Red Brick Road’s Post

What fictional place would you like to visit? Some interesting fictional places in this video🤯 Where would you like to go? #theprinters #loughborough #teamvideo #printingleicester #promotionalclothing #businesscards #leicester #leicestershire

What does it mean for a brand to truly co-create with its customers? We spoke to giffgaff | Certified B Corp's CEO Ash Schofield about the uniquely collaborative culture of their brand community – and how it's members have played a crucial part in shaping giffgaff's identity, growth and success. Our conversation with Ash was an incredibly valuable part of the research process for our upcoming white paper on community-led growth, Finding Your Tribe, launching later this week. Watch the full interview now on our website! 👉 https://lnkd.in/epBni7KH - #giffgaff #AshSchofield #BrandCommunity #BCorp #Whitepaper #Research #CSuite #CEO #CMO #Community

You may be familiar with R. Riveter after seeing the founders appear on Shark Tank ABC back in 2016, earning an investment from Mark Cuban. Since then, their catalog has continued to grow, as has their reputation for providing meaningful employment to military spouses. While they have a wide selection of bags, totes, and wallets, the My Story Hopper bag offers an opportunity to create a one-of-a-kind piece, by embroidering your own handwritten note on the side. It's a great opportunity to share a message with a loved one that can be cherished for a lifetime. https://lnkd.in/gjCWvJry I'm highlighting some amazing products via LinkedIn. Here's why: - Recently, there has been a lot of talk about #politics on #LinkedIn. This will likely continue. But hopefully this post encourages you to talk about a cool product or company instead. Let's get back to business. - It's the holiday shopping season. There are a lot of small businesses making great products right here in the #USA. They need more recognition. Get out there and support them! - Products I highlight fall in one of these categories: 1) I own the personally or gifted it to someone else. 2) It's on my personal wish list. 3) I'm intimately familiar with the product or company (i.e. know the owner, sell their product, have visited their factory, etc.). #MadeInAmerica #GiftGuide

In case you missed it: If you’ve been following RSI for the last few months, you may have seen advocacy efforts around the boxcar cliff ramp up. While the concept is far from new, the phenomenon of the boxcar cliff refers to the anticipated sharp decline in available boxcars, due to age and attrition. Learn more about the Boxcar Cliff: https://lnkd.in/gMncJcpT

🚨 Ayy! Companies, it’s time to be more like Fonzie! 🕶️ Remember how Happy Days was never boring when Fonzie showed up? The leather jacket, the cool motorcycle, the "Ayy!"—he just made everything better. Your business could use a little “Fonzie Effect” too. How? By treating your top customers like the VIPs they are. Instead of the usual thank-you emails and gift baskets, imagine giving your biggest fans trips to major events like the Super Bowl or the Kentucky Derby. That’s the equivalent of walking into Arnold’s Diner with Fonzie by your side—it’s unforgettable. 🎉🏈🐎 Not only will they be thrilled, but they’ll also keep coming back for more (and probably tell everyone they know how awesome you are). Because let’s face it—no one forgets the company that sent them to the game or the race. So, be like Fonzie. Be cool. Reward your top customers in a way they’ll never forget. And who knows? You might just become the "Ayyy-mazing" brand everyone talks about. 😎 #HappyDaysForYourBusiness #CustomerLoyalty #BeCoolLikeFonzie

