Paris Retail Week’s Post

Excited to share insights from our latest project, translating customer needs during one of the hottest times in ecommerce: Black Friday. Staying ahead of Black Friday trends is a game-changer for retailers and brands. 🚀 Here are some eye-opening findings from Omnia Retail's recent study on pricing strategies: 🔎 We analyzed 40,000+ products in Sports Fashion (Germany) and Electronics (Netherlands). 🛍️ Discounts start rolling in 10 days before Black Friday, with peak promotions on the weekend after, especially Saturday—dynamic pricing at its best! 📊 After Cyber Monday, prices bounce back to pre-sale levels, but watch for a gradual dip as Christmas approaches. ⚖️ Before 2022, retailers hiked prices to offer big "discounts" on Black Friday. But thanks to the 2023 Omnibus ruling, we're seeing more selective deals and smarter promotions. Want to see all the key findings from our Black Friday analysis? Drop a comment with "Black Friday" or send me a DM to get the full presentation! #BlackFriday #ecommerce #RetailInsights #PricingTrends #OmniaRetail #RetailStrategy

As we approach this year's Black Friday weekend, I’ve taken a deep dive into the trends using data from Vouchercodes to understand how spending is shaping up in the UK. Here's what I found: Consumer spending for Black Friday weekend (Friday to Cyber Monday) is forecast to rise 4.5%, from £8.74bn last year to £9.14bn this year. Key insights from the analysis: ⚪ Friday-Sunday: Expect a strong 7.6% YoY increase in sales. ⚪Cyber Monday: £3.33bn in spend despite a small -0.5% dip YoY. ⚪Saturday-Sunday: Spending will rise 10.2% YoY, totaling £2.63bn. The weekend as a whole will see a 4.5% increase in total sales compared to last year. This data shows that while consumers are spending more, they still prioritize relaxation and time with loved ones over shopping. Early discounts this year are encouraging shoppers to grab the best deals before they sell out. #BlackFriday #BlackFriday2024 #RetailTrends #SalesGrowth #ConsumerInsights #CyberMonday #Ecommerce #Vouchercodes #ChristmasShopping #UKRetail

Black Friday 2024: The Most Anticipated Day of the Retail Calendar Both retailers and shoppers gear up for the biggest shopping event of the year. But how can your business truly stand out in such a competitive market? Vertical Plus' latest blog explores: - The origins and evolution of Black Friday in the UK and US - Why it remains essential for businesses despite economic challenges - Practical tips to prepare your business for success, from extended return policies to boosting your online presence Now’s the time to fine-tune your strategy and ensure your business makes the most of this retail opportunity. Read the full blog here: https://lnkd.in/eKkzFsuh #blackfriday #blackfridaysale #blackfriday2024 #sale #ecommerce #ecommercebusiness #ecommercesolutions

Black Friday 2024: The Most Anticipated Day of the Retail Calendar Both retailers and shoppers gear up for the biggest shopping event of the year. But how can your business truly stand out in such a competitive market? Our latest blog explores: - The origins and evolution of Black Friday in the UK and US - Why it remains essential for businesses despite economic challenges - Practical tips to prepare your business for success, from extended return policies to boosting your online presence Now’s the time to fine-tune your strategy and ensure your business makes the most of this retail opportunity. Read the full blog here: https://lnkd.in/eQDrs56H #blackfriday #blackfridaysale #blackfriday2024 #sale #ecommerce #ecommercebusiness #ecommercesolutions

🛍️ Black Friday & Cyber Monday in Poland: Fading hype or changing habits? 📉 According to the latest PAYBACK study, Polish shoppers are showing a slight dip in enthusiasm for Black Friday and Cyber Monday deals. Only 37% plan to shop this year, down 2 percentage points from 2022, with over 54% still undecided. But the way consumers spend is evolving: 📂 Top categories: Clothing and shoes (40%), electronics (35%), and cosmetics (26%) still dominate. 💸 Shifting budgets: - More shoppers (26%) plan to spend PLN 301–500 (up from 23% last year). - Fewer are aiming for splurges over PLN 800 (down from 22% to 17%). Interestingly, 23% remain undecided about their budgets, signaling caution in an uncertain economic climate. These insights, gathered from 562 participants aged 18–65, reflect changing consumer behavior during seasonal sales. Are shoppers more mindful, or is the Black Friday buzz wearing off? #BlackFriday #CyberMonday #ConsumerTrends #RetailInsights

With Black Friday around the corner, retailers can anticipate a concentrated surge in traffic over the holiday weekend—a much-needed lift after a year of mixed foot traffic trends. While consumers remain selective, this uptick presents an opportunity to maximize revenue by focusing on strategic promotions that align with demand. Our data indicates that categories like health & beauty and jewelry are well-positioned to see strong demand, especially if the right price points and offers are in place. For higher-ticket items, focused promotions during Black Friday and Super Saturday will likely yield the best results. Retailers should aim to make each transaction count, concentrating on impactful offers rather than spreading discounts too thin over multiple days. This season, it’s about precision: aligning promotions with peak traffic moments to capture maximum value. What tactics are you employing to make the most of Black Friday’s concentrated demand? #BlackFriday2024 #RetailAnalytics #Retail #HolidayShoppingTrends | RetailNext

