Sarah Melville’s Post

⭐️ $30 Million for Women’s Soccer: Michele Kang’s Vision for the Future Michele Kang recently announced a record-breaking $30 million pledge to U.S. Soccer over the next five years—the largest donation ever made by a woman to the organisation. This groundbreaking investment will: - Double youth national team camps, giving 100,000 young players access to top-tier talent development. - Create mentorship and education opportunities for 70,000 female coaches and referees, paving the way for future leaders in the sport. And that’s just the beginning. 🌟 Who is Michele Kang? Kang is not only reshaping soccer in the U.S.; she’s building a global empire for women’s football. As the mastermind behind Kynisca Sports International—the first multi-team global organisation dedicated to women’s football—she’s setting the stage for transformative growth. Inspired by Cynisca of Sparta, the first woman to win an Olympic title, Kang is proving that women’s sports deserve world-class investment and infrastructure. 🌎 Her Global Empire: 🇺🇸 Washington Spirit: 2021 NWSL Champions, led by stars like Trinity Rodman and Ashley Hatch, and are currently chasing glory in the 2024 finals. 🏴󠁧󠁢󠁥󠁮󠁧󠁿 London City Lionesses: England’s only fully independent professional women’s football team. 🇫🇷 Olympique Lyonnais Féminin: The powerhouse with 8 UEFA Women’s Champions League titles, now under Kang’s vision to build a new stadium and expand training facilities. 📈 Beyond Football: Kang’s commitment to elevating women’s sports extends to rugby as well. Her $4 million pledge to USA Women’s Rugby Sevens ahead of the 2028 Olympics highlights her broader mission to invest in female athletes. Her vision isn’t just about trophies; it’s about rewriting the narrative of women’s sports. By investing in player-first facilities, developing future talent, and building global connections, Kang is proving that women’s football is both a serious sport and a lucrative business. With these bold moves, Michele Kang is ensuring that women’s football thrives on and off the pitch, inspiring generations to come. Check this out: https://lnkd.in/gTgvcfky 📩 Interested in women’s sports? Want to stay updated on the women’s sports world? Subscribe to my newsletter for the latest news, insights, and weekly roundups! #Womensfootball #Womensports

Exciting news for Portland! The recent investments in a WNBA team are not just about growing women's sports—they represent a major opportunity for economic and workforce development in our region. As Portland positions itself as the "epicenter of women’s sports", these investments will create ripple effects across industries—sports management, hospitality, event production, marketing, media, and even construction and technology. This is where Career and Technical Education (CTE) comes in. For CTE students, these emerging opportunities mean real-world pathways into careers that support and sustain major sporting events and organizations. Whether it’s managing game-day operations, creating engaging digital media, or contributing to the fan experience through hospitality, the WNBA’s presence will open doors to high-wage, high-demand jobs that align with CTE pathways. We need to seize this moment by connecting our students to these opportunities. Let’s continue building strong partnerships with industry leaders to ensure our CTE programs prepare students for the evolving workforce. Portland’s future is exciting, and our students deserve to be part of it.

Here's what led up to the privatization of sports and what the next decade looks like for amateur and professional sports.

With an investment of $188 million in Portland’s National Women’s Soccer League team and the arrival of a WNBA franchise in 2026, Rose City business leaders are focusing on defining and supporting the city's vision as a global hub for women’s sports. Read more ➡️ https://lnkd.in/diKuNmU4

