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Payment issues are inevitable—but how you communicate them 🗣️ can make all the difference in shaping the customer experience. ✅ Clear, empathetic messaging builds trust and loyalty, keeping customers coming back. ❌ Vague or unclear communication leads to frustration, churn, and revenue loss. But here’s the challenge: being too specific about why a payment failed 🛑 risks exposing valuable information to potential fraudsters. So, how do you strike the right balance? ⚖️ In our latest blog, Aladin Taleb, Product Lead for Optimization at Primer, breaks it down. 👉 Read more here: https://lnkd.in/eQMS27kZ

Communicating payment issues to customers | Primer

Communicating payment issues to customers | Primer

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