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Unlock the Power of Atlantic Canada's Events and Festivals Why should you incorporate Atlantic Canada's events into your marketing strategy? Here's why: Engagement Opportunities: Connect with your target audience through experiential activations, sponsorships, and interactive displays. Authentic Connections: Forge genuine relationships by aligning your brand with events that resonate with Atlantic Canadians' values and interests. Increased Visibility: Make a splash at premier events to stand out from the competition and reach new audiences. Strategic Planning Made Easy: Simplify your planning process with our comprehensive event list, covering major festivals, sporting events, and more. Ready to elevate your marketing game? Click here >> https://hubs.li/Q02C1gqG0 #EventsMarketing #CommunityEngagement #BrandEngagement

🎥 Check out our latest video showcasing how to navigate sponsor deals in the PR department! 🌟 Gain insights into the art of deal-making and relationship-building in this dynamic field. Don't miss out! 🖤 Our clever head Mawda mehrz 🥰🔥 #PR #Sponsorship #BusinessDeals 🤝💼

🏟️ Venue Sponsorships: Brand Boosters or Budget Blunders?   Recent high-profile deals have put venue sponsorships in the spotlight. Our latest analysis uncovers the true value for brands:    🎤 Live events dominate consumer passions – 85% stronger engagement than average across 89 genres  🔎 Identify unexpected reach expansion beyond primary events 💡 Discover unique brand value uplifts in sustainability, innovation and more…   Is your brand leveraging these powerful opportunities? 🔎 Read our FREE full analysis to harness a perfect venue sponsorship using data: https://lnkd.in/eG9K-cAj   P.S. What’s your favourite venue sponsorship to date, let us know in the comments 👇   #VenuePartnerships #BrandStrategy #SponsorshipInsights

"🌟 Exciting News! 🌟 Attending Cannes Lions this year? Let's connect and elevate your advertising strategies together! As VP Demand at Equativ, I'm eager to explore innovative partnerships and opportunities to enhance your brand's presence. Reach out to schedule a meeting and let's make waves at Cannes Lions! #CannesLions #AdvertisingInnovation #Eqtiv #Networking"

Enjoyed the DEI discussion at the Marketing Society brunch and the 3 big themes: 1. You must ‘show up’ before you ‘show off’, 2. You need to be bold and stay bold, 3. There is rightly a big expectation on CMO’s to jointly lead on this.

Registrations for our upcoming roundtable debates are now open. Throughout the year, The Sponsor hosts roundtable debates for brand leaders to come together and share their knowledge and experience with each other. Click here to register your interest: https://lnkd.in/eagSfPqm Here is a quick look at what we've got coming up over the next few months: Engaging High-Net-Worth Audiences 25th June, Sofitel London  In this session, we will explore the nuances of engaging this hard-to-reach audience and discuss relevant case studies showcasing tailored activations that resonate with affluent fans. Premier League Partnerships 27th June, Virtual Following the publication of The Sponsor’s fair market valuation of Premier League Club’s sponsorship, we will focus on the best activations and engagement strategies across global football rights, discussing what works and why. Purpose Driven Partnerships 10th September, Virtual Authenticity is the key to engagement. In this roundtable event, we discuss how to effectively demonstrate and communicate core values through strategic, well-aligned, values-based partnerships. Thanks to our subscribers for their feedback in helping curate these event topics. #sponsorship #networking #roundtables #brandleaders #branding #knowledgesharing #insights #partnerships

Elevate your brand with African Ambition Consulting! From signage to events management, we offer comprehensive branding and PR services tailored to your company’s needs. Let’s turn your African ambition into reality. Contact us today to explore how we can amplify your brand’s voice and presence. #AfricanAmbition #BrandingExperts #PRServices #MediaPlanning #BrandPhotography #EventsManagement #AfricanBusiness #MarketingConsultancy #BrandActivation #CorporateBranding #SouthAfricanBusiness #AfricanEntrepreneurs #BusinessGrowth

Check out the latest article in the Public Relations Review by 3C’s Dr Leah Li and Juan Feng with QUT’s Kim A. Johnston: Virtual community engagement: Engaging virtual communities for nation branding through sports. Major sporting events bring a range of social, economic, and reputational benefits for hosting nations and serve as a vehicle to showcase the nation’s brand. #SocialMedia engagement during sport events provides opportunities for community members to cocreate, curate and communicate their nation brand’s attributes. This study examines the virtual brand community surrounding the 2022 Beijing Winter Olympics. The findings suggest that virtual brand community contributions is dependent on the composition, participation, and cultivation of conversations focusing on the personality traits of a nation brand. It extends the current research in digital social-level engagement in virtual settings and outlines future research in participatory approaches to nation branding. The growing use of major #sportingevents in supporting nation branding goals, particularly in Asian and African continents, suggests the outcome of this study has implications at regional and international levels to guide public relations managers in major events to facilitate sustainable virtual brand communities for authentic place branding outcomes. Read it here: https://lnkd.in/gb_Bh_Cs #NationBranding #Sports

Why Public Radio Sponsorship Works Public radio listeners are engaged, loyal, and take action based on what they hear. They value authenticity and trust – and they respond to brands that align with those values. Sponsorship on public radio means reaching a highly attentive audience that’s more likely to support your business because they believe in the integrity of the medium. It’s not just about exposure – it’s about genuine engagement that drives results. 🎙️ Let’s connect on how public radio can amplify your brand. #PublicRadio #Sponsorship #WAMU #NPR #BrandEngagement

According to Splash data from 2023, most marketers believe in-person events have the highest ROI. Below is a breakdown of what types of events marketers are hosting... 🤝43% run a mix of in-person and virtual events 🤝30% only run in-person events 🤝11% only run hybrid events 🤝9% run a mix of in-person, hybrid, and virtual events 🤝6% only run virtual events Want to start making an in-person impact with your brand? M-Marketing Consultants have over 20 years of planning and promoting events and sponsorships experience. Learn more: https://buff.ly/3SjHaBY #PR #Marketing #DigitalMarketing #Marketing #Agency #MarketingAgency #EventMarketing