆 🔹 Macau is back on top, with nearly $1 billion in gaming tax revenue for November, a 6.4% year-over-year boost. 🎰 🔹 ... and more in today’s episode. Want to stay connected in the industry? Visit CDCGaming.com for all the details. #CDCGamingConnect #DetroitCasinos #SportsBetting #MacauGaming #CasinoNews #GamingUpdates #IndustryTrends #MarylandGaming
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CDC Gaming Connect here with your Thursday refresh on all things gaming! 🎲 🔹 Detroit casinos saw their best November since the pandemic, hitting $106.4 million in revenue—a clear comeback! 🤑 🔹 Maryland’s sports betting market shattered records with $78.6 million in November revenue, driven by $639 million in wagers. 🏆 🔹 Macau is back on top, with nearly $1 billion in gaming tax revenue for November, a 6.4% year-over-year boost. 🎰 🔹 ... and more in today’s episode. Want to stay connected in the industry? Visit CDCGaming.com for all the details. #CDCGamingConnect #DetroitCasinos #SportsBetting #MacauGaming #CasinoNews #GamingUpdates #IndustryTrends #MarylandGaming
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This week in #GIFriday: With LeoVegas set to complete its acquisition of Tipico US by the end of Q3, what does this say about the US online gaming market? We also look at the latest news from Asia-Pacific and Canada. Guest column by Adam Taylor, Senior Partner at H/Advisors. Swipe ⬅️ to read. #gamingnews #gamingindustry #gamblingnews #gamblingindustry
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