🚀 Aussies Gear Up for Black Friday & Cyber Monday Surge! Is Your Retail Business Ready? ⚠️ A recent report by a leading financial research firm (IG Australia) predicts a record-breaking Black Friday and Cyber Monday (BFCM) sales period in Australia, with spending expected to reach a staggering $6.7 billion. This significant growth presents both opportunities and challenges for retailers. ❔ Why This Matters: 🔷 Customer Demand: Be prepared for a surge in online traffic and in-store footfall during the BFCM weekend. 🔷 Increased Competition: The competitive landscape will be fierce, so offering compelling deals and a seamless shopping experience is crucial. 💸 The Importance of Technology: To capitalise on the BFCM sales boom, retailers need to be equipped with the right technology to handle the increased demand and maintain customer satisfaction. Here's why: 🔸 Scalable Infrastructure: Your website and online systems should be able to handle a high volume of traffic without crashing. 🔸 Inventory Management: Ensure accurate stock levels to avoid disappointing customers with out-of-stock products. 🔸 Omnichannel Experience: Provide a smooth customer journey across online and physical stores, with options for click-and-collect or in-store pickup of online purchases. 🔸 Data Analytics: Leverage customer data to tailor promotions and personalise the shopping experience. ❕ Don't Miss Out: The BFCM sales period represents a golden opportunity for Australian retailers. By investing in the right technology and strategies, you can capture a significant share of the sales and keep your customers coming back for more. #retailtech #blackfriday #cybermonday #australianretail #sales #Truis

As we approach 𝗕𝗹𝗮𝗰𝗸 𝗙𝗿𝗶𝗱𝗮𝘆 tomorrow, it’s insightful to reflect on recent shopping trends. In 2023, U.S. consumers spent a record $𝟵.𝟴 𝗯𝗶𝗹𝗹𝗶𝗼𝗻 online during Black Friday, according to Adobe Analytics, marking a 𝟳.𝟱% 𝗶𝗻𝗰𝗿𝗲𝗮𝘀𝗲 from the previous year. In Europe, market analysts observed that Cyber Week online sales grew by approximately 𝟳 - 𝟴% year-over-year. Meanwhile, 𝗦𝗶𝗻𝗴𝗹𝗲𝘀’ 𝗗𝗮𝘆 (11.11.) in China remained the most extensive global shopping event, with estimated sales of over $150 billion. These numbers underscore the robust growth in global retail and e-commerce sectors. Capturing this momentum, the 𝗦𝗼𝗹𝗮𝗰𝘁𝗶𝘃𝗲 𝗘-𝗰𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗜𝗻𝗱𝗲𝘅 tracks leading companies driving this digital transformation. The index includes industry giants such as 𝗔𝗺𝗮𝘇𝗼𝗻.𝗰𝗼𝗺 𝗜𝗻𝗰., 𝗔𝗹𝗶𝗯𝗮𝗯𝗮 𝗚𝗿𝗼𝘂𝗽 𝗛𝗼𝗹𝗱𝗶𝗻𝗴 𝗟𝘁𝗱, 𝗮𝗻𝗱 𝗦𝗵𝗼𝗽𝗶𝗳𝘆 𝗜𝗻𝗰. As this year’s Black Week peak is around the corner, the continued expansion of online retail presents significant opportunities for investors and businesses alike. #BlackFriday #RetailTrends #Solactive

The Evolution and Impact of Black Friday: Reshaping Retail 🛍️ Black Friday has transformed from a single-day event to a month-long shopping extravaganza, revolutionizing the retail industry. 📅➡️🗓️ Originally tied to post-Thanksgiving sales, Black Friday now spans weeks, with online shopping and Cyber Monday becoming integral parts of the phenomenon. 🖥️📱 Retailers employ various strategies to attract customers: • Doorbusters • Limited-time offers • Exclusive deals Different sectors approach promotions uniquely: • Electronics: Deep discounts on popular gadgets • Fashion: Significant markdowns across clothing lines • Home goods: Bundle deals and seasonal specials The economic impact is substantial, with Black Friday contributing significantly to annual retail revenues. Early deals have become increasingly common, affecting consumer behavior and retailer strategies. 📊💰 Globally, Black Friday has expanded, adapting to different cultures and markets. Technology plays a crucial role, with AI-powered recommendations and virtual assistants enhancing the shopping experience. 🌍🤖 Small businesses face challenges competing with larger retailers but can capitalize on the shopping frenzy through targeted strategies and personalized experiences. 🏪 Environmental concerns are growing, prompting some retailers to implement sustainable initiatives. The future of Black Friday will likely be shaped by conscious consumerism and ongoing digital transformation. 🌿♻️ Professionals in retail should prepare by: 1. Embracing omnichannel strategies 2. Prioritizing sustainability 3. Leveraging data for personalized experiences 4. Balancing competitive pricing with ethical practices As we navigate the evolving landscape of Black Friday, it's crucial to stay informed and adaptive. What strategies do you think will define the future of this retail phenomenon? Ready to dive deeper into Black Friday deals and strategies? Check out our comprehensive guide at https://lnkd.in/dn7-dQMH for expert insights and tips to make the most of this shopping season! #BlackFriday #RetailInnovation #EcommerceStrategy #ConsumerTrends #SustainableShopping #RetailTech

As the holiday season kicks off, Black Friday remains a pivotal day for retailers. Despite the growing trend of online shopping, in-person sales continue to thrive, energizing consumers as they step into stores for exclusive deals. Retail analysts are optimistic about this year's shopping trends, predicting steady consumer spending. As retailers innovate to attract customers in-store, such strategies reflect a deep understanding of consumer preferences. Check out the full news on our blog. #Retail #BlackFriday #ConsumerTrends #BusinessNews #Shopping https://lnkd.in/ewAP2hpz