Olmstead Associates’ Post

With traditional fund firms deploying advanced tech like generative AI in their marketing, the stakes have never been higher for alternative managers. To stay competitive, alts firms must prioritize distribution tech infrastructure to streamline marketing, improve client reach, and scale operations. The race isn’t just about budgets—it's about growth, profitability, and innovation. Investing in the right tech now could mean the difference between staying ahead or getting left behind. Read the Ignites article on how Traditional Firms Outgun Alts Peers in Marketing Spending: https://lnkd.in/g38JzE8R #AlternativeInvestments #TechInnovation #AssetManagement #DigitalTransformation

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