Owen Jones’ Post

CSR Programs: Showcasing Your Brand Story Since 2011, we've empowered Australian businesses to enhance their CSR profiles through ethical disposal of devices, diverting over 350,000 devices from landfills. Let's tell your brand's sustainability story together. ✅ Showcase the environmental impact through our CSR certification ✅ Donate your devices to charity and demonstrate the positive impact ✅ Support reuse ✅ Promote sustainability and CSR throughout your business ✅ Empower your employees through a strong culture Find out more about our CSR programs today #CSRPrograms #SustainableBusiness

Together with the B Corp community, we choose impact over profit—how about you? 🌍 Last year, 48% of Dutch consumers made a purchase on Black Friday, driving sales up by 70% compared to a regular Friday. This year, we're changing the narrative — shifting this day of excess into an opportunity for positive impact. Rather than adding to the planet’s burden, we’re committed to using business as a driver of meaningful change. For every € we donate, 1 kg of plastic is removed from the Ganges—one of the most polluted rivers in the world. Let’s show the power of business as a force for good and make a real difference together. More information: https://lnkd.in/ehfYqA7t #bcorp #bcorpblackfriday #blackfriday #cleanup #sustainability #bcorpcommunity @blabbenelux Sumthing

Ethical branding is woven into every factor of a brand’s communications, internally and externally. It makes your brand known to those that choose to only open up their wallets to businesses and organisations that use recyclable and compostable packaging, donate a percentage of proceeds to charities and causes, improve environmental practices, protect animals, and/or help communities live a better quality of life. In 2019, UK ethical spending reached a total market worth £14 billion https://lnkd.in/dPsUfnC #brandstory #brandstrategy #brandcommunications #ethicaldesign

There's no better way to celebrate a successful B2B Online event than to plant some trees, 365 trees to be exact! At B2B Online, we believe in the power of unity and collective action to protect our planet. That's why we partnered with One Tree Planted, a nonprofit dedicated to global reforestation, to plant trees. They raise awareness about the importance of trees, offer a sustainability solution everyone can participate in (and feel good about), and motivate younger generations to do something positive for the environment. By registering for B2B Online, we automatically donated $1 to One Tree Planted on your behalf. Together, we can create a greener, healthier planet for ourselves and future generations. Here's to planting more trees for years to come! #B2BOnline #OneTreePlanted #biodiversity #reforestation #sustainability

10 Eco-Friendly Christmas Gifts Tips! Discover the Joy of Sustainable Gift-Giving in 2024 Sustainable Christmas Shopping Support Local Charity Shops and the Circular Economy!   1.  Thoughtful Gifting with a Purpose 2.  Embrace the Circular Economy 3.  PRELOVED Treasures – Second-Hand, Not Second-Best 4.  Upcycling Opportunities 5.  Choose Sustainability 6.  Opt for Circular Products 7.  Consider the Environmental and Social Impact 8.  Donate and Shop 9.  Eco-Friendly Gift Wrapping 10. Shop Local and Support Small Businesses Have you bought in a charity shop lately? You really will be amazed at the range and value:)

🎄📚 A Christmas Tree with a Story! 📚🎄 This Christmas, the occupiers of The Meadows Business Park came together to create a sustainable Christmas tree made entirely of donated books! Each book was contributed by the amazing people in their community, turning this tree into a symbol of generosity, creativity, and care for the planet. Why we love it: Sustainability in action – No need for plastic or chopping down trees! Community spirit – Built together, with donations from all corners of the park. CSR done right – Supporting education and literacy by donating the books to local charities after the season. ESG leadership – Reducing waste and showing how businesses can celebrate sustainably. This project isn’t just a beautiful decoration; it’s a shining example of how businesses and communities can come together to make a difference. #SustainableChristmas #CSR #ESG #CommunitySpirit #BusinessForGood #meadowsbp #lahpropertymarketing

“Social washing is a strategy companies use to promote themselves as more socially responsible than they actually are for financial gain. This is done by utilizing various meaningful marketing tactics such as donating to charities or publicizing their sustainability initiatives in order to make it look like they care about making the world a better place. Only to discover afterward that they are not telling the whole story, or that it is just a publicity stunt.” Learn more about social washing here: https://lnkd.in/g9U9x-wi #socialwashing #pinkwashing #greenwashing #bluewashing #economy #economics #usa #inequality #justice #sustainability #corporations #marketing

Better offers you one of the few impact gifts you can hand out at events. In Belgium, nearly 77,000 events take place each year. And it's not without consequences for the environment. According to ADEME, an average event with 5,000 attendees would generate 2.5 tons of waste, equivalent to the amount of waste produced by 5 residents annually in Belgium. Much of this waste comes from the goodies we typically receive at the end of events, which often end up in the trash. ❓ How can we change the deeply rooted practices in the event industry without disappointing our guests? With Better, we offer the opportunity to transform your goodies into gift donations that will be distributed to the non-profits that each guest chooses thanks to our different videos. It allows each guest to feel involved in their choice and to have an impact on society. 🌱 Looking to organize more sustainable events? Find out more about our gift-giving solution in our latest blog post! (link in first comment) #ImpactMarketing #JointheBclub Marie Logé Thomas Carton de Wiart Chloé Moulin

Audiences value brands that prioritise ethical practices and make a positive impact. Show your commitment to sustainability by sharing your eco-friendly initiatives, such as reducing waste or using sustainable materials. Highlight your social responsibility efforts, like community projects, charitable partnerships, or employee well-being programs. Be transparent about your goals, challenges, and progress. Use your platform to inspire your audience by encouraging them to join in, whether through small lifestyle changes or supporting meaningful causes.

🌟 Today is Giving Tuesday! 🌟 Join us on this global day of giving to create a brighter, more sustainable future. At Ecochallenge.org, we’ve spent 30 years empowering individuals and communities to take action for the planet. Together, we’ve achieved incredible milestones: ✅ 13.8M+ pounds of CO2 saved ✅ 3.3M+ plastic containers kept out of landfills ✅ 16.1M+ minutes spent outdoors But we’re just getting started. This Giving Tuesday, we aim to raise $5,000 to support our 30th Anniversary Campaign. Your gift today will: 🌱 Enhance the Ecochallenge platform with new features to inspire action. 📚 Develop updated educational content, like the 2025 edition of Choices for Sustainable Living. 🌍 Expand accessibility by offering the platform in multiple languages. 💪 Strengthen financial resilience to ensure long-term impact. 💡 See what your support has already helped us achieve by checking out our 30th Anniversary Impact Report: https://lnkd.in/gRn9pYkF Every contribution makes a difference. Let’s continue building a better, more sustainable future—together. 💚 Donate Today: https://lnkd.in/gaXbJtUK