RevHealth’s Post

✨ 17 Tips To Train Marketing Teams On AI Best Practices And Workflows | Forbes #AI, #AIMonitor, #MosaikNews

How marketers can go beyond random acts of AI and why they should

5 AI trends that will completely change a marketer’s life in 2024 👇 -- ✅ Shifting from piloting to 10Xing AI use ✅ Tackling scaled content abuse ✅ Increased legal challenges ✅ Addressing AI biases ✅ Re-skilling creatives But why do they matter? Read it from the pen of our CEO Thomas Zoëga Ramsøy & buckle up 👇 https://bit.ly/3Vrpeup #aitrends #marketingai #stateofadvertising2024

Adopting AI beyond random marketing acts #ai #aiworkflow #processimprovement #marketingworkflow #marketingautomation #personalization

🚀 Embrace the Future of AI Marketing 🌟 Discover a new era of innovation in AI marketing with our latest article, "Reimagining AI Marketing: A Call for Innovation." Uncover the vast potential of AI in transforming industries beyond mere data analysis. Dive deeper into the ethical considerations surrounding AI marketing and the importance of transparency and user consent. Join us in redefining the landscape of AI marketing by prioritizing bold, visionary thinking and collaborative efforts between AI systems and human creativity. Learn more by reading the full article on our website! 📌💬 [Read the full article here → https://lnkd.in/evq8A52Y ] #AIInnovation #MarketingEthics #AIRevolution #InnovativeMarketing

If you're grabbing a genAI tool to shorten your processes here and there you are likely committing "random acts of AI." Learn from Jim Ewel what a waste of time that can be and how to better integrate AI into your workflows.

4 Ways the EU AI Act Impacts Marketers The EU AI Act is poised to set a global standard, and presents challenges and opportunities, pushing for more transparent and fair AI use in marketing. 1. It requires companies to ensure that AI systems used in marketing are transparent, non-discriminatory, and respectful of user privacy. 2. Marketers need to evaluate their AI tools to ensure compliance with the new regulations, particularly regarding data collection, automated decision-making, and personalized advertising. 3. You may experience additional costs for compliance and adapting marketing strategies to align with the ethical and legal standards set by the EU. 4. Marketers may need to adopt more responsible AI practices, potentially increasing consumer trust. Here are some key steps you can take to ensure compliance. https://ow.ly/zu8y50SQJOz #AIUseAct #AIMarketing #AICompliance

Feeling the pressure to adapt to AI but not sure where to start? Check out our latest blog on practical strategies to transition from task-doer to AI director.

By 2025, organisations that use AI across the marketing function will shift 75% of their staff’s operations from production to more strategic initiatives. One example being that marketers can leverage AI in the creative process to automate the capturing, processing, and analyzing of real-world images and videos, improving image quality and developing digital twins. Interesting read from the Gartner Team, more info around their report "Predicts 2023: AI, Social Toxicity and Disappearing Customers Forge the Future of Marketing." is available through the link 🤝 🔗 #AI #marketing #strategy

Unforeseen consequences of relying on AI in marketing strategies. This thoughtful article makes the valid distinction between using AI to crunch through data and predict more effectively, and over-reliance leading to lost creativity. #AI #marketingstrategy #digitalmarketing