Ricardo Roberts’ Post

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The Future is Inclusive. Make it BIEN.

Ever get some feedback that made your day? We work tirelessly to ensure our work is culturally relevant, but to be honest, sometimes we're not sure what "lands" and what doesn't. Everything is meticulously researched, but we don't have the luxury of capturing audience feedback on most jobs. This feedback from Meghan Shrivastava our recent animation highlighting cricket and the community bonds it forms in India makes it all worth it. Big shouts to illustrator and animator Mayuk Goswami for shedding light on gully cricket and how it is played in the streets of India. #inclusivedesign #designwithnotfor

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