Playable’s Post

⭐ Let’s give a round of applause to Rains, the Danish outerwear lifestyle brand, and their gamified Winter Jacket Guide! ⭐ This standout campaign takes online shopping to the next level. Designed as an engaging personality test, it helps users discover the winter jackets that perfectly match their needs. Here’s what makes it special: customers spend more time interacting with Thermal products, enjoying a tailored experience that simplifies their decision-making journey. 🎮 Game type: Personality test 🎯 Game description: The Winter Jacket Guide consists of 4 questions about the customer’s gender, preferred length, level of insulation, and level of waterproof protection. The early performance indications from the Winter Jacket Guide have been remarkable, exceeding expectations in key areas like customer interaction, content engagement, and lead conversion. Try the game here: https://lnkd.in/daAWtzdZ #CampaignOfTheMonth #MarketingGamification #Playable

  • No alternative text description for this image
E-J Harris

Gamification| Boost Engagement| Drive Revenue| Capture Data/Insights

2w

such a slick looking campaign

Mikkel Buur Simonsen

Helping companies benefit from gamification | SaaS | Gamification | Digital Marketing | Sales

2w

Awesome campaign Silke Balling and Nicolaj Støy Laursen 🔥

See more comments

To view or add a comment, sign in

Explore topics