Relais & Châteaux’s Post

At Tadpole Consulting (Official), our commitment to #community and the value of an #ecosystem approach remains at the core of what we do. We are excited to welcome our first #bloggers and social media #influencers to the Tadpole ecosystem. As believers in the power of #collaboration, we see the integration of diverse voices, especially those of passionate travellers, as an invaluable addition to our #network. These influencers bring a unique perspective: the direct #feedback from their firsthand #experiences as passengers. Their insights reveal gaps across the passenger journey, from pre-boarding to in-flight services and post-travel touchpoints. This feedback is critical, as it allows us to identify specific areas for #improvement and #design targeted #solutions in collaboration with our ecosystem partners. By leveraging their perspectives, we can enhance the overall travel experience, ensuring that our solutions are grounded in real-world insights and directly address passenger needs. Our goal is to continually enhance the #passenger #journey, drawing on the collective strength of our network. Let's explore how we can drive meaningful #change and deliver exceptional value to our clients - AND YOURS! . . #airlines #passengerjourney #passengerexperience #customerexperience #travelexperience #inflightexperience #curatedexperience #travelandlifestyle #tadpoleecosystem

Summer has finally arrived! 🌞✈️ Last month, we ranked the most popular airlines based on the Estimated Media Value (EMV) generated by influencers on social media. With flights sorted, now it's time to focus on hotels! 🏨 We've selected the 10 most popular hotel chains to analyze the EMV generated from direct mentions by influencers on Instagram and TikTok. In total, we analyzed over 5,000 mentions across 26 countries. 🌍 And now, without further ado, here are the results! 🎉 1-Mercure Hotels 2-Meliá Hotels International 3-Novotel Hotels 4-Four Seasons Hotels and Resorts 5-Iberostar Group 8-Hilton 7-NH Hotel Group 8-Marriott International 9-Radisson Hotel Group 10-InterContinental Hotels & Resorts Curious about what elevated Mercure, Meliá, and Novotel to the top? 🌟 Stay tuned for more insights! #InfluencerMarketing  #Hotel #Hospitality #HotelChains #influencers #Primetag

Voting is open for the 5th Edition of Influence Exchange Confex and Awards Series happening on 19th November 2024 in Doha, Qatar! 🌟 Now is your chance to support the influencers and marketing leaders who have made a remarkable impact in the industry. Cast your vote and help them receive the recognition they truly deserve! How to Vote: 1. Visit the Voting Page: Click here https://lnkd.in/gjGPMPjh 2. Review the Nominees in each categories. 3. Cast Your Vote: Choose your favourite nominee and vote for them 4. Submit Your Vote: Click "Submit" to finalize your vote. 5. Nominees with the highest number of votes will be considered a strong contender for winning the award. Don’t miss this chance to make your voice heard and show your support! 🎉 #influenceexchangegroup #voteforyournominee #Influencerawards2024 #iecna #castyourvote #event2024 #Influencermarketing #conference #event #networking #influencers #marketeers #digitalmarketers #summit #b2bevent

Thrilled to share our recent publication in the Information and Communication Technologies in Tourism 2024 conference, co-authored with my Professor Larbi Safaa and Professor Dalia Perkumiené. Our paper, titled "Influencers and Tourism: Story of a Recent and Revolutionary Phenomenon: What Does Bibliometric Analysis Reveal," indexed in Scopus, explores the impactful role of influencers in reshaping tourism. Delve into our analysis for a comprehensive look at how social media is influencing travel trends. https://lnkd.in/edrth_Nv

