Riester’s Post

How can you ensure your digital experiences are relevant to the people on the other end? Discover our ultimate guide to creating human-centered digital experiences — including real-world examples and research strategies you can use today. https://hubs.la/Q02yT_wv0 #humancentereddesign #userresearch #customerexperience

How can you ensure your digital experiences are relevant to the people on the other end? Discover our ultimate guide to creating human-centered digital experiences — including real-world examples and research strategies you can use today. https://hubs.la/Q02yT_wv0 #humancentereddesign #userresearch #customerexperience

Last week I had a chance to attend GoTech World. Digital marketing and Product & UX design stages were amazing! A key takeaway that resonated deeply with me: with the rapid advancements in technology, especially AI, two timeless truths remain: 1️⃣ Human strengths are irreplaceable. Empathy, creativity, and critical thinking are still the core differentiators that set us apart in a tech-driven world. 2️⃣ Stories still matter. People connect with the narratives behind brands, not just their products. A powerful story can make a brand unforgettable. These insights serve as a reminder that while we embrace innovation, the human touch and authentic storytelling will always have the power to drive meaningful connections. What do you think? How do you balance leveraging tech while staying true to the human essence of marketing?

🗣 People are asking, so AIM is listening👂 📢 What is Digital Experience? 🤳 Digital experiences are pivotal in shaping how users interact with products and services. 📜 AIM Consulting's guide explores the importance, benefits, and strategic implementation of digital experience, revealing how technology can enhance user satisfaction and business outcomes. ↗ If you want to elevate your digital interactions with insights, ask me how ❤️ #DigitalTransformation #UserExperience #TechInnovation

📈💻🏬🌐 Are you ready to revolutionize your business’s customer experience? Have you considered the power of a phygital strategy? 🤝 The term ‘#phygital’ might sound like a buzzword, but it’s a concept that’s transforming the way businesses operate. It’s a human-centered approach that fuses the physical and digital worlds to deliver a seamless, personalized experience for customers. 🛍️💻 Imagine walking into a store where connected interactive terminals guide you to your desired products, offer personalized recommendations, and even process your payments. This is the power of phygital - it’s about enhancing the customer journey with immersive experiences that not only attract but also retain customers. 🌟👥 But the benefits of phygital don’t stop at customer experience. It’s a cost-effective and ROI-driven strategy that can significantly improve your business’s bottom line. By optimizing your physical locations and integrating them with digital platforms, you can boost customer engagement, drive sales, and ultimately, increase profits. 📈💰 So, are you ready to take the leap into the phygital world? To learn more about how a phygital strategy can benefit your business, check out our blog! 📝💻 👇 Link in the comment Let’s embrace the future of customer experience together with the American Institute of Business Experience Design (AIBXD). #Phygital #CustomerExperience #BusinessStrategy #DigitalTransformation #ROI #LinkedInTips

In today's digital world, tech companies' design choices significantly impact user behaviour. Let's examine how certain features can balance convenience and manipulation. Infinite Scroll Convenience: Infinite scroll makes content consumption effortless, catering to our desire for ease and instant gratification. It streamlines the user experience, continuously allowing us to discover new information without interruption. Addiction: However, it also taps into our brain's reward system, encouraging us to keep scrolling in search of new content. This can lead to addictive behaviour, as we find ourselves endlessly browsing without a clear stopping point. Dark Patterns in E-commerce Optimized Conversions: E-commerce platforms often use techniques like urgent countdown timers, limited-time offers, and highlighting popular items to drive quick purchase decisions. These strategies can significantly boost conversions by creating a sense of urgency and scarcity. Forced Continuity: On the other hand, some subscription services employ dark patterns by making it difficult to cancel a subscription or automatically enrolling users in auto-renewal without clear consent. This manipulative practice can trap users in unwanted services, causing frustration and distrust. Autoplay Feature User Convenience: Autoplay simplifies the viewing experience, making it easier for users to discover new content without manually selecting each video. This seamless transition enhances user engagement and satisfaction. Excessive Screen Time: Despite its convenience, autoplay can also lead to users watching more content than originally intended. This often results in excessive screen time, as users spend hours on the platform without realizing it. Digital designers and product managers must use these features to enhance user experience without straying into manipulation. Ethical design should prioritize user well-being, transparency, and control, ensuring the digital world remains a space for positive and meaningful interactions. #DigitalDesign #UserExperience #EthicalDesign #TechInnovation #ProductManagement #Ecommerce #UserEngagement #TechEthics

Want to convert more visitors into customers? Have a look at the onboarding experience of your product. Try these things - → Avoid anchoring bias → Focus on framing effect (Wanna know what is it? 👀) → Display positive informations that attracts users Thank you! This is Subash Chandra Founder & Head of Design Seative Digital & UnifiedUI

Digital experiences are pivotal in shaping how users interact with products and services. AIM Consulting Group's guide explores the importance, benefits, and strategic implementation of digital experience, revealing how technology can enhance user satisfaction and business outcomes. Elevate your digital interactions with insights from AIM! #DigitalTransformation #UserExperience #TechInnovation https://lnkd.in/gQZem7G5

Adopting a headless architecture can help fulfill the customer’s journey in a way that not only benefits them, but benefits the marketer, too. Here’s how: • Increase speed to market by creating content once and reusing it across devices • Avoid content silos and fragmented customer experiences • Greater personalization • Better web vitals, SEO and shorter load times • Faster editing, deployment and control over the front-end UX display Learn more: https://lnkd.in/eEK2HRKc

Digital experiences are pivotal in shaping how users interact with products and services. AIM Consulting Group's guide explores the importance, benefits, and strategic implementation of digital experience, revealing how technology can enhance user satisfaction and business outcomes. Elevate your digital interactions with insights from AIM! #DigitalTransformation #UserExperience #TechInnovation https://lnkd.in/gCBA_dwp