30 years today I joined Hartwick. I will never forget the two people I worked for: Donna Avery and Kay Amatucci. Mentors you never forget. I ran across this a few years ago and it just says it all in life: CHARLES SCHULTZ PHILOSOPHY Here’s the first quiz: 1. Name the five wealthiest people in the world. 2. Name the last five Heisman trophy winners. 3. Name the last five winners of the Miss America contest. 4. Name ten people who have won the Nobel or Pulitzer prize. 5. Name the last half dozen Academy Award winners for best actor and actress. 6. Name the last decade’s worth of World Series winners. How did you do? The facts are, none of us remember the headliners of yesterday. These are no second-rate achievers. They are the best in their fields. But the applause dies. Awards tarnish. Achievements are forgotten. Accolades and certificates are buried with their owners. Here’s another quiz. See how you do on this one: 1. List a few teachers who aided your journey through school. 2. Name three friends who have helped you through a difficult time. 3. Name five people who have taught you something worthwhile. 4. Think of a few people who have made you feel appreciated and special. 5. Think of five people you enjoy spending time with. 6. Name half a dozen heroes whose stories have inspired you. Easier? The lesson: The people who make a difference in your life are not the ones with the most credentials, the most money, or the most awards. They are the ones that care. The second quiz is who we are every day. Making a difference in students, staff, family, and friends lives.  

Never opposed to the spotlight! But also very proud to be on the team at ForBuild, powered by dancker. #ForBuild #ModularConstruction #TransformingSpaces #DIRTTPartner #AdaptableInteriors #Adaptability #ForwardThinking #BuildingTheFuture #PoweredBydancker #BuildBetter

🎉 Exciting Partnership🎉 🛍️ Loyalty is for any business! At SQUID, we're thrilled to showcase our latest collaboration, between the fantastic LS Hair Westport and our team. Kiera Maloney has been spearheading remarkable efforts with LS Hair, showcasing how SQUID can seamlessly integrate into the hair industry. 📈Within just 30 days, LS Hair has seen remarkable user uptake, with nearly 500 stamps collected! This case study stands as a testament to the fact that loyalty can thrive in any business environment. Traditionally, loyalty schemes faced challenges such as low engagement due to long sign-up processes or the inconvenience of paper cards. 📲But with SQUID, these issues are a thing of the past. An impressive 92% of customers who collect their first stamp go on to collect a second, ensuring a more loyal customer base for the business. 💇🏼♀️As we continue to expand across Ireland and the UK, we're eager to partner with more hairdressers and salons. 🗣️Your input is invaluable to us! Are there any hairdressers or barbers you believe would benefit from using SQUID? Let us know in the comments below! #loyaltyprogram #customerretention #collaboration #SQUID

So, picture this: back in the day, my great grandfather, Adolph Levitt, kicked off a donut business right in the hustle and bustle of New York City. Can you imagine the aroma of freshly baked donuts wafting through those streets? 🍩 Adolph's vision wasn't just about crafting delicious pastries; it was about spreading joy and optimism, especially during difficult financial times. In the aftermath of WW1, Soldiers returning home from Europe craved the simple pleasure of a good ol' donut, a delicacy they were exposed to abroad. Adolph's business flourished as he helped satisfy those cravings, and he wanted to encourage his customers to find joy and optimism for the future. His creed symbolized more than just optimism; it represented a legacy of perseverance and focus on the positives, even during the hardest times. See, Adolph had this motto, plastered across his coffee shops: "As you ramble on through life, brother, whatever be your goal, keep your eye upon the donut and not upon the hole." 🍩 Adolph’s journey and his ingenious use of The Optimist’s Creed in his business have been a profound influence on me. As I “journey” on my own path, this motto is more than just words on my business card; it’s a daily reminder to stay positive and focused on what can be created, not what is missing. #Optimism #DonutDreams #SweetMemories

The Accidental Mountain Dew Legend: Willie's the Hillbilly's Wild Ride Willie Stumpjumper chugged a case of Mountain Dew while jump-starting his cousin's lawnmower. The caffeine explosion launched him 20 feet into the air, landing perfectly on a broken tractor he instantly rewired. Mountain Dew executives, driving by, witnessed the spectacle. "We need this man," the marketing director whispered. Billboards soon featured Willie mid-leap, can in hand, with the tagline: "Dew or Die!" His gap-toothed grin transformed him from local legend to national icon. Sometimes, greatness is just one caffeine-powered explosion away. #BrandInnovation #MarketingDisruption #UnconventionalBranding #ConsumerEngagement #BrandStorytelling #MarketingStrategy #ViralMarketing #MountainDew