Raina Music’s Post

Your guests are telling you what they really think online. Are you listening? Online reviews and social media buzz offer a treasure trove of insights – including how guests perceive the ambiance and overall vibe of your establishment. Notice those comments about the 'chill atmosphere' of your rooftop bar? What about the "energetic vibe" of your brunch spot? Social listening has been recent but influential part of our music strategy. A quick scan of the reviews gives us a ton of insight into how our work is being felt on a day to day basis and helps us have "ears on the ground" – even when we may be thousands of miles away. How does social listening play a role in your operations? Is it something you consider at all? #music #hotels #restaurants #sociallistening #guestexperience #branding

Great insights here. To further leverage this, consider implementing A/B/C/D/E/F/G testing on thematic music playlists across different times and days, measuring guest satisfaction and engagement to finely tune your ambiance. This method allows for a nuanced understanding of guest preferences, enabling a dynamic and responsive atmosphere strategy.

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