𝘛𝘩𝘦 𝘣𝘢𝘴𝘬𝘦𝘵𝘣𝘢𝘭𝘭 𝘸𝘰𝘳𝘭𝘥 𝘤𝘰𝘯𝘵𝘪𝘯𝘶𝘦𝘴 𝘵𝘰 𝘴𝘱𝘦𝘤𝘶𝘭𝘢𝘵𝘦 𝘢𝘣𝘰𝘶𝘵 𝘢 𝘧𝘶𝘵𝘶𝘳𝘦 𝘸𝘩𝘦𝘳𝘦 𝘌𝘶𝘳𝘰𝘓𝘦𝘢𝘨𝘶𝘦 𝘵𝘦𝘢𝘮𝘴 𝘮𝘪𝘨𝘩𝘵 𝘢𝘭𝘪𝘨𝘯 𝘸𝘪𝘵𝘩 𝘵𝘩𝘦 𝘕𝘉𝘈 𝘪𝘯 𝘴𝘰𝘮𝘦 𝘤𝘢𝘱𝘢𝘤𝘪𝘵𝘺. 𝘞𝘩𝘪𝘭𝘦 𝘯𝘰 𝘧𝘰𝘳𝘮𝘢𝘭 𝘱𝘢𝘳𝘵𝘯𝘦𝘳𝘴𝘩𝘪𝘱 𝘦𝘹𝘪𝘴𝘵𝘴, 𝘪𝘯𝘵𝘦𝘳𝘦𝘴𝘵𝘪𝘯𝘨 𝘥𝘦𝘷𝘦𝘭𝘰𝘱𝘮𝘦𝘯𝘵𝘴 𝘩𝘪𝘯𝘵 𝘢𝘵 𝘤𝘭𝘰𝘴𝘦𝘳 𝘵𝘪𝘦𝘴 𝘣𝘦𝘵𝘸𝘦𝘦𝘯 𝘵𝘩𝘦𝘴𝘦 𝘵𝘸𝘰 𝘱𝘰𝘸𝘦𝘳𝘩𝘰𝘶𝘴𝘦𝘴 𝘰𝘧 𝘨𝘭𝘰𝘣𝘢𝘭 𝘣𝘢𝘴𝘬𝘦𝘵𝘣𝘢𝘭𝘭. 𝐍𝐁𝐀’𝐬 𝐕𝐢𝐬𝐢𝐨𝐧 𝐟𝐨𝐫 𝐄𝐮𝐫𝐨𝐩𝐞𝐚𝐧 𝐄𝐱𝐩𝐚𝐧𝐬𝐢𝐨𝐧 During the Paris Olympics, NBA Commissioner Adam Silver mentioned the league’s intent to create deeper roots in Europe. The possibilities include creating an NBA-run league overseas or hosting annual tournaments featuring NBA and European teams. This initiative, however, has primarily involved discussions with FIBA rather than the EuroLeague. Silver emphasized the goal of growing the NBA's global presence, and Europe remains a key target. 𝐂𝐨𝐮𝐥𝐝 𝐄𝐮𝐫𝐨𝐋𝐞𝐚𝐠𝐮𝐞 𝐓𝐞𝐚𝐦𝐬 𝐉𝐨𝐢𝐧 𝐍𝐁𝐀 𝐂𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐨𝐧𝐬? Recent reports suggest that some EuroLeague teams are considering joining future NBA-organized European competitions. This could represent a seismic shift in the basketball world, providing EuroLeague clubs with a platform to compete directly with NBA teams under the league’s structure. 𝐏𝐨𝐭𝐞𝐧𝐭𝐢𝐚𝐥 𝐅𝐨𝐫𝐦𝐚𝐭: If this happens, it could involve select EuroLeague teams participating in a new, hybrid tournament. 𝐈𝐦𝐩𝐥𝐢𝐜𝐚𝐭𝐢𝐨𝐧𝐬: This move would enhance the visibility of EuroLeague franchises and integrate them into the NBA’s growing global ecosystem. It also raises questions about how domestic and European competitions would adapt to such a groundbreaking change. 𝐄𝐮𝐫𝐨𝐋𝐞𝐚𝐠𝐮𝐞’𝐬 𝐂𝐮𝐫𝐫𝐞𝐧𝐭 𝐅𝐨𝐜𝐮𝐬 While these potential NBA collaborations are in early stages, the EuroLeague remains focused on consolidating European competitions. Talks are ongoing to merge the Basketball Champions League (BCL) and EuroCup, creating a unified second-tier competition beneath the EuroLeague. FIBA and EuroLeague Basketball aim to launch this new league by the 2025-26 season, involving 36 teams from across Europe. This effort underscores the EuroLeague’s priority to strengthen its own ecosystem while navigating the global basketball landscape. The possibility of EuroLeague teams joining NBA-organized competitions is an exciting prospect that could reshape professional basketball. For now, both organizations are exploring their paths forward, and fans worldwide are watching closely to see how this story unfolds.

#MLTInsights: The summer of major events has come and gone, leaving behind a trail of unforgettable moments and prominent brand sponsorships. But which sports are capturing the hearts of German fans and fostering the most positive brand perceptions?   Our Market Landscape Tracker delved into this question, surveying fans about their views on sponsors in their favorite sports.   Key findings 👇: ➡️ Tennis fans consistently express a more positive outlook on sponsors. 🎾 ➡️The NFL is challenging traditional sports in terms of brand perception. 🏈 ➡️ While F1 sponsorships typically don’t come cheap, they hold the potential of a high reward for your brand. 🏎

Zarah Al-Kudcy is leaving Chelsea Football Club Women to take on the role of Chief Revenue Officer for NewCo, the independent body set up to run the top-flight women’s league and the second-tier Women’s Championship. This strategic move is expected to bring significant changes and benefits to the WSL. Key Points and Potential Impacts - Strategic Leadership: Al-Kudcy's experience at Chelsea Women, where she significantly boosted commercial partnerships, is anticipated to bring strategic leadership to the WSL. Her efforts could drive increased sponsorship and revenue opportunities for the league. Economic Impact: - Sponsorship Growth: Under her leadership, Chelsea Women secured major sponsorship deals, and similar strategies could be employed to enhance the WSL's commercial footprint. The WSL could see a 15-20% increase in sponsorship revenue over the next few years. - Viewership and Engagement: By leveraging her expertise, Al-Kudcy might drive initiatives to boost viewership and fan engagement, potentially increasing WSL's audience by 10-15%. Market Dynamics: - Brand Partnerships: Al-Kudcy's network and experience could attract high-profile brand partnerships, similar to those seen in men's football leagues. This could elevate the WSL's market position and commercial appeal. - Revenue Streams: New sponsorships and increased media rights deals could significantly boost the WSL's revenue streams, aligning with broader growth trends in women's sports. #WSL #WomensFootball #ChelseaWomen #SportsBusiness #Sponsorship #Football #SportsMarketing

If the WNBA (Women's National Basketball Association) does anything but approve the Las Vegas Convention and Visitors Authority - LVCVA player #sponsorship deals, it will be a step back for women's sports. More in today's blog post. #sportsmarketing #sportsbusiness