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'Label Padhega India' campaign, led by Revant Himatsingka (Food Pharmer), is a compelling case of consumer activism, urging individuals to understand and question the content of what they consume. There is a #socialmedia challenge to encourage active participation in this #campaign, wherein participants are required to post a photo of a food label and then nominate three others to do the same. This initiative not only educates consumers but also advocates for systemic changes in food labeling practices. Do you read labels? If yes, then what do you read on labeling? https://lnkd.in/dJWxK_ee #packaging #branding #labeling #consumeractivism #digitalmarketing #socialmedia #influencermarketing

A year and a half back, I used to have some or the other packaged food on a regular basis (Honestly, more than 2-3 packets per day!). Today, this number has come down to 2-3 times a week. The reason? While scrolling through my Instagram, I saw a video by an account named 'Food Pharmer' emphasizing the absolute necessity of reading labels. The two lessons that I took before buying anything were: 1. The ingredients on the label are listed in descending order (i.e., the ingredients with the highest quantity at the start till the ingredients with the lowest quantity). 2. One should absolutely refrain from buying food that has Palm Oil in the starting three ingredients. "Label Padhega India" merchandise launch when? Revant Himatsingka (Food Pharmer) ! #LabelPadhegaIndia

🌟 Breaking the Spit Cycle: Let's Make India Open Spit-Free! 🌟 Did you know that we collectively produce enough tobacco spits to fill a staggering 212 Olympic size swimming pools? Yes, you heard it right! Recently, a leading Indian newspaper shed light on this eye-opening revelation. Here's the breakdown: - One Olympic pool volume is 2.5 Million liters. - The average weight of an open spit is 39.55 grams. - The density of one spit is 1.1 gm/mm. The impact of this habit goes beyond the visual discomfort—it's a menace affecting various facets of our society. The Indian Railways alone spend Rs. 1200 crore and millions of liters of water annually to combat spit stains. Moreover, a significant 15.2% of our population is infected with contagious viruses like the common cold, influenza, tuberculosis, etc. And shockingly, over 72% of commercial drivers consume smokeless tobacco. It's time for change, and we can be the change-makers! 🌍✨ Let's take a pledge to eradicate open spitting from our lives. By making a conscious choice to avoid this habit, we not only contribute to our own well-being but also create a safer, cleaner, and healthier environment for everyone around us. Introducing ekPehel Spit Cup for individual use and ekPehel Bio Spittoon for public spaces—innovative solutions to help us kick the spit habit. Let's prioritize hygiene, cleanliness, and overall well-being. Together, we can build a spit-free India! 🚫 Say NO to open spitting. 🛍 Explore solutions at www.ekpehel.in Let's unite for a healthier, open spit-free future! 🌈💚 #openspitfreeIndia #healthforall #socialimpact #ekPehel #hygienerevolution

This #WorldHealthDay, let's work towards ensuring everyone has access to quality healthcare, safe drinking water, clean air, nutritious food, and other necessities for a healthy life. #InvestInIndia #InvestIndia #WorldHealthDay2024 #Healthcare Department for Promotion of Industry and Internal Trade Ministry of Commerce and Industry, Government of India NITI Aayog

How can food business operators and other organisations work together to reduce and prevent iron-deficiency anaemia? Fortify Health recently co-organised a fortification summit to answer exactly this question. The Fortification Summit in Panchkula, Haryana, was co-organised by Fortify Health, GAIN and KHPT. The event brought together a range of food business operators, including milk, oil and wheat flour manufacturers to discuss food fortification and strategies to combat anaemia through food systems. These cross-sector engagements are critical to raising awareness about both anaemia and chakki atta fortification. By working together, Fortify Health and industry partners can contribute to a healthier future for people across India. #fortifyhealth #fortification #foodsafety #publichealth #gain #khpt #summit

Wishing you a year filled with Prosperity and wellness. Happy Gudi Padwa. #sarianhealthcare #pharmadistributor #pharmaexports #pharmadistributornetwork #globalpharma #internationalhealthcare #pharmaexportbusiness #pharmamanufacturing #nutramanufacturing #cosmeticmanufacturing

Hospital ceiling collapses, injuring four people in China #latest #vanakkammalaysia #Hospital #ceiling #collapses #injuring #four #people #China #trendingnewsmalaysia #malaysiatamilnews #fyp #vmnews #foryoupage

New way of checking Product Labels...

🌱 Insights into The Growing Adoption of Stevia in India 🇮🇳 India is witnessing a significant shift towards healthier and more sustainable choices, with stevia emerging as a frontrunner in the sweetener market. As consumers become more health conscious and environmentally aware, the adoption of stevia is on the rise for several compelling reasons: ⭐ Health Benefits: Stevia is a natural, zero-calorie sweetener that doesn't raise blood sugar levels, making it an ideal choice for diabetics and those aiming to reduce their sugar intake. Recent research has also highlighted stevia's compatibility with brain activity, making it a more favourable sugar substitute compared to other artificial sweeteners. ⭐ Sustainability: Stevia production has a significantly lower environmental impact than traditional sugar. Studies have shown that it requires less water and land, and emits fewer greenhouse gases, aligning with global sustainability goals. ⭐ Market Trends: The Indian market is increasingly embracing stevia. From beverages to baked goods, stevia's presence in food products is growing, supported by consumer demand for healthier alternatives. This trend is not just limited to urban areas but is spreading across the country, reflecting a broader shift in dietary preferences. ⭐ Economic Opportunities: The growing stevia market in India also presents new opportunities for farmers and businesses. With the right investments and government support, India can become a leading producer of stevia, catering to both domestic and international markets. As we move towards a healthier future, stevia stands out as a sweet solution that benefits our health, our environment and our economy. Let's embrace this green revolution and make conscious choices for a better tomorrow! #Stevia #SteviabyStevi0cal #Sustainability #India #NaturalSweeteners #GreenRevolution #Insights

The Karnataka ban on the use of harmful artificial colourants in Gobi Manchurian and Cotton Candy is the latest in a series of crackdowns by public health authorities. In February this year, the Tamil Nadu and Puducherry governments banned the sale of cotton candy, due to the presence of the same industrial dye Rhodamine-B that has recently been detected in samples of Gobi Manchurian and Cotton Candy in Karnataka. Along with Rhodamine-B, other dyes like Tartrazine that are not fit for human consumption and pose long-term health risks, including cancer, were also discovered in food samples. The strict regulation of additives to food items that can adversely affect public health is a welcome move. Staying on the right side of public health regulations and the law is easier with the use of natural alternatives, which offer remarkable visual appeal while keeping customer well-being at the centre. #PublicHealth #FoodSafety #Karnataka #Symega #SymegaFoodIngredients