“It’s all about the vibe.” From crafting the perfect PDP images to creating powerful campaign shots, Beau Roulette, Senior Art Director and photographer at Vans, has mastered the art of brand and product storytelling through light using Profoto. With precise control and unparalleled consistency, Pro-D3 gives Beau the freedom to focus on his creative vision. “It’s easy to explain, easy to set up, and allows me to recreate my light concepts perfectly every time,” Beau states. 👟 Discover the full Vans story in our customer stories section.
Great imaging indeed, and a little off-topic: Some beautiful shoes too!! Cannot find specific these on the website; Which style is it?!
Perfect shot!
Expert Photo Editor | Graphic Designer | Specializing in Clipping Path, Background Removal, Retouching, and Color Correction
2wBeau Roulette's use of Pro-D3 to tell brand and product stories through light is a testament to the power of technology in creative expression. It is fascinating to see how the right tools can enable artists to bring their vision to life with precision and consistency. As brands continue to explore new ways to connect with their audiences, it is crucial to have a team of experts who can leverage technology to create compelling visual narratives that resonate with consumers.