Voting is open for the 5th Edition of Influence Exchange Confex and Awards Series happening on 19th November 2024 in Doha, Qatar! 🌟 Now is your chance to support the influencers and marketing leaders who have made a remarkable impact in the industry. Cast your vote and help them receive the recognition they truly deserve! How to Vote: 1. Visit the Voting Page: Click here https://lnkd.in/gjGPMPjh 2. Review the Nominees in each categories. 3. Cast Your Vote: Choose your favourite nominee and vote for them 4. Submit Your Vote: Click "Submit" to finalize your vote. 5. Nominees with the highest number of votes will be considered a strong contender for winning the award. Don’t miss this chance to make your voice heard and show your support! 🎉 #influenceexchangegroup #voteforyournominee #Influencerawards2024 #iecna #castyourvote #event2024 #Influencermarketing #conference #event #networking #influencers #marketeers #digitalmarketers #summit #b2bevent

This year at #Coachella, one brand, in particular, caught my eye: 818 Spirits Forget the endless stream of influencer partnerships. 818 went all-in on creating an experience for EVERYONE. Their "818 Outpost" pop-up offered free festival essentials, photo ops, and a chance to connect with the brand in a fun, desert-inspired setting. This approach resonated with me for a few reasons: Inclusivity: It wasn't just about influencers and celebrities. 818 opened its doors to everyone, fostering a sense of community and belonging. Engagement: The free giveaways and photo ops created a fun, interactive experience that encouraged attendees to participate and share their experience. Brand Connection: By prioritizing a positive experience over a one-sided sales pitch, 818 built genuine connections with festival-goers. You have read it from me before, being able to shift in your mindset is key and I think this brand did a really great job. While influencers can be valuable assets, a focus on authentic audience connection is crucial for long-term brand success. What did you see from #Coachella that caught your eye?

Such an insightful masterclass from Steph. With tips that can be put into immediate action. Including the reason, I am all of a sudden posting on Linked In. 😉

Porto>Lisbon (Portugal) Graz>Salzburg (Austria) Harlem>Amsterdam (Netherlands) Tarragona>Barcelona (Spain) Ghent>Bruges(Belgium) Gmunden>Hallstatt (Austria) What are these? They are the sister city which provide far superior experience than their more popular counterpart. Then why are they not visited as much as their popular counterpart? 👉 Because no one talks about them. I am looking at you #TravelAgency, #Influencers. 👉 People hopping from one country to another to get "Most number of country visited" tag, simply skip these cities. 👉We like to go to places where more often than not our friends and family have already been due to Cognitive ease. If they offer similar experience why doesn't it matter which I chose? 👉For a more #authentic experience 👉For better price vs value 👉To avoid "Instagram vs Reality" as shown in the video 👀 #travel #europe #toursim #RoamMate

Did you know that after the UEFA EURO 2024, the CONMEBOL Copa America 2024, and the Paris 2024 - Comité d'organisation des Jeux Olympiques et Paralympiques de 2024, high-performance athletes have established themselves as the kings of social media? ⚽🏀🏓🥊🏌️♀️🏋️♂️🏇Brands are aware of this, which is why they continue to choose them as influencers, achieving double the engagement compared to traditional influencers and up to seven times higher return on investment. One of the main reasons for this trend is that sports fans are incredibly loyal, follow them consistently, and trust their product recommendations. Follow CRL MEDIA LLC on social media for more trends and tips. #Influencers #PR #Trends

Fundamental Hospitality in the Spotlight. Recently, we’ve had the pleasure of hosting many household names across our brands, including Peggy Gou, Naomi Campbell, Jason Derulo, Edward Enningful, and Pixie Lott. Beyond bragging rights, hosting celebrities and influencers at restaurants and bars has emerged as an incredibly effective marketing strategy over the past decade. It is so effective that influencer marketing is expected to be worth 24 billion dollars by 2025. In the traditional sense, high-profile guests have always generated PR coverage and column inches. However, now they have an increasingly direct impact on the purchasing decisions of their fans. With millions of followers hanging onto every post, one Instagram post can expose a brand to millions of prospective customers, providing immediate and widespread visibility. Their alignment with venues not only drives engagement but also increases relevance, heightens aspirational value, and provides a platform to reach our target audience. These partnerships and endorsements are invaluable in enhancing and bringing to life our brand offering. 📸- Pixie Lott #influencers #celebrities #marketing #pr