Online Path: Digital Marketing Agency’s Post

I am sure you have noticed it… Probably even became annoyed with it sometimes. When creating the copy for your Ads, despite the 54 changes to your Headlines, the Ad Strength does not turn to “Excellent”! But does Ad Strength really matter? For performance, not really. According to Google it is merely a diagnostic tool. Ad Strength is not used in the auction. Now, should you absolutely dismiss it? My answer is no. You should pay attention to it once it is a useful compass for relevance and diversity. You should strive to make great ads and compelling copy, and that normally results in a “Good” or “Excellent” ad strength. So use it, but don’t obsess over it.

Do static ads even work? You bet they do! Here are 3 static ads you’ve got to try: 1. Headline Image Ads: Grab attention with bold, eye-catching headlines. 2. Feature Call-Out Ads: Highlight what makes your product a game-changer. 3. Statistic Ads: Numbers don’t lie. Use stats to build trust and credibility. Test these out and watch the magic happen.

There’s a simple equation that determines whether your ads will be profitable. It goes like this: - The more you talk about your service, the less people will buy - The less you talk about your service, the more people will buy Instead of focusing on your service, focus on what people will GET after using it. But how do you focus on what people will get? Well, you have to write a crazy-good ad copy. How to write crazy-good ad copy? By understanding your audience better than they understand themselves. You have to create a vivid picture of them going through your service. Be extremely detailed: - How did they feel before? - How do they feel after experiencing it? - Did you solve their problem? - Did you help them reach their desired outcome? Answer those, and you’ve already written a killer ad copy. It’s that simple. See it for yourself. 

"Maximize your online impact with compelling Google ad designs that drive results! In the competitive digital landscape, your ads need to grab attention quickly and communicate your message effectively. A well-designed ad not only highlights your brand but also entices potential customers to take action. Let’s craft eye-catching visuals and persuasive copy that resonate with your audience, boost your click-through rates, and elevate your marketing strategy!" #GoogleAds #AdDesign #DigitalMarketing #PPC #OnlineAdvertising #MarketingStrategy #CreativeAds #AdCampaign #BrandPromotion #PerformanceMarketing

Regularly update your ad copy based on performance data. Fresh content can improve engagement and conversion rates.

How I write My Winning Ads. Here's a set of rules that you need to follow. ✅ Begin with grabbing their attention ✅ Use the first line and it should be strong. ✅ It should be a headline ✅ Each ad must have a big idea ✅ Short and tight ✅ Break up sentences ✅ Multiple CTA,s If you want me to write a high performing ad for you FREE send me a message.

Ad copy tip: Speak to your audience, not at them. Instead of 'Buy now,' try 'Imagine the results.' Solve problems, tap into emotions, and you’ll see higher conversions. #AdCopy #MarketingTips #SocialMedia

Ever caught yourself clicking an ad just because you had to know what was on the other side? 🤔 My research this week is based on what attracts people to click on an ad using the Open Loop strategy. Still not sure if it's a secret weapon in digital marketing or deceptive. Intrigue is a powerful tool. When we encounter an incomplete story or an unanswered question, our brains seek closure. That's the open loop at work. By crafting your ad copy to tease a solution or an insight without giving everything away, you nudge people to click through for the resolution. 👁️ It's not about withholding information. It's about sparking curiosity to drive engagement. But remember, the loop must be closed. Deliver on your promise once they've clicked. That's how trust is built over time. P.S. Ever clicked an ad and been let down? Let's change the narrative. Quality and curiosity can coexist. P.S.S I asked DALL-E to generate an image for me around this topic. Did it work? 😂 #DigitalMarketing #MarketingTips #ContentStrategy #EngagementStrategies

Want Your Ads to Convert? Start with These 7 Ad Copy Best Practices! 💥 1️⃣ Know Your Audience: Tailor your copy to their pain points and needs. 2️⃣ Start with a Strong Hook: Capture attention with a bold statement or question. 3️⃣ Highlight Benefits, Not Just Features: Show how your product improves their life. 4️⃣ Use Persuasive Language: Motivate readers with action-oriented CTAs. 5️⃣ Keep It Simple & Direct: Clear, concise copy is more impactful. 6️⃣ Incorporate Social Proof: Build trust with testimonials or reviews. 7️⃣ Optimize for Mobile & Visual Appeal: Ensure your copy looks great on all devices. Want to dive deeper? Read the full post 👉 https://lnkd.in/gCbkGc4S #SocialMediaMarketing #PPC #Adcopy

Ads 101 for Coaches & e-com brands.👉 The main goal of an ad - is to prompt action. So your ad copy must do one or both of these things: → Be entertaining → Be educational Here are 5 easy ad formats that convert in 2024. 1. Text-based 2. Before & After or Us v/s Them 3. Features point out 4. UGC 5. Statistics 6. Bullet points Swipe through to know more.↔ -- I am Judy Thomas I write about: → How to help coaches & online brands scale revenues 5x with Facebook ads.✨ #MarketingTips #FacebookAds #PerformanceMarketing